A person’s entrepreneurial experience

If you want to succeed in starting a business, it is not enough to have ideas and enthusiasm. You need to do everything you can to get closer to reality. So let me share with you a person’s entrepreneurial experience. Just follow me and take a look. I hope you all like it.

One person’s entrepreneurial experience:

Guo Jingpei: A college student made 600,000 yuan by opening a bicycle rental shop with 3,000 yuan

Investing 3,000 yuan to open a bicycle rental shop and making a profit With 600,000 yuan, Guo Jingpei of Hubei University of Technology has become a "myth" of college student entrepreneurship. As the graduation season begins, you don't want to miss him at every entrepreneurship sharing session on campus. Teacher Tan Wei, who is in charge of the college's entrepreneurship work, said with a smile that he is already famous. The entrepreneurial story of achieving 200 times the profit is indeed "legendary" on the university campus. Just because he paid more attention to the "bicycle" in the crowd, Guo Jingpei's university was branded as a "cycling fan" in 2012. A car rental company, in 2014, it turned to establishing an interactive bicycle information website.

Compared to a car rental company with fixed bicycle assets, setting up a website is simply a waste of money. From online research and development, offline activities to company size matters, employee salaries, all the running costs will be lost if it fails. The risk that came to nothing made Guo Jingpei think that he had no way out and could only move forward. After all the hardships, Guo Jingpei was more willing to say, "This time, he finally started a business in the true sense."

The entrepreneurial myth of starting with 3,000 yuan

Guo Jingpei was born in a businessman’s family in Hengshui, Hebei. His father opened the largest flour mill in the area. Guo Jingpei has always dreamed of entrepreneurship since he was a child. When he entered the university campus, he secretly set goals for himself: firstly, he must graduate successfully, secondly, he must open a company in the university, and drive a BYD F0 before graduation. The price of this car at the time was 29,900 yuan. I didn’t want to rely on my family, so I had to do something to make up the money.

Guo Jingpei, who studied art design, had initially considered opening an advertising company or a decoration company, but after thinking about it, he realized that there were too many similar companies and it would be difficult to open up the market.

His focus on entrepreneurship allowed him to seize the opportunity. When he went to Huangshan, Anhui Province for sketching in his freshman year, he, who likes outdoor cycling, noticed a phenomenon: there were very few local bicycle rental shops, and the rents were very high. After returning to Wuhan, Guo Jingpei began to wander around the school. "Wuhan, a city with dense universities, has a vast bicycle rental market, but there is a lack of good car rental service companies." He was delighted with his discovery.

?Let’s open a car rental agency. Guo Jingpei expressed his thoughts at the bedroom meeting. The roommates applauded one after another, but in the end only Guo Jingpei dared to raise money and do the work. He borrowed 3,000 yuan from his family, bought 10 ordinary bicycles, rented a small store near the school, and attracted customers by posting small advertisements. The rent for each vehicle was 15 yuan per day. At first, he hurried to the car dealership at 6 o'clock every morning, and when he returned to the dormitory after the shop closed at night, it was often the access control time. In this way, in just one month, he earned back all his principal of 3,000 yuan.

? Is this a viable business? Guo Jingpei, who had found out the ropes, began to hire classmates to help. Apart from wages and rent, he used all the other money to expand the scale of the car dealership. The rising market has given Guo Jingpei a room for growth. The number of bicycles has increased from 20 to 100, and then to 300, and the price has also increased from one or two hundred yuan each at the beginning to several thousand yuan each later.

Bicycle theft is not uncommon on college campuses, let alone high-end bicycles costing several thousand yuan each. ?No matter how good the anti-theft measures are, they cannot stop car thieves from thinking about it. ?Guo Jingpei thought of a way to get the best of both worlds. ?I took off the locks on all the bicycles. This not only saves the cost of security locks for the bicycles, but also because there are no locks, the renter will keep the car without people. It also prevents theft. ?Since then, Guo Jingpei has never lost a car again.

In order to increase the popularity of the car rental company, Guo Jingpei actively cooperates with clubs in various universities and provides free bicycles for the clubs’ outdoor activities. Guo Jingpei's business gradually grew bigger and bigger, and he also added camping equipment rental and other businesses. Excluding labor costs and vehicle maintenance and cleaning expenses, he not only paid off the cost of supporting his family, but also owned a number of fixed assets. In the eyes of Teacher Tan Wei, this is a rare "broad-minded person" on campus. The difference between him and other student entrepreneurs is that he does not just do it for fun and earn some pocket money to buy an iPhone, but treats entrepreneurship as a Doing business. ?

The fragility of the pure car rental profit model gradually emerged. The easily copied car rental model made Guo Jingpei start to think about the subsequent development. Later, he tried to develop into a more professional outdoor cycling business, providing tents and other camping equipment rentals, and focusing his profits on professional enthusiasts.

In his junior year, Guo Jingpei already owned 150 mountain bikes, with 30 sets of rental tents and other camping equipment. He also set up car rental points in more than 10 universities such as Wuchang and Hongshan. In 2013, he rented The sales revenue brought by the business exceeds 300,000 yuan.

