What happened to the release of six theme tourist routes in Beijing, Tianjin and Hebei?

Recently, the Beijing-Tianjin-Hebei tourism cooperation project release and tourism product promotion meeting was held in Langfang. Tourism departments, travel agencies and investors from the three places attended the meeting. The Beijing-Tianjin-Hebei region selected 130 tourism projects for global investment, with a total investment of nearly 800 billion yuan. At the same time, the colorful six theme tourist routes of Beijing-Tianjin-Hebei series made their debut, inviting tourists from home and abroad to explore Beijing-Tianjin-Hebei in all directions.

Push 130 project in five demonstration areas.

Snow friends want to experience "flying on the snow" in the ski resort, and the ecological (ice and snow) tourism circle in northern Beijing is the most ideal destination; Fangshan World Geopark, which spans Beijing and Hebei, is a characteristic scenic spot in the eco-tourism belt in southwest Beijing, with green ecology as the main feature. Outlets in Wuqing, Tianjin and Golden Key Furniture City in Langfang, Hebei provide the foundation for leisure shopping and tourist areas in the south of Beijing. Tangshan Bay International Tourism Island, Cangzhou Nandagang Coastal Wetland and Tianjin Binhai Tourism Resort constitute a coastal leisure tourism belt ... In 20 16, the tourism departments of 17 cities (autonomous regions and counties) involved in the tourism demonstration zone jointly issued the Declaration on Cooperation in the Beijing-Tianjin-Hebei Tourism Collaborative Development Demonstration Zone and adopted a series of cooperation agreements.

These five tourist demonstration areas will turn from slides into reality, and the construction has entered the fast lane. At the meeting, the tourism departments of Beijing, Tianjin and Hebei focused on the five pilot demonstration areas of Beijing-Tianjin-Hebei tourism coordinated development, highlighting the development concept of global tourism and "tourism+",focusing on regional comprehensive development, tourism precision poverty alleviation, characteristic towns and other fields and new tourism PPP models. After careful screening, 130 investment projects were packaged, with a total investment of nearly 800 billion yuan, and six categories of 16 projects were signed on site.

In the Investment Manual for Key Projects of Beijing-Tianjin-Hebei Tourism Demonstration Zone, the 130 projects in five demonstration zones are listed in turn, which are divided into comprehensive development projects, pure commercial projects, characteristic towns and rural poverty alleviation projects. Information such as project introduction, overall planning, construction status, investment demand and project contact information can be seen at a glance.

All-round cooperation, showing aggregation effect

The government sets up the stage, and the enterprises sing the opera. At the meeting, there were not only the signing of specific projects in the tourism demonstration zone, but also the cooperation between Hebei Tourism Commission and relevant government departments and travel agencies, the tourism promotion cooperation between the tripartite newspaper group and the news portal, and the strategic cooperation between the three road travel associations.

More than ten key travel agencies in the three places have also established the "Beijing-Tianjin-Hebei Tourism Cooperation and Promotion Alliance", and * * * issued a declaration, indicating that they will integrate Beijing-Tianjin-Hebei tourism products and market resources to further enhance the influence and market share of Beijing-Tianjin-Hebei tourism brands.

Beijing, Tianjin and Hebei are taking the opportunity of tourism synergy to build Beijing-Tianjin-Hebei into a national and even international famous scenic spot. "Hebei is accelerating the construction of a tourism pattern and promoting the leap-forward development of Hebei tourism." Wang Xiaodong, deputy governor of Hebei Province, said that Hebei will conduct more explorations in regional cooperation, focus on promoting the construction of the Beijing-Tianjin-Hebei tourism pilot demonstration zone, design packaging and promote tourism projects in the demonstration zone as a unit, and truly form the agglomeration effect of the coordinated development of Beijing-Tianjin-Hebei tourism.

"Tourism has become an important fulcrum for the coordinated development of Beijing-Tianjin-Hebei." Liu Shijun, director of the Tourism Promotion and International Cooperation Department of the National Tourism Administration, said that the National Tourism Administration supports and encourages the three places to integrate more tourism project resources, expand more investment and financing channels for tourism projects, promote the combination of tourism resources and capital, attract private capital and international capital to participate in the development of major tourism projects, and create a number of internationally competitive Beijing-Tianjin-Hebei tourism projects.

The characteristic tourist routes are connected in series with Beijing, Tianjin and Hebei.

"Tourism in the three places has broken geographical restrictions and promoted as a whole." Song Yu, director of the Beijing Tourism Commission, said that the tourism resources in Beijing, Tianjin and Hebei have both unity and integrity, as well as differences and complementarities. Royal culture, Great Wall culture and folk culture come down in one continuous line, and urban leisure and landscape are organically integrated, which lays a solid foundation for tourism integration and improves the overall attraction.

At the meeting, the tourism departments of Beijing, Tianjin and Hebei compiled and launched six theme tourist routes: Royal Cultural Tour, Coastal Leisure Tour, Sailing go on road trip, Olympic Ice and Fire Tour, Red Classic Tour and Beijing-Tianjin-Hebei 144-hour International Tour.

Take the Royal Cultural Tour as an example. The six-day trip includes the royal cultural attractions in Beijing, Chengde and Tianjin, including the Forbidden City, the largest imperial palace building in the world, the Summer Palace, the world's largest ancient imperial palace summer resort, the world's largest royal temple complex, the Waiba Temple, the first mountain scenic spot in JD.COM visited by Emperor Qianlong for 28 times, and Dule Temple, one of the three Liao Dynasty wooden structures in China. In the second half of 20 17, the six major ports of Beijing, Tianjin and Hebei will realize 144-hour visa-free transit, and the stay area will be extended from Beijing to the whole territory of Beijing, Tianjin and Hebei. Foreign tourists can enjoy themselves on these routes 144 hours.

"Beijing-Tianjin-Hebei tourism is changing from sightseeing to leisure vacation. These characteristic routes further combine the tourism needs of tourists from the three places, and more personalized projects line up the attractions. " Song Yu commented.

This year, Beijing, Tianjin and Hebei will continue to explore the integration of tourism market, improve planning and construction standards, break through policy barriers and realize the exchange of market resources. After the establishment of the tourism demonstration area, the members of the same demonstration area will develop the whole tourist route from a single scenic spot to a tourist route, and then to a tourist belt and a tourist circle, so that the demonstration area will appear as a whole tourist destination. In terms of tourism promotion and tourism services, Beijing-Tianjin-Hebei will open a through train, design a unified tourist map, set up a Beijing-Tianjin-Hebei tourist traffic sign, and launch a Beijing-Tianjin-Hebei go on road trip passport and tourist card.