Traditional Culture Encyclopedia - Tourist attractions - Travel will pay off. What is a mouse?

Travel will pay off. What is a mouse?

MICE's I, that is, reward tour, focuses on a prize word. The International Association of Senior Managers of Incentive Tourism (SITE) defines incentive tourism as: a modern management tool, which aims to help enterprises achieve specific corporate goals and give participants who achieve this goal an unusual travel holiday as a reward; At the same time, it is also the invitation group arranged by major companies with tourism as the incentive and market development as the ultimate goal.