The sales volume of domestic machine hammers is not high

The sales volume of domestic machine hammers is not high, so why can they continue to operate? For enterprises, regardless of product sales, as long as there is continuous and stable cash flow, they can continue to operate. The main source of funds for Smartisan Technology is not from selling mobile phones, but through financing. Investors' investment is what makes Smartisan invincible The basis. Manufacturing mobile phones is a very expensive thing. Smartisan technology has high market awareness and presence, but the shipment volume does not match its popularity. In 2017, Smartisan mobile phones shipped 3.4 million units. Luo Yonghao said that last year, the public’s interest in nuts The recognition is very good, and it can be said that it has made money.

Shihammer Technology has experienced five rounds of financing since its establishment. In March 2012, angel investment was 9 million yuan. In May 2013, it received 7,000 yuan. A-round financing of RMB 20,000. In April 2014, Junzheng Capital, Haitong Kaiyuan, Zihui Venture Capital, and Jinshi Investment*** obtained RMB 200 million in B-round financing. In June 2015, the company obtained round B financing from Quick Travel Network, Hewhale Capital and Jiuyi Capital obtained more than 100 million yuan in round C financing. In August 2017, they obtained 1 billion yuan in round d financing.

I should take investors’ money, Lao Luo is a paranoid , melancholic people, perfect, both in design and operation. At present, the Smartisan OS system has been successful. Currently, Android phones are among the top systems. The UI, unlocking interface, and comment functions have all been optimized and are favored by users. The remaining problem is Capacity and quality. If Smartisan can solve the problem of the production supply chain, there is also great hope for sales. I hope that Smartisan’s mobile phones can continue and turn out to be products that represent others.

Netizens said: Mr. Luo’s Very eloquent, he always swindles money and investments. From the initial design that was not recognized by many people to frequent backyard fires (factory closures), from the adjustment of product positioning to the intimate innovation of new software levels. Even today, there are many People don’t use hammers. Of course, Lao Luo’s feelings and paranoia changed my views on Hammer and the founder.

The Internet economy era is a disruptive era. According to the huge user needs and tens of billions of funds, , traditional industries take years or even decades to grow. The process of becoming an industry monopoly has been shortened to more than one or two years. It is obvious that after the successful burning of these funds, the return nature of capital is exposed. Consumers used to use it frequently. Now they You have to repay the loan multiple times. There is no way to do this. Cultivate consumption habits and specify the game rules of industry giants. You can only enjoy my products and services, and the others have been acquired or closed.

Lao Luo, If this doesn’t work, he will change, if that doesn’t work, he will also change. Smartisan mobile phones survive in desperate situations. Smartisan technology has been twists and turns in the past seven years, but it can still continue to this day. It has won Lao Luo many fans and supporters. Therefore, Smartisan sales may be larger than others The brand is much lower, but as long as consumers have different needs when buying products, hammer companies have reasons to survive.