Traditional Culture Encyclopedia - Tourist attractions - Has overseas travel with installment loans become a new way of tourism consumption?
Has overseas travel with installment loans become a new way of tourism consumption?
From houses and cars to home appliances and mobile phones, consumers have generally accepted the installment payment model, and the travel installment market is no exception. As online travel platforms and traditional travel agencies have entered the travel installment market, more and more tourists are changing from "budget travel" to "installment travel".
A 2017 installment travel report recently released by Qunar.com stated that the post-80s and 90s generation accounted for 83% of installment travel users, mainly distributed in Beijing, Shanghai, Guangzhou and Shenzhen, and gradually spreading to second- and third-tier cities. . Installment travel has become a new trend in travel. Within two years, more than 5 million users have chosen installment travel on the platform. The person in charge of Lvmama Loan Installment said that in recent years, the number of people using installment travel has increased significantly, with young people aged 20 to 25 using it the most. This is because students, newcomers to the workplace, etc. have insufficient funds of their own, but the demand for travel is strong. “Travel first, Travel credit products with the "pay later" model meet the travel needs of this group of people.
Not only online travel platforms are vying to launch their own installment travel products, such as Qunar.com’s “Get the Flower”, Tuniu’s “First Payment Departure”, Fliggy’s “Huabei Installment”, etc., Caesars Travel agencies such as Travel and Beijing Youth Travel Service have also cooperated with banks to launch travel installment products. At the same time, JD Finance and Ant Financial have strongly intervened in the travel installment market through "Baidiao" and "Huabei" respectively. In addition, Hainan Airlines and China Southern Airlines have also launched installment products for travel and air tickets. Start-up companies such as Youxia Installment, Installment Travel Network, Huchi Travel, etc. have also joined in the fun, all wanting to get a share of the travel installment platform. Analysys Think Tank predicts that the scale of tourism Internet finance will reach 22.19 billion yuan in 2017.
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