Ask for a paper of about 3,000 words to discuss the urgency of implementing the sustainable development of tourism in China and its specific measures.

Adhering to sustainable development and maintaining excellent ecological environment and humanistic environment are the basis for the existence and development of tourism. However, with the rapid development of tourism, the problems existing in the traditional tourism development model, such as predatory development of resources, extensive management of scenic spots and excessive expansion of tourism infrastructure, pose a severe challenge to the sustainable development of tourist attractions. Then, how to correctly handle the relationship between immediate interests and long-term interests, economic development and ecological environment protection, and truly realize the benign interaction between tourism resource development, ecological environment protection and tourism development? The exploration and practice of adhering to sustainable development and creating tourism quality products in Yuntai Mountain Scenic Area of Henan Province has provided beneficial enlightenment to people.

Yuntai Mountain Scenic Area is located in Xiuwu County, Jiaozuo City, Henan Province. The scenic spot began to be inspected and demonstrated on 1983, and was officially developed on 1985. 1April, 989, Yuntai Mountain Scenic Area Administration was established. In 200 1 year, Jiaozuo municipal party Committee and municipal government formulated the development strategy of "taking tourism as a breakthrough to promote the all-round development of the tertiary industry and truly taking tourism as the focus of the city's economic restructuring and a new economic growth point" With the great attention of the Municipal Party Committee and the Municipal Government, Yuntaishan people have built Yuntaishan into the world's first geological park, national civilized scenic spot, the first 5A-level tourist scenic spot, the first national natural heritage and national cultural industry demonstration base. After 10 years of unremitting efforts, Yuntai Mountain Scenic Area has risen. However, in order to maintain the leading edge of development and seek new breakthroughs, we must open up broader development space on a higher platform. Therefore, in 2007, the Xiuwu County Party Committee and the county government were far-sighted, actively started a second venture, and made great efforts to deal with the five pairs of relations in the development process, such as development and protection, dedication and interest mechanism, market development and brand building, development and enriching the people, economic benefits and people-oriented, and gradually embarked on a road of sustainable development of Yuntai Mountain Scenic Area. At present, the main tourist market of Yuntai Mountain Scenic Area has expanded from the radius of 300 kilometers in the past to the radius of 1.500 kilometers, with 90% of tourists from outside the province, and overseas markets such as South Korea, Japan, Southeast Asia, Europe and the United States have also been fully launched. In 2009, the scenic spot * * * received 3,265,500 tourists from home and abroad, and the ticket income was 254 million yuan, which was 6.3 times and 63.5 times that of/kloc-0 in 2000 respectively.

On the basis of straightening out the management system, establish a good mechanism for the sustainable development of scenic spots. Tourism is a highly interrelated industry, and its development is greatly restricted by other industries. Problems such as vague management boundaries and unclear responsibilities between departments and regions often lead to many disputes, which lead to inefficiency and hinder the development of tourism. How to solve these problems? System determines mechanism, and mechanism determines vitality. In order to deepen the reform of the management system of scenic spots, Jiaozuo Municipal Committee upgraded the Yuntai Mountain Scenic Area Administration from the deputy department level to the official department level, implemented the management mode of "integration of scenery and politics", ensured the smooth implementation of government decrees, and established a good mechanism for the sustained, rapid, healthy and orderly development of scenic spots. At the same time, the Municipal Party Committee and the Municipal Government sized up the situation and brought Yuntai Mountain National Forest Park, Zifanghu Reservoir, Qinglong Gorge Scenic Area and Fenglinxia into the unified management of Yuntai Mountain Scenic Area, realizing the unified deployment and rational utilization of talents, funds, resources, construction and management, and making the competitive advantage of the scenic area more prominent.

