Summary of civilized tourism work

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In recent years, tourism in our region has developed rapidly. Up to now, there are 4 4A scenic spots, provincial and municipal industrial and agricultural tourism demonstration sites 10, star-rated hotels 19, star-rated hotels 13, 30 travel agencies and 2 branches in China.

In order to promote the sustainable and healthy development of tourism in the whole region, the District Tourism Bureau has organized a series of civilized tourism publicity and guidance activities in close connection with the special market rectification activities, and advocated the concepts of civilized tourism, safe tourism and environmental protection tourism to the whole society, and achieved remarkable results. The main methods are as follows.

(1) Improve the organization and strengthen the activity guarantee mechanism.

In close connection with the special action of tourism market rectification, three documents were formulated and issued, namely, Notice on Carrying out Special Rectification Activities of Tourism Market Order in the Region, Notice on Strengthening Tourism Safety during the Spring Festival and Notice on Doing a Good Job in Centralized Filing and Inspection of Quality Supervision Data of Tourism Industry in the Region in 20xx. A special rectification leading group headed by Director Cai was established, with Deputy Director Wu Yinning and Deputy Researcher Zhao Zhengquan as deputy heads and office directors, responsible for coordinating the smooth development of market rectification. All enterprises and departments of the Bureau are required to highlight key points, earnestly do a good job in self-inspection and rectification of safety and service quality during the Spring Festival Golden Week, and take precautions in advance against possible management vacuum problems such as freezing rain and snow, fire safety, vehicle safety, food hygiene, special equipment, dormitory safety, and the return of hotel employees, and do a good job in self-inspection and self-correction around the four "strict investigations" to ensure the effective implementation of the tourism market and safety precautions during the holidays. At the same time, the "Implementation Plan for Launching the" Civilized Tourism Month "activity" was formulated and issued, and the responsibility system was implemented to ensure that the activities were carried out in an orderly manner. A work leading group with Director Cai as the team leader, Comrade Zhu Zhijun as the deputy team leader and the heads of various departments as members was established, and the work responsibilities of the staff were clarified.

(two) is to enrich the carrier, improve the effectiveness of activities.

First, relying on the "tourism enterprise service manager system" to strengthen guidance, the overall team leader, department heads and all cadres of the bureau will each undertake 3-5 tourism enterprises and do a good job in administrative service guidance. At present, the cadres of the general organs have docked with the contacted tourism enterprises, patiently answered Jiangbei's tourism development policies, and provided business guidance to enterprises and employees on the difficult problems encountered in the implementation of the Tourism Law. Second, relying on education and training to enhance quality. Invite professional teachers of Jinhua Vocational and Technical College to conduct special training for 39/kloc-0 tour guides in the whole region in two batches, aiming at the Tourism Law and other relevant laws and regulations; Intensive training has been conducted on travel agency branches, travel contracts, travel complaints and disputes, team travel safety and the use of travel vehicle lists. The third is to check the norms by archives. Focus on the carpet inspection of key information such as travel agency licenses, travel contracts, quality insurance, liability insurance, branches, safety management systems, emergency plans, etc., and strengthen the inspection of the overall situation of car rental and outbound business entrustment of travel agencies; Pay little attention to the renewal of the liability insurance of individual travel agencies, conduct face-to-face interviews and guidance on outstanding issues such as irregular use of travel contracts, car rental contracts and plans, guide travel agencies to consciously and comprehensively standardize the use of commonly used and necessary texts in their business, refine business operation processes, standardize operations, resolve market risks, and promote the professional, brand and refined development of enterprises.

(three) to carry out a wide range of activities to create a good atmosphere.

Make full use of billboards, newspapers, the Internet, the distribution of promotional materials and other forms, widely and deeply publicize the purpose, significance and requirements of the "Civilized Tourism Month" activities, and publicize relevant tourism knowledge, relevant laws and regulations, and social service commitments. , and strive to be widely publicized and widely known. At the same time, in close connection with the special activities of tourism market rectification, extensive publicity and mobilization were carried out, and more than 500 copies of related materials 1500 were distributed, and 20xx copies of travel tips were distributed on the spot with the theme of "safe tourism and harmonious development". 20xx copies of travel agency regulations; 65,438+0,500 copies of the Interim Measures for the Administration of Tourism Safety, the Detailed Rules for the Implementation of the Interim Measures for the Administration of Tourism Safety and the Knowledge of Tourism Insurance. More than 60 enterprises were inspected and instructed, and more than 2 10 inspectors were dispatched, covering more than 80% of inspections. Among them, administrative interviews were conducted with 100% travel agencies and branches, and 30 travel agencies in 3 batches, and more than 500 person-times were trained for the heads and managers of 5 batches of travel agencies, achieving the coverage of inspection of travel agencies in the jurisdiction 100%, the coverage of administrative interviews when problems were found 100%, and the coverage of rectification of problematic enterprises/kloc-.

Through the in-depth development of a series of civilized tourism activities, the management behavior of tourism enterprises in the jurisdiction has been standardized, the safety awareness of the general public has been effectively improved, and the purpose of improving service quality, boosting the popularity of tourism products in our region and attracting a large number of tourists to visit our region has been achieved. According to statistics, in the first quarter of this year, * * * received domestic and foreign tourists1542,500, up by 7.90% year-on-year; Among them, domestic tourists 15 19000 person-times, up by 7.46% year-on-year; 23,500 inbound tourists, an increase of 8.56% year-on-year; Total tourism revenue131500 million yuan, up by 8 17% year-on-year, of which domestic tourism revenue1246 million yuan, up by 7 14% year-on-year, and foreign exchange revenue1.