What does the "Eight Ones" project of integrated marketing of tourist destinations mean?

In the operation of scenic spots, the establishment of brand depends largely on the integration of tourism marketing. Liu Feng, a researcher at the State Council Development Research Center, summarized and put forward "thirty-six strategies for tourism marketing" after a systematic study of tourism marketing methods. The first plan is "eight one projects of integrated marketing":

"A good tourist slogan;

A good guide map;

Good interpretation system;

A good travel brochure;

A good tourist scenery film;

A nice travel song;

A good tourist sign;

A good tourism festival. "

On this basis, I personally think that several items should be added, focusing on construction: