What's the passenger flow like in Shanghai Disneyland?

Shanghai Disneyland, which opened in June last year and just completed its business for one year, handed over the report card of "the first year's passenger flow reached 1 1 10,000", making it the fourth largest theme park in Asia, just behind Tokyo Disneyland, Universal Studios Japan and Tokyo Disney Ocean Park. This figure also exceeds all local parks in China that opened before it-including the park industry star "Chimelong Ocean Kingdom" which has been operating for nearly 20 years. This report card made Philippe Gas, the general manager of Shanghai Disney Resort, breathe a sigh of relief. When he was transferred to preside over the opening ceremony of Shanghai Disneyland on 20 14, some people worried that neither he nor Disney would get what they wanted. After all, it took 16 years for this company with the label of American pop culture to pave the way for entering the Chinese mainland market. Villi should be the ideal consumer of Disney: having a complex for Disney, having economic accumulation, paying attention to the quality of life and, most importantly, having a family and children. "This time is very good. Ten years earlier or ten years later (coming in) is not necessarily good. " Zhuo Zhizhong, senior consultant of Shanghai Jiaotong University Theme Park Research Institute, said. Although even Disney may regret not opening Disneyland to the China market earlier, Zhuo Zhizhong believes that a market must have a sufficient number of middle-income families to support the business of Disneyland. After all, a meal in its paradise costs 100 yuan per person, and a Mickey Mouse-shaped balloon costs 80 yuan, not to mention hotels, round-trip fares and shopping expenses. Moreover, in terms of time, the first batch of China Disney fans like Willy just started their families in recent years and had their first child. Shanghai Disneyland's opening time is actually stuck between two generations of target consumers-parents want to recall the past, and children are old enough to be inspired by animated stories and cartoon images. But for a paradise that needs to attract tens of thousands of people every day to maintain its operation, it is not enough to have an ideal consumer like fluff. The size of this crowd is very limited. You know, at the end of1980s, the number of households in China with televisions was far less than it is now. This inevitably includes many "tourists here" among the 1 1 10,000 guests who come to this paradise.