Traditional Culture Encyclopedia - Tourist attractions - What are the influencing factors of tourism revenue? The requirement is to have specific data every year, which can be quantified.

What are the influencing factors of tourism revenue? The requirement is to have specific data every year, which can be quantified.

Tourism revenue: theoretically speaking, it is the sum of tourists' consumption in different places obtained by tourist attractions. Tourism income includes the income of food, housing, transportation, travel, entertainment, shopping, sports and medical care after tourists travel, forming an income chain; Therefore, the overall income of tourism is a comprehensive income concept; For a specific tourism project, its income generally only includes part of the tourists' consumption.

Main factors affecting tourism revenue

1, distance traveled

Law: tourist flow decreases with the increase of spatial distance.

Tourism distance is positively related to the length of tourism income chain, the setting of income points and the amount of income.

Travel distance is positively related to the length of income chain. The longer the distance, the more elements of tourism industry involved, and the more revenue points of tourism design. Therefore, long-distance tourists, especially transnational tourists, have a great influence on the income of tourist destinations. Therefore, in the design and positioning of tourism projects, inbound tourists or long-distance tourists are important potential income sources and key marketing targets of destinations on the premise that resources and other supporting factors of tourism allow.

Long-distance tourism has a long income chain and a great driving effect.

Aviation is an important income point of long-distance tourism, so airport construction is the focus of long-distance tourism industry elements construction.

Short-distance tourism has the shortest income chain, especially suburban tourism, which has little influence on industrial factors. Tourism has the greatest impact on hotel revenue, and it also has a certain impact on restaurants.

For suburban tourism, it is necessary to set up holiday and leisure facilities, and hotels and entertainment and leisure facilities are the key points in the income chain.

2. Travel time

The length of travel time affects the arrangement of industrial elements in tourist destinations.

The stay time of tourists will greatly affect the income of various tourist spots, especially catering and accommodation, and the travel time will also affect the choice of transportation for tourists.

3. The nature of tourist attractions:

The nature of tourist attractions has an important influence on the setting of income points and the size of income in the income chain.

The income point and amount of comprehensive tourist destination scenic spots are also different from those of scenic spots. As a tourist destination, comprehensive tourist attractions meet the comprehensive needs of tourists for food, housing, transportation and entertainment. Ticket income is not necessarily the main source of income in scenic spots, and scenic spots get comprehensive income by providing accommodation, catering, entertainment, shopping and transportation in the scenic spots. As a scenic spot in the tourist route, because it is not a destination, there are scenic spots before and after it. Although there is also income from accommodation, catering and shopping to a certain extent, the main source of income is tickets and certain entertainment.

Tourism destination scenic spots have the longest income chain, complete supporting facilities for tourism and many income points.

Tickets, accommodation, entertainment, catering, shopping, etc.

The main income points of pure tourist attractions: ticket income, amusement income and some catering and shopping.

4. Types of tourists

The types of tourists have a subjective influence on the tourism income chain and income.

The types of tourists also have a great influence on the design of scenic spots' income points. The following are the main types of business tourists, exhibition tourists, sightseeing tourists and holiday and leisure tourists.

For most tourists, the cost of tickets will exceed other types of expenses, and catering and accommodation are also large expenses, while other expenses are very small. As holiday and leisure tourists, accommodation and catering are their main expenses, and the supporting amusement design is also the main source of income for the scenic spot, while the income such as tickets is relatively low.