Types and development points of forest holiday products in forest tourism

At present, some product types of forest tourism vacation in China include: holiday projects, campsites and private holiday communities.

1. With

From the type of vacation, the design of seaside resort is completely different from that of forest resort, which is the comprehensive demand of resources, landscape, geographical conditions and product structure, and also determines the design concept of forest resort.

There are several types of forest resorts in Europe, including castle type, manor type and hotel type. From the demand side, it can be divided into hot spring type, skiing type and recuperation type. Judging from the development of domestic holiday projects, it is the key to determine holiday resources and create the core attraction of holidays.

The division of forest holiday resources can start with the evaluation of the overall ecological environment, including forest coverage, the number of animals and plants, negative ion content, water and mineral resources. The first step of an ideal holiday project design must be to look at land use from the perspective of protection and development, make full use of natural terrain conditions for construction, and deal with pollution control issues such as sewage discharge and heating, form an ecological circulation mechanism of internal resources, make full use of clean energy such as light energy and water energy, and limit the use of mobile equipment.

Secondly, the forest holiday project needs to form the core attractions of the holiday, such as skiing, hot springs, top sightseeing resources, sports bases and so on. Representative resorts include: ski resort in Mount Tillish, Switzerland, hiking in Northern California National Forest Park, Taiwan Province Fog-watching Forest Recreation Area, German Black Forest Tourist Area, etc. Of course, the virgin forest or horticultural environment itself is the first element of the core scenic spot structure. This opportunity for tourists to experience nature and return to their true selves is not only the highest realm that high-end tourists yearn for and look for, but also an important symbol of the successful operation of the resort.

2. Campsite

As a popular holiday form in the world, camping is closely related to forest holiday. The camping industry in China has great development potential. With the popularity of private cars, the camping population is rising sharply. From the perspective of composition, women and middle-aged and elderly people are also participating more and more.

Germany is a model of campsite construction. Campsites with beautiful environment can be seen under the Alps and along the Rhine River. Whether crossing the border or staying, people do not need large-scale venues and restaurants, bars, barbecues and revelry. Everything is done in tacit understanding. The perfect matching in the early stage can meet the main needs of people, reduce the maintenance cost of personnel in the later stage, and the management is simple and efficient.

3. Private Holiday Village

Private resorts are generally divided into several categories, including residential, timeshare, clubhouse and private. Perhaps the most influential ones are the forest palaces built by these giants in the top 10 list of Forbes' global rich people, including Warren Buffett's Happy Valley, Summer Lei Shidong's Beverly Hills and michael dell's Mountain Top Myth.

Private resorts are generally associated with beaches and lakes, but they must not lack the elements of forests. For example, the world-famous private resort of Fregate Island in Seychelles and Wakaya Club in Fiji rely on the perfect combination of beaches and tropical rainforests, plus special forest leisure, water leisure and amusement projects to form world-class product appeal; Huka Lodge in New Zealand and Singita Private in South Africa. Relying entirely on the original natural resources and original features, it forms a unique product competitiveness.

It can be seen that the development of China holiday village project should first make a breakthrough in concept, that is, how to integrate cultural resources with local characteristics, how to tap the resource potential of the project location, make reasonable positioning and grading, and form an objective judgment on the development prospect and potential. Carefully inspect resources, define market positioning and target people; Scientific decision-making, winning with comfort and characteristics, avoiding blindly taking the high-end development route; Avoid designing resort projects from the perspective of scenic spot design and urban planning, and make clear that the most precious resources such as forests and lakes are indestructible.

In-depth analysis of forest holiday tourism needs further research under the development of China tourism market and overall environment. With the increasing awareness and demand of leisure vacation in China, forest vacation, as a comprehensive form of leisure vacation, will have a broader development space.