Traditional Culture Encyclopedia - Tourist attractions - What model is better for rural e-commerce development?
What model is better for rural e-commerce development?
C2B is a new business model in the era of network economy. This model has changed the relationship between the original producers (enterprises and institutions) and consumers, and it is an enterprise and institution that creates value and consumption value. The C2B model is just the opposite of the well-known DSM (Demand Supply Model).
The real C2B should have consumer demand before the production of the enterprise, that is, the consumer first puts forward the demand, and then the production enterprise organizes production according to the demand. Usually, consumers customize products and prices according to their own needs, or actively participate in product design, production and pricing. Products and prices highlight the individual needs of consumers, and production enterprises conduct customized production.
What is the development prospect of rural e-commerce? The development prospect of rural e-commerce is still relatively good, and rural Taobao is an embodiment. Moreover, this field is newly developed and there are many opportunities. Just make good use of it
Whether the development of rural e-commerce is good or not, there is still a certain gap between the development of rural e-commerce and the development of urban e-commerce, mainly in the following aspects:
The quality of rural e-commerce talents is low;
Rural logistics transportation speed is slow;
The quality of rural babies is not high.
20 15 what is the development trend and current situation of rural e-commerce? Rural e-commerce development is about to enter a blue ocean. In the face of increasingly saturated first-and second-tier cities, rural e-commerce seems to have become a new battlefield for major e-commerce, and rural areas are being changed by e-commerce.
First, the status quo: the general trend, the price value began to highlight.
1, rural e-commerce going to the countryside is the general trend.
2. The "demographic dividend" value of rural e-commerce has begun to stand out.
Second, opportunities: four major industrial opportunities
1 will bring new markets to second-and third-tier brands.
2. Bring new opportunities for brand exchange of agricultural products.
3. It will bring new space for e-commerce service industry.
4. A new blue ocean that will bring basic investment in e-commerce.
Third, the problem: the consumption concept needs to be cultivated, and the infrastructure is not perfect.
1, the rural Internet penetration rate is low, and the infrastructure needs to be strengthened.
2. Lack of rural e-commerce application talents.
3. Rural e-commerce websites lack professionalism and practicality.
4. Agricultural products production and rural consumption are scattered and small in scale.
5. There are security risks in rural e-commerce transactions.
6. Farmers' concept of e-commerce consumption needs a long-term cultivation process.
Four. Suggestion: Strengthen infrastructure construction and establish a commercial law system.
1, strengthen the construction of rural information infrastructure.
2. Vigorously cultivate rural e-commerce talents.
3. * * * should support the development of rural e-commerce.
4. Establish and improve the laws and regulations system of agricultural e-commerce.
5. Strengthen the publicity and education of rural e-commerce.
6. Develop rural e-commerce model according to local conditions.
Why should we pay attention to the development of rural e-commerce? Because under the mass entrepreneurship and mass innovation, the rural population in China is much larger than the urban population, we must go to the countryside by e-commerce, on the one hand, to improve the income level of rural economy, on the other hand, to reduce the share of urban e-commerce, so that all people who want to start a business can realize their dreams without going to the city, but "staying at home".
"Why should we pay attention to the development of rural e-commerce? As a new format, rural e-commerce has penetrated into the whole process of agricultural industrial chain, gradually changing the way of rural economic development and farmers' production and lifestyle. It involves agricultural economic development, rural infrastructure construction, rural logistics, farmers' employment and the improvement of farmers' quality of life. Developing rural e-commerce is an important platform for mass entrepreneurship and innovation, and it is also an inevitable requirement for accelerating the construction of modern agriculture. The development of rural e-commerce will greatly change the rural business model. With the opening of the two-way channel of online goods going to the countryside and agricultural products going to the city, e-commerce will further promote rural tourism, rural medical care and financial services, better improve farmers' lives and promote the integrated development of urban and rural areas.
How to develop rural e-commerce in rural areas will have the following problems: 1, lack of talents; 2. The logistics speed is slow; 3. The logistics price is expensive; 4. Located in a remote place; 5. Most products are fresh fruits, which are difficult to sell after sale. But these are not problems, because in the past, when cities developed e-commerce, they also faced these problems. We can develop individual villages in the local area, for example, there are many Taobao villages now, and most people in the villages do Taobao, so that the problems of logistics price and talents can be solved.
How to better develop rural e-commerce? We can cultivate and identify a number of outstanding "hometown of e-commerce", "village of e-commerce (community)" and leading enterprises in agricultural industrialization, reflect rural characteristics, give certain rewards and mobilize the enthusiasm of enterprises.
How to build a rural e-commerce poverty alleviation model needs a lot of attention.
Choose the right platform according to different products.
Logistics distribution problem
Popularize knowledge of e-commerce
And other aspects.
Are there any precautions for developing rural e-commerce? The cost of network, traffic and transportation is difficult, but it has great potential.
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