Traditional Culture Encyclopedia - Tourist attractions - Corporate Culture of Caesars Travel Network
Corporate Culture of Caesars Travel Network
Take fashion tourism as the concept.
Take product development and quality management as the main means.
Constructing professional and efficient mass tourism products of modern tourism enterprises
Mass tourism products are one of the most conventional tourism products provided by Caesar for ordinary tourism consumers by using strict cost control.
This kind of products usually focus on visiting the capital of an open country, the most representative cultural attractions and natural landscapes in tourist destinations, and have the characteristics of rich sightseeing items, compact itinerary and economical price.
Selected tourism products
Selected tourism products are new concept tourism products that Caesar uses rich product design experience and in-depth understanding of destination tourism resources to add more culture, art, food and entertainment experiences on the basis of popular tourism products, and at the same time, the standard of accommodation or dining is slightly higher than that of popular tourism products.
Visitors who choose this kind of products can usually get closer to the local history, culture and customs during their travels, and can get a deeper understanding of a certain theme according to their different preferences, so as to obtain brand-new and unique intellectual satisfaction.
The selected tourism products have the characteristics of moderate group size, comfortable itinerary and rich content.
Luxury tourism products
Luxury tourism product is a kind of high-end tourism product that Caesar Tourism uses fashionable product design concept, absorbs some tourism elements of top international resorts, and is carefully launched for consumers who pursue luxury enjoyment and extraordinary taste.
This kind of products usually choose world-famous holiday resorts, and most of them use island holidays, luxury cruise ships, luxury trains, international round-trip business class and other tourism modes, so that tourists can enjoy a more noble and comfortable experience in transportation, accommodation, catering, tourism content and so on. Free travel (semi-self-help travel products)
Semi-self-help tourism products are especially aimed at fashion consumers who have certain tourism experience, can communicate fluently in foreign languages and have high personalized requirements for tourism content.
In this kind of products, tourists are only helped to arrange international round-trip transportation and choose basic tourism projects such as hotel accommodation with excellent transportation or hardware facilities, and the autonomy of tourism content arrangement is given to tourists, so that tourists can enjoy their own personal or family-style tourism for leisure, vacation, entertainment, fitness, knowledge and exploration while enjoying affordable prices and convenient services. This kind of product has the characteristics of strong individuality and autonomy.
customized
With rich experience in route design and fashionable concept of route research and development, Caesars Tourism persistently serves every tourist. Caesars member club is a family-friendly organization established by Caesars Tourism, which aims to provide loyal services to customers, provide diversified travel life services for club members, share tourism resources and enrich travel experiences.
Caesar Member Club was established in Beijing from June 5th to February 5th, 2005. From the moment you become a member of the club, you can enjoy Caesar's high-quality travel service and get more rights and intimate family services. Caesars Travel Network Forum is a communication platform for members and friends who love to travel.
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