What is the major of exhibition economy and management?

What is the major of exhibition economy and management?

What is the major of exhibition economy and management?

Express education, Ceng Laoshi, director of human resources of an enterprise, said that students majoring in exhibition economy and management can engage in management, research, planning and education in government departments, scientific research institutions, universities, exhibition industry associations, exhibition professional organizations, enterprises and institutions after graduation.

So is the exhibition economy and management major good? Let Express educate me to summarize the main courses, professional knowledge and professional skills of exhibition economy and management for readers!

I. Main courses of exhibition economy and management:

Political economy, microeconomics, macroeconomics, monetary banking, accounting, management, financial management, marketing, public relations, consumer behavior, market research and prediction, introduction to exhibitions, exhibition economics, exhibition economics.

Two, graduates should obtain the following professional knowledge and skills:

1, master the basic theory and knowledge of exhibition economy and management;

2. Master the qualitative and quantitative analysis methods of exhibition economy and management research;

3. Familiar with exhibition-related business, with the basic ability to independently discover, analyze and solve problems;

4, familiar with the international exhibition situation, trends and China's guidelines, policies and regulations on the development of exhibition industry;

5. Master the basic process of exhibition planning and operation, and have certain exhibition management and management innovation ability;

6. Master the basic methods of literature retrieval and information query, and have certain scientific research and practical work ability.

The above is an analysis of the contents of the undergraduate major of exhibition economy and management. Please pay attention to Aauto Quicker Education Career Planning Channel for more information about the analysis of college entrance examination exhibition economy and management.