How can we attract tourists' attention?

"The beauty of mountains and rivers is in the mouth of the tour guide", and the explanation of scenic spots is an important part of the tour guide. Wonderful explanations can often deepen tourists' impression of scenic spots, make tourists feel relaxed and happy, and linger, thus making the whole tourism activity go smoothly. On the other hand, if the tour guide's explanation is boring and full of loopholes, it will greatly reduce the interest of tourists and the whole tourism activity will become stumbling. Then, how can tour guides attract tourists' attention in the process of explanation and achieve good explanation effect? Let's discuss the guide's explanation method.

First, look at people's dishes.

The composition of the tourism team is very complicated. Tourists include government officials, ordinary citizens, intellectuals, workers and peasants, involving different departments and strata, with different ages, uneven quality and different hobbies. If all tourists use the same guide words in the guide's explanation, it will naturally be difficult for everyone to adjust. In the actual explanation, the tour guide should adjust the content of the tour guide words according to the age, occupation and knowledge level of the tourists. The tour guide talks about what tourists like to listen to, and tries to find the combination of tourists' interests.

Second, ask questions to stimulate interest

In the process of explaining, tour guides often need to ask questions to attract tourists' attention, thus stimulating tourists' interest.

There are four ways to answer questions: I ask the guests to answer, the guests ask me to answer, ask themselves to answer, and the guests ask the guests to answer. It can not only avoid the situation that tour guides dominate the world in the field of explanation, but also make the atmosphere in the tourism team active and harmonious, satisfy the curiosity of all kinds of tourists and answer their difficult questions, thus giving people unforgettable aftertaste. The ingenious application of>& gt& gt question-and-answer method in the on-site explanation of tour guides

Third, set up suspense method.

In the process of explaining, tour guides often need to deliberately set some suspense to hide. Tourists always have a string in their minds during their travels, and their attention will always be inseparable from the tour guide.

For example, when a tour guide explains Tiger Hill, he usually introduces the story of Tang Bohu's mercy in San Xiao, Tiger Hill. He told the story of Chou-heung's smile on the "pillow stone" and Chou-heung's two smiles in Yunyan Temple, but Chou-heung's position in San Xiao was hidden until the end of the tour, when a stone finally fell to the ground.

Fourth, the method of touching the scene

Many times, although the tour guide is thirsty, due to cultural differences, it can't fully arouse the interest of tourists. On the contrary, the improvisation of tour guides can play a very good role.

For example, on a hot summer day, the tour guide led a group of enthusiastic tourists to visit the Longhua Ancient Temple of Kelp in Shanghai, and he talked endlessly under the pagoda. At first, the tourists listened with relish. 10 minutes later, the tourists walked a third, and 15 minutes later, the tourists walked half. When he explained for 20 minutes, there were few tourists nearby. Suddenly there was a melodious suona sound, and I saw six sedan chair people dressed in national costumes. They shouted in a suona voice. The tour guide knows that the interest of tourists has shifted to the sedan chair, and the longer his explanation time, the worse the effect. He might as well go with the flow. With this in mind, the tour guide simply led the tourists to the sedan chair and said, Ladies and gentlemen, this is an ancient' taxi' in China, and the first car in the world was far less beautiful when it was born. After that, he went to the sedan chair and danced and shouted while learning the posture of the sedan chair. The tourists were interested and clapped their hands and laughed. Afterwards, the tourists patted the tour guide on the shoulder and said, "Great, just a few words let us know one aspect of China folk customs.".

In the actual explanation process, tour guides can also use the methods of "explaining by sections", "highlighting key points", "making the finishing point" and "echoing before and after" to achieve the overall effect of "sameness" and "variety". The so-called "same" means that there can be no deviation in basic information, such as date and name. If the Tang Dynasty is described as the Song Dynasty, and Zhang San and Li Si are confused, it will appear that the tour guide is not rigorous enough, and even has defects in knowledge. These mistakes are all serious injuries in the tour guide's explanation, and they must not appear. The so-called "ever-changing" means that when explaining the actual content, you can add seasonings and even make up love stories. In this process, even if there are deviations, it is harmless and tourists can understand. In short, the tour guide should flexibly use various skills in the actual explanation process to stimulate tourists to have fun and successfully complete the tour.