Creativity and release brought about by long-distance riding

Zhang Teng is Guo’s admired squad leader and his best friend in the class.

In Zhang Teng's eyes, Guo Jing admires his positivity and ability to control. In fact, every day when starting a business, Guo Jingpei was in a state of high pressure, but no matter what, he could always bring a "positive, optimistic, and good-tempered" impression to the people around him.

Guo Jingpei has his own way of controlling his emotions. He goes on a long ride and is so quiet that he can only talk to himself. Whenever he feels overwhelmed, he goes for a long ride to release stress and think about the future. From Wuhan to Xianning, Yichang, Changsha and even his hometown of Hebei, he burst out key ideas while riding along the way. For example, adding camping projects in addition to bicycle rentals, and setting up a "bicycle fan" website.

Wuhan’s car rental market is gradually becoming saturated. How to develop the car rental business has become a problem that troubles Guo Jingpei. During the Spring Festival of 2014, Guo Jingpei chose to ride from Wuhan back to his hometown in Hebei, hundreds of kilometers away. On the way, he remembered his experience of riding from Wuhan to Changsha. It was his first long-distance ride and he brought a lot of things with him. However, when the tire burst, he realized that he had not prepared anything he really needed. The idea of ??creating a platform and an online home for cycling fans was born.

Inspired by the Internet car marketing platform "Autohome", he found that there was currently no professional platform for cycling enthusiasts to communicate in China, so he decided to set up a professional interactive website for bicycle information.

Guo Jingpei said that in the eyes of ordinary people, bicycles are just means of transportation, but in the eyes of cycling enthusiasts, there are many topics worth sharing and communicating about bicycles from brands to accessories, from maintenance to repairs. This is what car fans are obsessed with. ?For example, if someone plans to ride a bicycle from Wuhan to Lhasa, he needs to prepare spare tires, pumps and other spare tools, and also plan the route and camping location in advance. If the relevant sales of complete vehicles and accessories are embedded, the publicity can be achieved and promotional purposes. ?

Through his sister who works in a Beijing venture capital company, Guo Jingpei met an angel investor who also loved cycling. He submitted a business plan and after several rounds of exchanges, he received 2 million yuan. Venture capital.

With these 2 million yuan, plus more than 600,000 yuan of personal investment, Guo Jingpei felt confident. He and his friend Feng Wenjie from the School of Computer Science carefully studied the business model of "Auto Home". By analyzing the hot spots of interest among bicycle user groups, planning the website structure, debugging and updating, in November 2014, Guo Jingpei's "Cycling Fans" website was officially launched. , the website is positioned as a marketing platform that provides information on car buying, using and maintaining cars, as well as related full services.

As long as you persist, there are always more solutions than difficulties

As early as high school, for his artistic dream, Guo Jingpei took the college entrance examination three times, but still missed out on the eight major academies of fine arts. But he never forgot his "writing skills". To this day, he always keeps a drawing board in his rental house. When he has nothing to do, he likes to paint.

Behind this is his persistent pursuit of his dream.

Because of starting his own business, Guo Jingpei has become a rare guest in university classes. He only shows up in class at the beginning and end of each month, but usually he will hand in his homework on time, and he has not forgotten to do the homework at work. Learn and apply the knowledge of art and design in entrepreneurship?.

When he was working at a car rental agency, he used his professional advantage to design a "car ordering menu", and students could choose the car model and time according to the menu. Later, in the development process of "Cycling Fans", Guo Jingpei took full advantage of the company's business cards, website advertisements, promotional advertisements, etc., and designed them to be different from others and have his own characteristics.

When he first founded his website, Guo Jingpei, who lacked market research and technical capabilities, once outsourced the website to a professional company, but often encountered backend maintenance problems. In the end, he made up his mind to take back the website and build it himself, and reorganized the technical team. Due to financial problems, he hired a technical team composed mainly of students, and the website was left in darkness for a while. He said: "Students are inexperienced and mobile, which causes a lot of trouble for the website's technology." Later, when professionals were hired, many people left after the interview due to the size of the company and other reasons. ?

Faced with the detours along the way as a "cycling fan", Guo Jingpei truly realized the risks and hardships of starting a business for the first time. The technology has encountered difficulties, the website has not yet met the investment standards, and it is difficult to recruit technical talents? Each of these affects Guo Jingpei's heart.

In order to retain rare technical talents, Guo Jingpei allocated virtual shares of the company to each technical employee. He felt that only in this way can everyone be united. Now, the company has a team of 14 people, each of whom performs their own duties and works overtime to protect "cycling fans" from growing up. It is Guo Jingpei’s biggest wish at present to develop the Bicycle Fans website into China’s Bicycle Home.

After completing the online revision and stress test, Guo Jingpei will start looking for a new round of investment again. One good news is that "Cycling Fan" ranks in the search of similar websites in major search engines. First, environmental protection is a trend, and the popularity of bicycles and the development of websites are also inevitable. I will not back down and believe that bicycle fans can usher in spring.

