Outline of tourism graduation thesis

Tourism graduation thesis outline template

Lead: With the social and economic construction and development in China, the country has strengthened foreign exchanges, which has promoted the rapid development of tourism in China and become an important power source for China's economic growth. With more and more frequent exchanges between China and foreign countries, the development of tourism in China is getting faster and faster. For China, the development of tourism is also one of the important sources to promote the social and economic development of China. Below, I have compiled the outline template of tourism graduation thesis, welcome to refer to it!

Topic: Study on Tourism Development Strategy of Hainan Special Tourism Zone

catalogue

Introduction to Chapter 1

The research background of 1. 1

1.2 research purpose and significance

1.3 Research Status at Home and Abroad

1.3. 1 Research Status of Foreign Tourism Development Strategy

1.3.2 Research on Hainan Tourism Development in China

1.3.3 The current research is insufficient.

1.4 research framework and research methods

1.4. 1 research framework

1.4.2 research methods

The second chapter is related concepts and theories of tourism development strategy.

2. 1 what is a "tourist special zone"

2.2 Tourism development strategy and formulation steps

2.2. 1 Tourism development strategy

2.2.2 Steps to formulate a tourism development strategy

2.3 Tourism development strategy related theory

2.3. 1 theory of regional sustainable development

2.3.2 tourism industry cluster theory

2.4 Strategic analysis tools

2.4. 1 pest analysis

2.4.2 VRIO framework

2.4.3 SWOT analysis method

Chapter three: Analysis of the tourism development strategy of Hainan Special Tourism Zone.

3. 1 Development Status of Hainan Tourism Industry

3. 1. 1 Hainan tourism industry factor level

3. 1.2 Hainan tourism format and product status

3.2 Analysis of the external macro-environment of tourism in Hainan Province

3.2. 1 Analysis of political environment

3.2.2 Economic environment analysis

3.2.3 Analysis of social and cultural environment

3.2.4 Analysis of Science and Technology Environment

3.3 Analysis of internal competitive advantage of tourism in Hainan Province

3.3. 1 value problem

3.3.2 Rare problem

3.3.3 Urgency

3.3.4 Organizational issues

3.4 SWOT Analysis of Tourism Development in Hainan Province

3.4. 1 strength analysis

3.4.2 Vulnerability analysis (weakness)

3.4.3 Opportunity Analysis (Opportunity)

3.4.4 Challenge analysis (threat)

3.4.5 SWOT analysis conclusion

Chapter four: The enlightenment of international island tourism cases to Hainan.

4. 1 Florida, USA

4. 1. 1 Comparison between Development Foundation and Hainan

4. 1.2 tourism development process

4. 1.3 Successful experience for reference

4.2 Hawaii, USA

Current situation of tourism industry

Reference from successful experience

4.3 Enlightenment of International Cases on Tourism Planning in Hainan Province

4.3. 1 Planning blank, integrating ecology, retaining core attraction and promoting sustainable development.

4.3.2 Promote one or two core cities or island destinations and highlight the leading role.

4.3.3 Protection of local culture in international integration

4.3.4 Focus on 2+N international tourist destinations and promote market internationalization.

4.3.5 Strengthen the stay time, revisit rate and consumption point.

4.3.6 Develop diversified products, streamline reception facilities and reduce the difference between off-season and peak season.

4.3.7 Statistical data is completely open source, attracting professional institutions to provide intellectual support.

Chapter five: the strategic system of tourism development in Hainan Special Tourism Zone.

5. 1 Set development goals

5.2 determine the development strategy

5.3 Choose a strategic path

5.3. 1 Explore the reform of institutional mechanisms

5.3.2 Innovation of management mode

5.3.3 Improve the quality and international competitiveness of tourism.

5.3.4 Vigorously develop the eight major tourism formats.

5.3.5 Deepen international tourism cooperation.

Chapter VI Strategic Safeguard Measures for Tourism Development in Hainan Special Tourism Zone

6. 1 Actively declare the tourism free trade zone and promote the implementation of the tourism special zone.

6.2 Improve strong policy support

6.2. 1 capital factor flow policy

6.2.2 Personnel flow policy

6.2.3 Logistics policy

Fiscal and tax policies

6.3 Improve the supervision level of the tourism market

6.4 Promote regional tourism cooperation

Chapter VII Conclusion and Prospect

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