Traditional Culture Encyclopedia - Tourist attractions - Is Qujiang Lv Wen a state-owned enterprise?
Is Qujiang Lv Wen a state-owned enterprise?
Scope of business and business attractions
The business scope of Qujiang Lv Wen covers the whole chain of cultural tourism industry clusters such as tourism industry research, tourism project planning, investment and operation management of scenic spots, tourism catering hotels, tourism commodity development, travel agencies, tourism real estate, tourism management and export. It operates many theme parks, including:
Tang Furong Garden: the first large-scale royal garden-style cultural theme park in China that fully displays the style of the prosperous Tang Dynasty. Was awarded the honorary title of "China Famous Trademark".
Qujiang Ocean Park: the first marine theme park in northwest China and the national marine science education base.
Wild Goose Pagoda Scenic Area: Known as Xi's "city living room" and Shaanxi's "cultural business card".
In addition, there are Tang Ji 'an Ruins Park, Qujiangchi Ruins Park, Tang City Wall Ruins Park, Han Kiln Ruins Park and Qin Ershi Mausoleum Ruins Park. Together, it constitutes a huge matrix of cultural tourist attractions in Qujiang, Lv Wen.
A project combining culture with tourism.
In addition to theme parks, Qujiang Lv Wen has also launched a series of cultural tourism projects, such as Imperial Banquet Palace, Yuejianglou, Hanyang Pavilion, Jinyuan Pavilion and other theme catering brands, to provide tourists with authentic Shaanxi cuisine experience. There are also Tang Wenhua theme hotels such as Tang Hua Hotel and Fanglinyuan, so that visitors can also feel the cultural atmosphere of the prosperous Tang Dynasty during their stay. There are also the intangible cultural heritage base of Shaanxi Province "Qujiang Lake Store", the world intangible cultural heritage "Dongcang Drum Music", the large-scale musical of Tang Dynasty "Dream Back to Datang", and the only high-altitude manned helium balloon project in China "Qujiang Eye", which greatly enriches xi 'an's cultural tourism project matrix.
Festival activities and brand communication
Qujiang Lv Wen has also held various festivals such as International Pop Music Festival, Shangsi Festival and International Light and Shadow Art Festival to enhance its brand influence and attract tourists, and become a well-known brand of major festivals in China.
Management system and international certification
Qujiang Lv Wen adheres to the development tenet of Qujiang New District, which is "Building a Zone with Culture and Prospering the Zone with Tourism", and constantly innovates, strives for change and strives for progress. The company successfully passed the international certification of ISO900 1 quality management system, ISO 1400 1 environmental management system and OHSAS 1800 1 occupational health and safety management system, and established a cultural tourism industry management system that is in line with international standards.
Social honor and contribution
Qujiang Lv Wen enjoys many reputations, and its subordinate units have won more than 200 provincial and municipal honors and awards, such as "National Youth Civilization", "National Greening Model Unit" and "World Cultural Tourism Destination".
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