What is tourism real estate?

Tourism real estate has once become the focus of many real estate developers. So, to what extent has China's current tourism real estate developed? What problems exist? What is the future development trend?

Themed tourism resort communities will become the development trend of China's tourism real estate

Currently The main forms of tourism real estate development in China include leisure vacation residences, property hotels, season hotels, golf villas, themed tourism resort communities, etc. Among them, leisure and vacation residences refer to residential houses developed in tourist resorts or suburban scenic spots. Property-right hotels refer to the sale of hotel rooms according to the real estate model. After the purchaser obtains the property rights of the guest rooms, they entrust them to the management of the hotel. It is an investment property that can be managed profitably in a unified manner; Shiquan Hotel is an innovative model introduced from the international community, which is a model of splitting and selling tourist properties based on use rights; golf villas are built around golf courses of high-end vacation homes.

Themed tourism resort communities are leisure tourism resort communities with certain themes and concepts that are tailored around tourism resources after some developers have gained a certain understanding of tourism real estate development in recent years. They are similar to residential real estate. Compared with this, its professionalism and humanity are more highlighted. The entire community basically focuses on leisure and vacation, forming a comprehensive tourism service system. This form will be the development trend of China's tourism real estate in the future.

China is still far away from real tourism real estate

Although tourism real estate is booming in the country, it is still in its infancy. In such a development process, some problems have arisen. inevitable. From the perspective of industry development, China is still a certain distance away from real tourism real estate.

Investment and speculation coexist, following the operating model of urban real estate. Real estate speculation is marginalized, suburbanized, and generalized. Many individual buyers still operate tourism real estate according to the profit model of urban real estate. Therefore, resulting in Project prices in some areas have been falsely high, such as in Sanya, Hangzhou, Jiangsu and Zhejiang and other individual cities. This operation has also caused some people to "speculate in real estate and become landlords." There are also some developers who have an unbalanced mentality and mislead buyers with false future predictions and high returns.

Some developers are unreasonable in the product model design of timeshare products, and there is significant misleading of consumer information asymmetry in the sales process, and even deceptive behavior. If this situation exists for a long time, It will affect the development of the entire industry. Actively promoting integrity and self-discipline and combating fraud are the basic guarantees for the healthy development of the industry. From the perspective of the entire industry, the lack of an industrialized operation model and the lack of relevant government policies and regulations are extremely detrimental to the development of the industry. .

At present, tourism real estate accounts for a small proportion of the entire real estate industry, and it is still a sector that has just started to rise. Therefore, the above existing problems will not have a negative impact on the development of the real estate industry. Relatively speaking, if the government can guide correctly, it will play a positive role in promoting the real estate industry. Therefore, only if relevant government departments strengthen research on the development laws of future tourism real estate, follow trends, standardize management, and meet market needs, will China's tourism real estate have a long-term and healthy development future.