Traditional Culture Encyclopedia - Tourist attractions - What majors can be tested in the postgraduate entrance examination for exhibition economy and management?
What majors can be tested in the postgraduate entrance examination for exhibition economy and management?
Introduction of related majors
Exhibition economy and management is an interdisciplinary subject involving exhibition industry, economics and management, covering exhibition planning, organization and management, conference marketing, exhibition economic analysis and so on. For students who want to engage in exhibition industry or related fields, it is very important to choose a suitable postgraduate major.
Market and consumer science
Marketing and consumption is an important related major, involving knowledge of marketing, consumer behavior and market research, which is very important for market analysis and promotion strategy formulation of convention and exhibition industry.
tourism management
Tourism management is a major related to exhibitions, involving tourism resources development, tourism enterprise management, tourism marketing and so on, which is of great significance to the combination and development of exhibition tourism.
economics
Economics, as an important discipline of social science, is also an indispensable part of exhibition economy and management. It involves the knowledge of macro-economy, micro-economy and industrial economy, and provides economic theories and methods for the operation of convention and exhibition industry.
manage
Management is an essential professional field in exhibition economy and management, involving organizational behavior, strategic management, human resource management and other knowledge, which has a guiding role in exhibition organization and management.
International business
International business is an important related major, involving international trade, international market development, international business negotiations, etc., which is very important for international exchanges and cooperation in the exhibition industry.
Tourism management and service education
Tourism management and service education is a major with high relevance to exhibitions, involving tourism culture, conference etiquette, service management and other knowledge, which has a positive impact on the promotion of service quality and etiquette norms in the exhibition industry.
abstract
The postgraduate entrance examination for exhibition economy and management can choose a number of related majors, including marketing and consumption, tourism management, economics, management, international business and tourism management, and service education. These majors are closely related to the exhibition industry or related fields, provide rich knowledge and ability training, and are suitable for students who are interested in exhibition work or related industries. The specific choice should be weighed according to your own interests and goals.
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