On the premise of scientific planning, determine the overall framework of sustainable development of scenic spots. To build a scenic spot with beautiful natural scenery and profound cultural accumulation into a national first-class scenic spot, the premise is to formulate a scientific plan suitable for the sustainable development of the scenic spot. To this end, Yuntai Mountain Scenic Area invested 2.2 million yuan, invited relevant experts and scholars to scientifically locate the scenic area, and formulated the development plan for the sustainable development of the scenic area. The overall framework of the planning includes: investing 1 100 million yuan to build a large-scale ecological parking lot with 5,000 parking spaces, and purchasing 150 luxury sightseeing buses with exhaust emission reaching Euro III standards; Invest more than 6 million yuan to dismantle and rebuild all kinds of facilities that damage the scenic spot landscape, and rationally plan the tour routes; Invested 65.438+0.5 billion yuan to carry out digital scenic spot construction projects; Wait a minute. According to this plan, this scenic spot has been built to a high standard. At present, all roads in and out of the scenic spots have been hardened, afforested and beautified, and all pedestrian sightseeing trails have been laid according to the standards close to ecology, so that all scenic spots are connected into one, forming a sightseeing loop. Facts have proved that the scientific planning and construction of infrastructure and service facilities in Yuntai Mountain Scenic Area is the key to establish a good image of the scenic area.

Efforts should be made to strengthen the construction of leading bodies and enhance the internal motivation of the sustainable development of scenic spots. Doing business requires a good system and mechanism, and more importantly, a leading group who is willing to contribute and be brave in starting a business. Yuntai Mountain Scenic Area has made great efforts to strengthen the construction of leading bodies, which has enhanced the internal driving force for the sustainable development of the scenic area. First of all, seek unity and create a democratic and harmonious working atmosphere for the leading group. The government attaches great importance to improving the internal working mechanism of leading bodies and has established a scientific working system. Secondly, focus on your career and create a new situation wholeheartedly. In the scenic spot, members of the leading group always set an example, take the lead in setting an example, suffer first and then enjoy. No matter whether it is windy or rainy, no matter whether it is hot or cold, members of the leading group take the lead in leading employees to carry stones, sand, cement, snow and ice and clear roadblocks. This spirit of pragmatism, hard work, dedication and seeking practical results has greatly stimulated the enthusiasm of the staff and effectively enhanced the internal motivation of the sustainable development of the scenic spot.

To build a service brand as the main line, improve the actual level of sustainable development of scenic spots. "The golden cup and the silver cup are not as good as the reputation of tourists; Gold and silver awards are not as good as tourists. "Yuntai Mountain Scenic Area Administration regards upgrading software services as the highlight of building Yuntai Mountain brand, firmly establishes the high-quality service concept of" Don't let a tourist be wronged in Yuntai Mountain "in the scenic area, and carries out the professional spirit education of" all around tourists and all for tourists "for all employees, requiring employees to pay attention to details, wear certificates, use civilized language, start from their own words and deeds, and start from small things. It is strictly forbidden to do anything that damages the image of the scenic area. Considering the needs of some tourists, Yuntai Mountain Scenic Area has set up mobile phone "gas station" and luggage storage facilities at the entrance of each scenic spot. At the same time, the opinions of tourists are analyzed regularly, and according to the needs of tourists, rest spots and garbage bins are set up reasonably on the tourist road for the convenience of tourists. It can be said that Yuntai Mountain Scenic Area has won unanimous praise from tourists for its outstanding humanized and meticulous service, and has improved the sustainable development level of the scenic area.

Take strengthening foreign exchange as the starting point, and expand the broad space for the sustainable development of scenic spots. In recent years, Yuntaishan World Geopark has focused on strengthening foreign exchanges, effectively expanding the vast space for sustainable development of scenic spots. On August 27th, 2007, Yuntai Mountain Scenic Area and American Grand Canyon National Park were concluded as "sister parks", which became the second scenic spot in China to establish official cooperation with American national parks after Huangshan Mountain. At the same time, Yuntai Mountain Scenic Area has jointly established Yuntai Mountain Teaching and Research Base with China Geo University, Beijing Normal University and other universities. Based on the follow-up study of Yuntai Mountain Scenic Area, Yuntai Mountain Model of Tourism Development in China has been compiled and published. The implementation of these foreign exchange activities and scientific research projects has broadened the space for sustainable development of Yuntai Mountain Scenic Area and enhanced its influence at home and abroad.