How to Position Langfang City Spirit

People have different views on what is urban spirit and its significance and function, and various media have also conducted a lot of discussions in recent years. As a citizen of Langfang, I naturally care about my city spirit. As the saying goes, fools see their neighbors in the New Year, so the author collected the urban spirit of other regions on the Internet to see what other people's urban spirit is and how it is summarized, refined and sublimated. The results are as follows. Domestic city: 1. Zhejiang spirit: self-improvement, perseverance, innovation and pragmatism. 2. Hangzhou spirit: exquisite, harmonious and open. 3. Wenzhou spirit: self-improvement, independent reform, self-reliance and self-development (1993). Dare to be the first in the world, especially able to start a business (1993) and sleep on the floor (Wenzhou people) 4. Shenzhen spirit: pioneering and innovative, honest and law-abiding, pragmatic and efficient, United and dedicated. Nanjing spirit: open-minded, honest and sincere, fraternity and liberal arts, entrepreneurial innovation. Yan' an spirit: firm and correct political direction, ideological line of seeking truth from facts, fundamental purpose of serving the people wholeheartedly, self-reliance and hard-working entrepreneurial spirit. Chongqing Spirit: Perseverance and courage to explore. Daqing spirit: the patriotic spirit of winning glory for the country and the nation, the hard struggle spirit of independence and self-reliance, and the realistic spirit of stressing science and "three old four strict". Dedicate the overall situation and share the worries for the country. Dalian Spirit: Never give up, be realistic and innovative, and make progress despite difficulties 10. Suzhou spirit: unity, hard work, pragmatism and striving for the first place 1 1. Kunshan Spirit: Emancipate the mind, reform and open up, dare to try and really seize the opportunity 12. Jilin harmonious economy, hard work, anger. 14. Jinggangshan spirit: firm belief, hard work, seeking truth from facts, and daring to break new paths. Rely on the masses and be brave in winning 15. Guangzhou spirit: rice ear flowers are dedicated to the people 16. Spirit of zhangjiagang: unite and struggle, forge ahead with heavy load, self-pressurize, and dare to fight for the first place 17. The image of Wuhan people: civilized, inclusive, resolute and innovative foreign cities: 1. Spirit of Paris: Paris is fashion capital of the world. European economic capital ii. New york Spirit: Highly integrated, excellent creativity, strong sense of competition and extraordinary adaptability. Tokyo Spirit: Carry forward the spirit of world city cooperation and build Tokyo into a new city that can make outstanding contributions to the world. 4. London spirit: the harmonious unity of history and reality, the harmonious unity of man and nature, perseverance. 5. Singapore spirit: independent democracy, respect for business groups, concern for groups, kindness and courtesy, honesty and dedication, hard work, perseverance and optimism. 6. Korean image: a different person, a smart person and an enlightened person. For example, some city spirits look no different from the slogans hanging high above the buildings of municipal party committees and municipal governments, some embody the functions or summarize the characteristics of a city, and some show the city spirit with characters. After seeing my neighbors and thinking about myself, how to locate the urban spirit of Langfang? Principle: pay attention to the core, grasp the characteristics, avoid lightning and avoid diagrams, in order to truly become yourself and distinguish others. According to the above model, we seem to have made various formulations, such as "unconventional leap", such as "eco-friendly city" and "exhibition tourism city" mentioned in "six cities create together", such as "harmonious Langfang, powerful Langfang and efficient Langfang". Of course, all these formulations have their original intentions, not aiming at the urban spirit, but they are by no means irrelevant to the urban spirit. Generally speaking, some of our formulations are not lack, but lack of persistence. The spirit of positioning a city should be consistent. This should be a basic principle. One of the reasons why Coca-Cola has become a famous trademark brand is that it has always been called this name, and its lasting reinforcement, deep memory, recognition and popularity are naturally high. It is also from this perspective that when our school had to change its name, it changed its name from "North China Institute of Aerospace Industry" to "North China Institute of Aerospace Engineering", thus reducing the signal change rate to a minimum, and it is not convenient to translate the name into English, so as to prevent candidates from not knowing who we are when applying for the exam. There is also a principle that people can know at a glance that this is Langfang, not anywhere else. Some cities have lost their spirit because of their universal application and lack of individuality. Langfang spirit should also be a local product of our Langfang spirit and culture, just like the crisp radish in the pear garden, which grows on a specific soil. If Langfang's urban spiritual orientation can be as accurate as Langfang's geographical location and location advantages, it will be a great blessing for Langfang and a special contribution award should be awarded. Another principle is that it should be recognized by the general public. Without the approval of the general public, it is not the spirit of the city, but the spirit that a few elites lack the pursuit of the main body. The author has talked for a long time, and it is only a superficial idea and suggestion, but as a citizen, my heart is hot. As a kind of urban spirit, it should be concise and easy to understand, and has its own characteristics in form. The content should reflect the spiritual outlook and pursuit of Langfang people. In the way of production, we should make concerted efforts, solicit widely, make more rounds, fully ferment and mature naturally, and avoid revealing fast food. In this way, the process of urban spirit has become a process of everyone's participation, learning and improvement, wide recognition and practice.