One person’s entrepreneurial experience 2:

Wang Guidi: A female college student earns 10,000 yuan a month working part-time as a tour guide

There is a very famous girl who earns 10,000 yuan part-time during winter vacation. , she is studying tourism and wants to clear her name as a tour guide. She can make money even if she is not a field guide

During the Spring Festival, many college students are still among the ones receiving red envelopes. Wang Guidi, a third-year student who is in her sixth year, bought new clothes and shoes for her parents, inside and out, and also gave each of them a big red envelope.

Being generous requires a strong economic foundation. Wang Guidi is a student, but in the domestic tour guide circle, she is already an experienced tour guide with 6 years of experience. She started working part-time as a commentator in Shaoxing scenic spots at the age of 17, and her market has been rising. If she continues to work as a part-time tour guide during the holidays, she can earn more than 10,000 yuan a month, which is better than the monthly income of many full-time tour guides. In January 2012, her income exceeded 10,000 yuan.

This made her the idol of many junior students at Zhejiang Normal University.

Monthly income of 10,000 yuan, this is how money is earned

The average monthly income is over 10,000 yuan, wild guide, right? Most people will easily question this when they hear it.

For example, when we work as part-time tour guides, we usually affiliate with a certain travel agency and do not look for customers alone. ?Wang Guidi generously shared the composition of her 10,000 yuan income with reporters:

In the industry, the daily guiding fee for part-time tour guides fluctuates between 100 yuan and 200 yuan. How much can you get? Look at the reputation and customer reviews over the years. An "old guide" like Wang Guidi can usually win the upper limit of each travel agency. Some travel agencies even couldn't help but reward her after leading the tour, giving her 300 yuan a day.

So based on taking a group tour for 20 days a month, the guide fee will be about 5,000 yuan. ?If I am not leading a disbanded group, but a government group or a corporate group, I can usually get a tip of about 1,000 yuan. ?

Then there is the tour guide commission that everyone is most concerned about. We will explain this part of the fee clearly to tourists. Generally, we take them to designated shops to make purchases, and we will take a commission of 3% to 5%. ?

Many people think that when a tour guide takes a group out, he will make a lot of money. In fact, the commission fee is not the bulk of the tour guide’s money. After all, many tourists want to go to places. , there is no sharing agreement with us. For example, in the Hainan tour I just took, the tourists asked to buy fruits at the end. The travel agency did not have a specific merchant and did not arrange this itinerary, but I saw that the flight was still early, so I discussed with the driver and took the guests to a large fruit market. Such services do not bring in extra income, and even require Post money. ?

For a tour guide, the most important thing to get a high salary is to provide good service. This is the same as the exit price. If you do well, you will be qualified to challenge in the industry, and you will naturally have no worries about income. ?

This is how she achieved her status as a tour guide

What kind of service is considered excellent in the tour guide industry?

Wang Guidi gave an example. One summer, she took a large group of 53 people from Shaoxing to Zhujiajian. I originally went to the beach to escape the heat in the summer, thinking it would be cool, but I didn't expect that I would be stuck in traffic for 5 hours on the way there at the height of my travels.

The tourists are almost revolting.

?Traffic jams in summer make tourists very upset and complain constantly. ?Wang Guidi was not yet 20 years old when she led this group. She calmed down and applied to the travel agency first, so that the air conditioning on the bus must be turned on throughout the journey. ?Because the travel agency has already settled the bill with the driver, so if there is such an unexpected traffic jam, the driver will suffer huge losses if he turns on the air conditioner the whole time. But the situation at that time was that if tourists were locked in "steamers", everyone would have to walk around without food. ?

As soon as it cooled down in the car, the tourists became a little quiet. Wang Guidi can't be idle yet, she has to make this endless traffic jam come alive. So she picked up the microphone and tried her best, singing and dancing, inviting guests to perform and play games. Alas, after my "solo concert" was over, three hours later, she was still stuck. ?

So, Wang Guidi first let a car full of HIGH guests rest, and she had to tense up and pay attention to the traffic while getting out of the car and buying a box of mineral water. Here, Wang Guidi made another application call to the travel agency, requesting that the lunch location be changed. It should be closer to the place where we are stuck. In addition, the meal price should be raised to soothe the guests' "injured souls." ?

?Actually, it was only after I became a tour guide that I discovered that although I have been to 90% of the cities in the country and many countries in Asia, to visit a place seriously, as a tour guide , still can’t feel at ease. Wang Guidi claimed that she has entered menopause early and is very anxious when traveling. She has to think twice about food, accommodation, transportation and shopping for her guests.

?My experience and gains are indeed great. I have traveled to so many places and interacted with people from all walks of life and all ages. People who have spare money to travel must have a stable income and good quality. Many of their daily words and deeds give me a lot of inspiration.

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Wang Guidi once took a flight group. A family of three went out with her grandparents. Both her grandma and mother came from a family of teachers and were very well-educated. Every time they ate in-flight meals, grandma would ask for two portions. She got it for me. She said that being a tour guide is very hard, and if you don’t eat, you won’t have enough energy. These small gestures really touched me and are also a great gain in my life.

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