What does a family parent-child group mean?

That is, parents and children participate in some activities together, such as taking part in some family-based game competitions. If you join a tour group, it is a parent-child group.

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Some people say that the current tourism enterprises have entered the bottleneck period of development and cannot find creative and meaningful development points. For many travel agencies, the old brands such as shopping groups, honeymoon groups and old age groups have begun to appear the embarrassing situation that supply exceeds demand. These tourism products did create business opportunities a few years ago, but now this view is completely untenable. Because a new idea of tourism industry development has been put forward, that is: family parent-child group.

The so-called family parent-child group, as its name implies, is that parents lead their children to form a small group, and then travel companies organize several small family groups to visit, travel and study around the world. At present, such a project has been initiated by the US-China trip of Environment International Travel Service Co., Ltd., a leading enterprise in the tourism industry, and successfully operated on its own website www.awtour.org. Although the operation time is not long, the enthusiastic response of consumers and the rapid growth of the company's performance on this project show that this is definitely a win-win sword to revitalize the long-lost tourism industry. Behind the success, we must objectively discuss why the family-parent group project of this trip to the United States and China has achieved such a great success. The author believes that there are two main reasons for success.

First of all, behind the new project of this US-China trip is the current demand for family education in China. In recent years, in the face of children's education, China families began to change from blind doting in the past to high-quality training. Parents are beginning to realize that the educational method of making children face computers, snacks and remedial classes all day like in the past will only obliterate their independence and creativity, and make them become "little local emperors" and "little local princesses" with no world at all. At the same time, with the continuous improvement of China's per capita income and living standards, as well as the increasing frequency and breadth of external contacts, parents have also begun to change their education methods for western developed countries. It is better to take children around the world, give them pocket money, increase their knowledge and broaden their horizons. On the one hand, it can make your children feel happy and exercise, on the other hand, it can pave the way for their further study or study abroad. Under such educational background and market demand, the emergence of family parent-child groups can be said to have emerged as the times require.

Secondly, the success of the family parent-child group is inseparable from the company's efforts in all aspects of this project operation. Take the publicity website of this project company as an example, the website is the best embodiment of publicity business and corporate image. Therefore, the company invited Beijing Cunbang Information Technology Co., Ltd., two leading enterprises in the website industry, to provide network promotion services, and invited Beijing Langwei Huahuan Technology Co., Ltd., an information revolutionist and industry communication expert of small and medium-sized enterprises, to provide communication services. For this big project, Cheng Jiebiao, CEO of Beijing Cunbang Information Technology Co., Ltd. also said that since going to the United States and China is a well-known brand in the tourism industry, the website jointly produced by such powerful companies must be the most competitive and promotional corporate website. In addition, cooperative flights and routes, tour guides and ground connections, as well as the choice of tourist attractions and cultural observation sites during the US-China trip are the partners that can make consumers feel value for money. Such powerful and first-class project details are also the reasons why consumers sincerely recognize this tourism project.

As a good project, family parent-child group not only takes into account the great training significance of such tourism to children, but also takes into account the emotional interaction between parents and children, which makes the whole enterprise and even the whole tourism industry have new growth points. This kind of win-win situation is what we want to see most, combining humanistic care with economic benefits perfectly.