Traditional Culture Encyclopedia - Tourist attractions - Why can refrigerator magnets be popular all over the world as tourist souvenirs?
Why can refrigerator magnets be popular all over the world as tourist souvenirs?
Key rings, mugs, refrigerator magnets, commemorative medals, small sculptures ... Souvenirs of tourist attractions around the world seem to be similar, but different tourist destinations give these souvenirs completely different connotations-the same refrigerator magnets. In Singapore, what makes you move is the merlion pattern; In Paris, the miniature version of the Eiffel Tower will also make you fondle admiringly. ......
In foreign countries, when it comes to souvenirs, refrigerator magnets are an essential category.
What I want to explain here is that the refrigerator is a very good "carrier" of tourist souvenirs.
Two basic characteristics of tourist souvenirs:
Many times, tourists want to express their feelings of "visiting here" by buying tourist souvenirs, which are the vouchers and symbols of local cultural customs; If this product happens to be beautifully designed, portable and practical, tourists will have a little more impulse to buy.
A tourist souvenir with distinctive local characteristics is not only a "witness" of tourists' travel, but also an extension of tourism experience. Therefore, the commemorative nature of tourist souvenirs >: "practicality"
We know that some homogeneous souvenirs of scenic spots may come from small commodity markets like Yiwu, which are not lacking in practicality and "commemorative";
Practical souvenirs, when their practicality is consumed, the meaning of "commemoration" is lost or discounted. For example, the local food is gone after eating, the mobile phone case is worn out, and the meaning of "pen" is lost after writing ink.
For tourists, it is always a disadvantage to come to a place without some souvenirs. Travel always needs memory and affection. The purpose of tourists buying souvenirs is to attract, remember and collect the culture of a place.
Fridge Magnet (here referred to as resin refrigerator magnet) is just two characteristics of tourist souvenirs. Moreover, it has strong plasticity and three-dimensional modeling, which can be simple or complex; Its development cost is low, but it does not mean that it is only suitable for the low end; Its size is also an advantage of its portability.
Fridge Magnet can be as simple as a street sign, a mailbox, a car or a cultural relic.
Fridge Magnet can also be as complicated as the combination of landscape pictures and multiple landscape symbols.
This is a 3D souvenir.
Compared with the cost of thousands of mold samples of ceramic cups, metal key chains and small plastic ornaments, the development cost of refrigerator magnets is quite low. Generally, a finished product sample can be developed in 400~500 yuan. Its main cost lies in the carving fee, and the mold adopts silica gel soft mold, so the material cost is low.
Tourist souvenirs are an extension of the tourist experience. In a pleasant trip, making consumption impulse does not mean not looking at the price. Souvenir refrigerator magnets with prices ranging from 10 to more than 20 yuan can be said to make tourists "think twice" when buying.
We can see that most tourists are backpackers, so too big souvenirs, no matter how expensive and inconvenient to carry, will also reduce tourists' desire to buy.
The design size of refrigerator magnets is generally less than 8 cm in the longest or widest side and less than 3 cm in thickness. For tourists, if they like, they will buy more.
Fridge Magnet records the traces of tourists passing through the world, which often reminds people of the memories of those people, events and feelings during a period of travel. Buying a refrigerator is to collect feelings, and these are the significance of the existence of tourist souvenirs.
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