Traditional Culture Encyclopedia - Tourist attractions - Comparison of Advantages and Disadvantages between Horse Honeycomb and Ctrip and Qunar
Comparison of Advantages and Disadvantages between Horse Honeycomb and Ctrip and Qunar
1, Mawei Advantage: Raiders destination resources are abundant, community websites have great potential for future development, and the user experience of tourism websites is relatively high. Disadvantages: at least not making money at present. Although it has begun to make money, it is only the beginning.
2. Advantages of Ctrip: Domestic online travel is basically undisputed. First, it starts too early, its spread is large enough, there are enough users, and its brand is loud enough in the tourism industry. The advantage is obvious, and other economists have just been catching up. It is terrible to have experience in traditional tourism industry and a huge customer service team. Ctrip covers not only the internet tourism market, but also a large number of people who are not skilled in surfing the Internet can get a ticket hotel in Ctrip by making a phone call. Disadvantages: Behind the advantages are disadvantages, and there is a relative lack of Internet genes. Once future tourists fully enter the Internet age, the advantages will become less and less obvious. The huge customer service team also needs to pay, and money needs to be earned from users. So in most cases, the same product will be more expensive than others.
3, where to go advantage: vertical search price comparison, more Internet temperament, but also closer to the real needs of most users, Baidu's huge investment has been replaced by traffic, traffic advantage is obvious, the market share of air ticket business is said to have surpassed Ctrip. The business model of search determines that no matter how big Taobao and Ctrip are, wherever they go may be the place where users can find the most complete tourism products. Disadvantages: Search mode can't guarantee quality, especially CPC mode is uncontrollable in external trading. Although Taobao is also a platform, at least Alipay guarantees a unified settlement. Qunar.com has been transforming to the mode of introducing suppliers, but the contradiction with hotel OTA some time ago revealed that once the business model is changed, Qunar.com and other OTAs will no longer be pure cooperation, but semi-cooperation and semi-competition.
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