Current Situation and Influencing Factors of Cultural Tourism Integration in Zhengzhou City

The present situation and influencing factors of the integration of cultural tourism in Zhengzhou are as follows:

1. Status: Zhengzhou is rich in cultural tourism resources, including traditional culture and natural landscape.

2. The policy system of cultural and tourism integration has been gradually improved, including relevant incentive measures and support policies.

3. The industrial chain of cultural and tourism integration has gradually formed, involving tourism, catering, accommodation, entertainment and other aspects.

4. The concept of global tourism has been widely promoted, and the integrated development of cultural tourism in counties and districts has been strengthened.

5. Influencing factors: insufficient capital investment hinders the integration and development of cultural tourism.

6. The tourism industry has a short peak season, and the development of integrated products of culture and tourism is difficult to succeed continuously.

7. The related supporting facilities are not perfect, which limits the provision and experience effect of cultural and tourism integration products.

8. The change of market demand and consumption concept requires enterprises and governments to innovate and adjust constantly to meet the market demand.