Tuniu: The hit TV series The Same Paragraph has become a new hot spot in tourism.

The Dragon Boat Festival just past met Children's Day on June 1st, which officially opened the summer tourist season. According to the monitoring data of Tuniu Tourism Network, while the theme tourism such as Dragon Boat Festival folklore tour and parent-child tour is hot, the location of popular TV series has also become a popular tourist destination. The relevant person in charge of Tuniu Travel Network said, "With the popularity of film and television dramas such as Ode to Joy 2 and Bailuyuan, the booking of Tuniu-related products covering its location is equally hot."

Ode to Joy 2 "Rehearse" Phuket Tourism

Recently, Ode to Joy 2 is being broadcasted, and its scenic spots and hotels at home and abroad are sought after by fans. Especially after the first episode of Ode to Joy 2 was broadcast, the same hotel in Phuket where Andy and Bao Xiao were vacationing immediately became a hot topic in online search. Tuniu's products, such as "3 nights and 4 days' customized family tour with direct flights from Phuket to Shenzhen" and "7 days and 6 days' group tour with Phuket", all stay in Andy's and Bao Xiao's seaside villas in Ode to Joy 2, enjoy the private beach of the hotel and enjoy the 180-degree panoramic sea view. Since the broadcast of the play, the number of bookings has continued to climb.

The relevant person in charge of Tuniu Travel Network said that in addition to Phuket, the bookings of tourism products in Wuyuan and Zhoushan, the domestic locations of Ode to Joy 2, also increased significantly.

"White Deer Plain" is a popular folk tour with fire in Shaanxi.

The TV series "White Deer Plain" is another popular annual drama recently. This drama vividly depicts life on the Loess Plateau in northern Shaanxi. The oily noodles in the big bowl, the special banquet in the yard and the sound of Shaanxi Pu made the audience drool, laugh and say, "I saw the White Deer Plain on the tip of my tongue". This year's Dragon Boat Festival, many viewers went to Shaanxi to taste authentic oil-sprinkled noodles.

According to the monitoring data of Tuniu Tourism Network, during the Dragon Boat Festival, not only the products such as "Terracotta Warriors-Banpo-Mingcheng Wall-Little Wild Goose Pagoda-Shaanxi Natural Museum-Bailuyuan Film and Television City flying together for 6 days with a group tour" were popular, but also the sales of related tourism products that experienced Shaanxi folk culture increased all the way. For example, products such as "Terracotta Warriors and Horses-Huaqing Palace-Daming Palace flying for 4 days with a group tour" and "Xi 'an-Terracotta Warriors and Horses-Famen Temple-Daming Palace flying for 4 days with a group tour" are all favored by users with Shaanxi folk culture experience.

In fact, there are precedents for film and television dramas to bring fire to tourist attractions. For example, in the first half of the year, the hit drama "Take in the name of people" brought a fire to Nanjing tourism, and various magnificent government agencies in the drama made Nanjing universities a popular tourist destination. Prior to this, the hit of "Spending Money Hub" showed the audience the fairyland-like beauty of Guangxi, and the related products of Tuniu were once popular; On the other hand, Puzhehei, a location filmed by to the sky kingdom, ushered in a wave of tourism boom.

The relevant person in charge of Tuniu Travel Network said that in recent years, it has become a trend to travel with the help of film and television dramas. During the Dragon Boat Festival this year, the film and television drama The Same Story has become a popular travel theme. With the further popularity of related film and television dramas, it is believed that the popularity of "the same paragraph" tourism products will further climb. Tuniu focuses on the online leisure travel market, covering all kinds of tourism and holiday products. Interested users are welcome to visit Tuniu for consultation and reservation.