What is the relationship between festival folklore and tourism?

Folk customs (including festivals) can promote tourism. One is to attract tourists; Secondly, the humanities of a place are the soul of its tourism. Without its own unique culture, it is impossible to attract tourists for a long time, and tourists will not come back once.

On the other hand, tourism plays a dual role in folk customs. Perhaps due to the expansion of scenic spots or the increase of economic income, local folk customs will become stale and culture will become a show. Therefore, it is particularly important to strengthen the management and guidance of folk activities in scenic spots.