Traditional Culture Encyclopedia - Tourist attractions - How does celebrity endorsement affect tourists' attitude and intention to travel? Do you think it is okay?
How does celebrity endorsement affect tourists' attitude and intention to travel? Do you think it is okay?
Celebrity endorsement plays a driving role in tourism, which lies in using the personality charm of celebrities. According to relevant public information, celebrities are people with certain public influence. Such people can be performing stars who have great influence among the general public, or professionals who have celebrity effect in the professional field. Use the influence of celebrities to expand the popularity and recognition of tourist destinations.
- Related articles
- Read the following materials and compose as required. When I was reading "The Biography of Madame Curie" recently, I once focused my attention on an ordinary table in Madame Curie's living room.
- How much does a ticket to Gulangyu Island in Xiamen cost?
- How are Xianyang tourist attractions ranked?
- Are the conditions for practical training good?
- How many World Heritage Sites are there in China?
- What science and technology museums are worth visiting in China?
- Yang Mi¡¯s height, weight and hobbies
- Shanghai Jiading Universal Studios Address
- Where is a convenient place to stay when traveling to Zhuhai?
- I am in Taiwan, which company in Taiwan provides more economical travel insurance?