Introduction of Harbin University's Undergraduate Major: Tourism Management Major?

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Introduction of Harbin University Undergraduate Major: Tourism Management Major

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Professional introduction

Tourism management majors cultivate applied talents who have good humanistic quality, scientific quality, aesthetic sentiment, service consciousness and team spirit, master the basic theory, professional knowledge and professional skills of modern tourism management, have international vision and cross-cultural tourism service ability, and meet the needs of China's tourism development.

Graduates can engage in business, management, planning, consulting and service in tourism enterprises such as tourism groups, various travel agencies, high-star hotels, high-end scenic spots and exhibition companies.

Full-time teachers in this major 1 1 person, including 9 associate professors. This major cooperates with more than ten first-class tourism enterprises at home and abroad, such as Marriott International, Song Cheng Scenic Area, Kaiyuan Senbo Holiday Park and Ningbo Pan-Pacific Hotel. Enterprises participate in the whole process of talent training: * * develop joint courses between schools and enterprises; * * * Guided by practical teaching; Students regularly go to enterprises to participate in training internships, and can directly enter cooperative enterprises for employment after graduation. In particular, in-depth cooperation with Marriott International has established a training model of "Marriott International Order Class" integrating teaching, practice, internship and employment.

This major focuses on the cultivation of students' practical ability and innovative ability. Since 20 14, I have participated in the national skills competition of tourism colleges for many years in a row, and won the first prizes of two groups, three Chinese tour guides and 1 English tour guides.

The academic system of this major is four years, and graduates who meet the conditions for degree granting are awarded a bachelor's degree in management.

main course

The main courses offered by this major include management, marketing, introduction to tourism, tourism reception, tourism destination management, tourism consumption behavior, tourism economics, tourism planning and development, tourism regulations, travel agency management, hotel management, exhibition management, scenic spot management, tourism geography, and tour guide business.

Introduction of undergraduate major of Harbin University: Tourism management has been announced. For more information about Heilongjiang undergraduate program, please pay attention to the Heilongjiang undergraduate program page.

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