Why does Jinzhong tourism get the favor of tourists?

The reason why Shanxi merchants' folk culture tourism can be favored by tourists is inseparable from its profound cultural connotation and folk customs. In recent years, in order to explore a road of "architecture is the shape, culture is the soul, and tourism and culture are closely combined", on the one hand, the municipal party Committee and the municipal government set up the Shanxi Merchants Culture Research Association to attract experts and scholars to hold academic seminars on Shanxi Merchants Culture for in-depth research; On the other hand, we are committed to the development of folk culture and folk art resources, and strive to find the best combination of culture and tourism. Dig deep into cultural connotation. Taking the old city as an example, we can settle down in the old city, plan and manage the old city in a unified way, and improve its vitality and popularity. Create a number of family-style hotels, inherit the local customs and customs of Jinzhong, carry forward the traditional cuisine of Jinzhong, and embody the characteristics of the "old" city, so that tourists can slow down in a hurry, quietly appreciate the massiness of the "old" city and feel the cultural heritage of Yu Wei, an ancient city of nearly 3,000 years. Manage things with their own characteristics, instead of uniform clothing photography, mass-produced craft products or even vulgar activities such as micro-gambling circles.

Cooperate with the adjacent Yuci Cultural Center Grand Theatre to watch the American large-scale flower drama "Tai Hang Nainiang", the large-scale original ecological local customs song and dance "Beautiful Jinzhong" which condenses the local art of Jinzhong, and some stage plays that meet the background of the old city as windows for tourists to visit Jinzhong and understand its customs. Let the last stop of the trip to Jinzhong stay in the old city and Yuci to experience the culture of Shanxi merchants.