What principles should be followed in tourism planning and design?

Tourism planning and design is a comprehensive evaluation, market analysis and factor arrangement plan for tourist areas and tourism resources, which is divided into two levels: tourism development planning and development planning. Generally speaking, development planning is more macroscopic, and it is the organization of development strategy, development orientation, development layout and economic relations made by units at or above the county level. Development planning is more specific. Development planning is divided into master planning, regulatory detailed planning and construction detailed planning.

With the development of China's tourism industry, the contents and forms of tourism planning emerge one after another. Mastering and following the principles of tourism planning development is an important condition to make up for the shortcomings, solve contradictions and achieve the expected results. The Vision Design Institute pointed out that tourism planning and design should follow the following principles:

1. Market principle: Only a steady stream of tourists can make the tourist destination last. The tourism market is restricted by many factors, such as tourists' motivation/attraction of tourism resources/geographical location, and changes in social and economic environment, so planning must adapt to the changes in the tourism market.

2. The principle of image: We must create a distinctive image through development, which is the basic requirement of tourism planning. Tourism image should have its own characteristics/distinctive theme/endless charm, so as to attract many tourists and enhance the attraction of tourist destinations. Taboo plagiarism/imitation, no characteristics.

3. Aesthetic principle: When planning tourism resources, we should try our best to reflect the aesthetic characteristics of tourism resources. Any building or service form must be integrated with the corresponding natural environment and tourist atmosphere, reflecting the harmonious unity of natural beauty and artificial beauty.

4. The principle of protection; In a sense, any tourism resources are irreplaceable and unique, and tourism planning should adhere to the principle of protection first.

5. Benefit principle: In today's society, tourism projects should pursue various benefits, including social/economic/ecological environment and so on.