The latest policies and development trends of China’s tourism industry

China's tourism industry was greatly affected by the epidemic in 2018, but is now gradually recovering, but foreign tourism is still not optimistic. So what is the development trend of China's tourism industry this year? This is worthy of our deep thought. Let’s share the specific strategy guide below.

Recently, the National Development and Reform Commission released the "Recent Work Plan to Expand Domestic Demand and Promote Consumption", proposing to open up a new service consumption model on the basis of normalized epidemic prevention and control, which specifically includes five aspects:

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1. Actively support the recovery and development of the catering industry. Encourage qualified places to resume operations of bars, cafes, restaurants, etc. Advance in an orderly manner, adapt measures to local conditions, and relax temporary outward restrictions on epidemic prevention and control without affecting the normal lives of surrounding residents.

2. Increase the issuance of annual travel passes and all-in-one cards. Encourage famous scenic spots with rich resources in urban areas such as Beijing-Tianjin-Hebei, Yangtze River Delta, Pearl River Delta, Guangdong, Hong Kong and Macao to increase the issuance of all-in-one travel cards and prepaid annual travel passes, and launch more high-quality and low-cost tourist routes to scenic spots.

3. Increase tourism promotion efforts. Strengthen brand guidance, successfully organize the "Four Seasons Beautiful China" online national tourism promotion event, strengthen cooperation with new media, promote innovation in traditional tourism communication methods, and promote diversified consumption of cultural tourism and market revitalization. Choose eco-tourism and rural tourist attractions with rich eco-tourism resources and standardized B&B development, and focus on publicity during holidays to drive more inter-provincial tourism. Encourage all localities to strengthen cooperation with e-commerce platforms, open online stores and sales outlets, expand rural logistics and distribution, and expand sales of specialty products.

4. Increase consumption of community life services. Implement the policy that the area of ??newly built community commercial and comprehensive service facilities should not be less than 10% of the total community building area. Make up for the shortcomings in community municipal infrastructure and public service facilities to build a complete residential community. Taking into consideration the shortcomings in the construction of urban residential communities, the renovation of old urban communities, the renovation and utilization of existing community buildings and facilities, etc., the land use and certification of community breakfast shops, housekeeping service outlets, barber shops, and life service business premises that provide elderly care services will be determined according to local conditions. , interior decoration and other aspects of support.

5. Develop new information consumption habits. Encourage qualified places to build information consumption experience centers, sell the latest products and services in mature business districts, and cultivate various new consumer formats based on information technology.