Traditional Culture Encyclopedia - Tourist attractions - Why is Thomas Cook called the pioneer of modern tourism?

Why is Thomas Cook called the pioneer of modern tourism?

Thomas Cook (1808-1892), a British traveling salesman, was born in Melbourne, England. A pioneer in modern tourism and the first to organize group tours. In 1828 Cook became a missionary and later an active temperance worker. Cook organizes self-guided tours across Europe and provides travel assistance and hotel accommodation services to self-guided travelers. In the mid-19th century, Thomas Cook founded the world's first travel agency - Thomas Cook Travel Agency (i.e. Travelex Travel Agency), marking the birth of modern tourism. In the second half of the 19th century, inspired by Thomas Cook's own advocacy and his successful tourism business, some organizations similar to travel agencies were first established in Europe, making tourism a relatively widespread economic activity in the world.

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On July 5, 1841, Thomas Cook chartered a train to transport 570 people from Leicester to Loughborough to participate in the Prohibition Movement. The conference, a round trip of 22 miles, charged one shilling per person for the group, provided free lunch with ham and snacks, and was followed by a hymn-singing band. This short trip marked the beginning of modern travel and tourism. After that, he took the lead in officially establishing Travelex Travel Agency in the UK, specializing in service business. The name of Thomas Cook and his travel agency is famous in the British Isles. For this reason, Thomas Cook is recognized by the world as the originator of commercial tourism.

In the summer of 1845, Thomas Cook served as his own tour leader, organized a recreational sightseeing group of 350 people to travel to Liverpool, and compiled and distributed a guidebook.

In 1851, Cook organized the "London Crystal Palace" World's Fair, which was attended by more than 165,000 people.

In 1855, Cook organized a trip from Leicester, England to Paris, France. He stayed in Paris for 4 days and paid a one-time package for the entire journey, which included accommodation in Paris and round-trip travel expenses, totaling 36 shillings. In fact, this was also the beginning of organized overseas package tours in the world.

By 1864, the number of tourists organized by Thomas Cook had exceeded 1 million.

In 1872, Thomas Cook became his own tour guide and launched his first 70-day round-the-world tour involving 10 people.

In 1878, Thomas Cook retired and the business was directed by his son, Johrl Masoll Cook. (In 1939, Travelex Travel Agency established more than 350 branches around the world).

In 1872, he created the earliest traveler's check, which can be accepted in major cities around the world. Travelex also compiled and printed the world's earliest travel magazine, which has been translated into seven languages ??and reprinted in 1872. As many as 17 times.

Travel and sightseeing activities have historically been individual consumption activities based on individuals. The person who first appeared in the form of an organization and was directly linked to the transportation industry and pioneered the tourism industry was Thomas Cook of the United Kingdom. He used chartered trains to organize 570 people to attend a temperance meeting on July 5, 1841. Although this group trip was a non-commercial "amateur activity", it was open to the public and increased Cook's interest and confidence in organizing travel activities, laying the foundation and providing experience for him to start a travel agency in the future. After years of preparation, he officially founded the world's first travel agency - Thomas Cook Travel Agency (today's Travelex Travel Agency) in 1845, which became the beginning of the travel agency business. After the travel agency was established, it organized its first recreational sightseeing tour group on August 4, 1845, a trip from Leicester to Liverpool, with 350 participants. Cook himself made careful plans for this group trip, and personally inspected the travel route in advance, determined the tourist spots along the way, and negotiated with innkeepers from various places on the food and accommodation of the passengers. After returning, he compiled and published the "Liverpool Trip Handbook" 》 was distributed to tourists and became an early travel guide. In 1846, he organized another 350 people to travel to Scotland together with a guide. The tour group received a warm welcome wherever it went, and from then on, the name of Thomas Cook Travel Agency became famous in the British Isles. In 1851 he organized more than 165,000 people to visit the first World's Fair held at London's Crystal Palace. Four years later, the expo was held in Paris, France, and he organized more than 500,000 people to visit it, making the tourism industry break national boundaries and go global for the first time. By 1864, he established Thomas Cook and Sons, fully developed the tourism industry, and made a series of preparations for going global. In 1872, Cook organized nine travelers of different nationalities on the first 222-day trip around the world. The success of this round-the-world trip was praised by the world. He then established his own systems in Europe, America, Australia and the Middle East. In 1880, he opened the door to India, expanded the Egyptian market, established the world's first travel agency, and was known as the founder of the world's tourism industry.