Traditional Culture Encyclopedia - Tourist attractions - What's the data of the Dragon Boat Festival?
What's the data of the Dragon Boat Festival?
According to the statistics of the Ministry of Culture and Tourism, during the three-day Dragon Boat Festival holiday, the national * * * received 48.809 million domestic tourists, a year-on-year recovery of 50.9%; Tourism revenue reached 654.38+0.228 billion yuan, up 365.438+0.2% year-on-year.
Among them, go on road trip, the city of Zhou Bianyou and cultural leisure tours have driven the orderly recovery of the tourism market. According to the data, during the Dragon Boat Festival, with the temperature rising, the ticket bookings of various water worlds and water parks will account for more than half of the total ticket bookings, and theme scenic spots such as zoos, ancient towns and aquariums are also popular. The holiday tourism market in Hebei, Hainan, Sichuan, Anhui, Shanxi, Jiangsu and other places has a leading recovery rate, and the market recovery rate is above 46%.
According to the data of the Ministry of Transport, from June 25 to June 27, the national railways, highways, waterways and civil aviation are expected to send a total of 78.786 million passengers, with an average of 26.262 million passengers per day; The total flow of expressway is expected to reach 92,689,700 vehicles.
Among them, during the Dragon Boat Festival, the national railway is expected to send a total of177.64 million passengers; The estimated cumulative passenger traffic on the road is 56.73 million passengers; The waterway is expected to send a total of passengers 16 1200, with a daily average of 537,300; Civil aviation is expected to transport 2.68 million passengers, with an average passenger load factor of 69%. The total traffic volume in expressway is estimated to reach 92,689,700 vehicles. Among them, the total passenger traffic is expected to be 77.5723 million, and the total freight volume is expected to be 1.5 1.237 million.
The growth rate of passenger flow during the Dragon Boat Festival holiday slowed down.
According to the big data of Ctrip platform, in the last small holiday in the first half of this year, despite the new epidemic in Beijing and the rain in many parts of the country, the total number of tourists, domestic tourism revenue and the number of tourists in the Dragon Boat Festival tourism market also achieved a certain growth compared with the same period in May.
According to the report released by Ctrip, compared with May Day and Tomb-Sweeping Day, the growth rate of the Dragon Boat Festival holiday market slowed down, but the total volume still kept growing. Among them, the growth of hotels and traffic trips exceeded 10%.
According to Ctrip's data, in terms of air tickets, the demand for domestic travel and air ticket booking during the Dragon Boat Festival has recovered to 70% in the same period last year. Railways also hit a new high. On June 25th, the national railways sent 7.53 million passengers. Among them, the Yangtze River Delta Railway * * * sent passengers1766,800, all of which set a new high in the number of passengers sent in a single day after Spring Festival travel rush.
According to Ctrip's big data, combined with the booking situation during the Dragon Boat Festival, the overall booking volume of hotels and transportation on the platform in June increased by 15% and 13% respectively compared with May. Some market segments, such as car rental, returned to last year's level as early as May.
In addition, in terms of travel mode, Ctrip big data shows that the brand-new RV tour is very popular recently. RV tours outside Beijing increased by 40% compared with the previous week. Popular areas include Guangdong, Zhejiang and Shanghai.
Make an appointment before going out.
According to the statistics of the Ministry of Culture and Tourism, cultural heritage is sought after by tourists, and most tourists are willing to participate in cultural activities in their destinations. Traditional culture has been integrated into national fashion elements, which has become a new consumption hotspot. Up to 92.4% of tourists have experienced various cultural activities, among which the proportion of visiting historical and cultural blocks is the highest, reaching 44.7%.
According to the ticket data of Ctrip during the Dragon Boat Festival, Sanya, Shanghai, Chengdu and Guangzhou are the four cities with the highest departure frequency and destination frequency. The booking data of train ticket data also shows that Shanghai, Guangzhou, Shenzhen and Chengdu are the top destinations.
According to the report released by Mama Donkey, during the Dragon Boat Festival this year, residents in Shanghai, Guangzhou, Nanjing, Hangzhou, Suzhou, Xi 'an, Chengdu, Wuxi, Changsha, Shenzhen and other cities were enthusiastic about traveling, ranking among the top ten tourist destinations.
In terms of hotels, Ctrip's data shows that nearly 60% of passengers have booked high-star hotels (four-star and five-star products). The data of donkey mother also shows that high-star and high-quality hotels have become the focus of Dragon Boat Festival travel, while tourists who take hotels as their tourist destinations prefer Huangshan, Huzhou, Hangzhou, Zhuhai, Wuxi, Sanya, Chengdu, Ningbo, Taizhou and Zhoushan.
According to the booking data of scenic spots, Ctrip platform data shows that parent-child paradise, natural scenery, architectural humanities and theme activities are the most popular types of scenic spots during the Dragon Boat Festival.
It is worth mentioning that before the Dragon Boat Festival holiday this year, the Ministry of Culture and Tourism stressed that it is necessary to continue to adhere to the principle of "limiting flow, making an appointment and shifting peaks" and promote the prevention and control of normalized epidemics and the open management of scenic spots. Under this requirement, booking online in advance has gradually become a "necessary job" before traveling. Wang Xiaosong, chairman of Donkey Mama Travel Network, said: "With the normalization of epidemic prevention and control, the reservation system has gradually integrated into tourists' lives and become a new consumption habit. "
According to the ticket data of Ctrip platform, Shanghai Disney Resort, Dolphin Bay Water Park, Oriental Pearl, Shanghai Wildlife Park, Shanghai Maya Beach Water Park, Zhuhai Chimelong Ocean Kingdom, Shanghai Haichang Ocean Park and Terracotta Warriors Museum have become the top 20 scenic spots.
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