Traditional Culture Encyclopedia - Tourist attractions - What started the business model of travel agencies and is known as the father of modern tourism?
What started the business model of travel agencies and is known as the father of modern tourism?
Thomas Cook. Tourism pioneer company, 178 years ago, its establishment marked the formal birth of modern tourism. Thomas Cook pioneered the business model of travel agencies and is known as the father of modern tourism. According to the definition of the World Tourism Organization, a travel agency is "a retail organization that provides the public with information about possible travel, accommodation and related services, including service fees and conditions.
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