The main courses of tourism management

The main courses of tourism management are as follows:

1. Tourism enterprise management: The direction of tourism enterprise management is to study the theory, method and application of tourism enterprise management from the characteristics of tourism service enterprises. The main contents include: the basic theory of tourism enterprise management; Tourism demand characteristics and tourism service combination; Operating characteristics of tourism enterprises, etc.

3. Direction of exhibition service and management: including the basic theories and methods of exhibition service and management, familiar with the organization process of exhibitions, exhibition tourism management services, exhibition marketing and customer service, venue management, booth design, engineering construction, exhibition transportation, business services, exhibition hall cleaning, garbage disposal, catering services, exhibition marketing concepts, etc.

4. Tourism culture: help people correctly understand and understand the social impact of tourism activities, handle the harmony between economic and social benefits of tourism, and promote the overall, comprehensive and sustainable progress of the reception area.

5. Tourism laws and regulations: laws and regulations in the development of tourism.

6. The economic impact and motivation of tourism.

7. The emergence of tourism behavior and psychological motivation.

8. Tourism Education "Tourism Education Teaching Method".

9. Planning of tourist attractions: Tourism planning is the overall deployment process of the development goals and realization methods of a regional comprehensive tourism system.

10. Eco-tourism: Promoting the sustainable economic and social development of eco-tourism destinations is an important purpose of developing eco-tourism, which is embodied in two levels: the individual level of residents and the overall social, economic and cultural level of tourist destinations.

Research object of tourism management major:

The research scope of tourism management discipline focuses on business fields such as tourism enterprise management, tourism development and tourism marketing, exhibition service and management. Under the conditions of tourism resources and service facilities, an economic department that provides various service labor for tourists in tourism and obtains economic benefits. Tourism is a comprehensive economic undertaking, and its composition involves many sectors of society. Its basic economic activities are composed of travel agencies, tourist hotels and tourist transportation.

As a human activity, tourism has existed since ancient times. Accompanied by religious, sightseeing, business, exploration, cultural exchanges and other activities. As an industry, tourism has developed rapidly with the development of social productive forces and the improvement of people's living standards, and tourism activities have become a part of people's lives. The improvement of traffic has promoted the development of tourism.