Zhejiang Satellite TV has caught up with Hunan Satellite TV in variety show production, is that true?

Has Zhejiang Satellite TV caught up with Hunan Satellite TV in terms of variety show production? :At this stage, this is a completely non-comparable problem. Writing quality: Although Hunan Satellite TV has many imported or imitated programs, their self-edited programs cannot be surpassed

Writing quality: Although Hunan Satellite TV also has many imported or imitated programs, But their self-written programs are also very considerate; while Zhejiang Satellite TV basically has no self-written programs. Good Chinese singing is someone else’s. Running Brothers is imported. No matter how Ace looks at Ace, it’s like the happiness of more than ten years ago. Base Camp, there was no good program like Zhu Danhua Shao’s I Love Memorizing Lyrics before.

Innovation ability: Hunan Satellite TV is really ahead of Zhejiang Satellite TV in terms of video post-production and promotional copywriting for programs like Dear Inn or Chinese Restaurant. Whether you love Hunan TV or not, the creative copywriting of his programs is what many companies want to imitate.

Professional capabilities: I don’t think there are many in China that can surpass Hunan Satellite TV, whether it is the front-end host team or the video post-production and post-production team, especially on-site. I still remember that the first Tmall Double Eleven Gala program was on Hunan Satellite TV. At that time, many people were watching the TV and shaking their mobile phones. Later, Zhejiang Satellite TV relied on Alibaba in Zhejiang Province to get Zhejiang Satellite TV to produce it. It was a complete accident. , the data looks good, there is no doubt that his awareness has dropped sharply.

Sustainability: It is true that Hunan Satellite TV has been troubled by the host in the past two years. It feels that apart from Teacher He, there is no one to display the website. However, in the past two years, whether it is the four little flowers or the novices, Hunan Satellite TV All in full favor. Looking back at Zhejiang Satellite TV, it seems that apart from Huang Zijiao's quick talk, no host seems to have anything to discuss.

I hope that China’s film and television industry will flourish, but Zhejiang Satellite TV has not found its own positioning. It seems that there is no other sign except that people are stupid and spend more money to hire big-name stars. Cultivation TV's comedy line is excellent. Jiangsu Provincial Satellite TV takes the route of blind dates, which is excellent. Zhejiang Satellite TV seems to adopt the doctrine of fashion, copying whichever channel’s program is good and has high ratings. I don’t think that approach will last long. Learning to love Qiyi, Zhejiang Blue is difficult to achieve. You must be strong in yourself. Hunan Satellite TV is really the Pansi Great Immortal

Over the years, the original "one super and one strong" has become today's "one super and many strong", and the only thing that has not changed is that Yes, that "super" is still Hunan Satellite TV. Due to various reasons, Anhui Satellite TV has caused its own decline and has withdrawn from the strongest team of satellite TV. Among other provincial and ministerial satellite TVs, the rapid development of platforms such as Jiangsu Satellite TV, Zhejiang Satellite TV, and Xiuzhen Satellite TV , which led to the current situation of "one superpower and multiple powers".

Among the rapidly developing provincial and ministerial-level satellite TVs, Zhejiang Satellite TV is undoubtedly the one with a "good situation" at this stage. As early as more than ten years ago, Zhejiang Satellite TV's "in-house" variety show should have been "I Love Memorizing Lyrics", although the competitiveness of this program at that time was far inferior to Hunan Satellite TV's "Happy Camp" and "Tian Tian Shang Shang" , but it can also be regarded as a leader among provincial and ministerial-level TV variety shows.

The breakthrough that really allowed Zhejiang Satellite TV to "take the lead" and create a big counterattack was their release of the "new variety show" "The Voice of China" in 2012. In the first season of the program, Liu Huan, Na Ying, Yu Chengqing, and Li Jian, four "leading figures" in my country's music scene, were recruited as teachers. In addition, on the students' side, there are also teachers such as Jin Zhiwen, Liang Bo, A large number of characters with good overall strength such as Wu Mochou, high quality, high user evaluation and high topic discussion have contributed to the high popularity of "The Voice of China".

As the saying goes, the bird in the morning catches the worm. Zhejiang Satellite TV took advantage of the instant success of "The Voice of China" and succeeded in being ahead of all provincial and ministerial-level satellite TVs. Before everyone knew why, Zhejiang Satellite TV had successfully completed After a "big reversal", both the ratings and its own brand influence have reached a very high level.

Logically speaking, Hunan Satellite TV at that time had only two "well-known programs": "Happy Camp" and "Tian Tian Shang Shang", and Jiangsu Satellite TV only had one blind date program. This wave of actual operations by Zhejiang Satellite TV can quickly help it gain a foothold in the "martial arts world" such as "If You Are the One". It is a pity that Hunan Satellite TV is almost unable to play "variety shows". They are not fuel-efficient lamps.

Hunan Satellite TV’s long-standing advantages

Hunan Satellite TV has many original programs. Since the early days of "Happy Camp" and "Tian Tian Shang Shang", they have taken the lead in room variety shows across the country. Not to mention the subsequent talent shows "Super Girl" and "Happy Boys" that shocked the country. After that, "Where Are We Going, Dad" became popular for many years, and there were countless imitation shows... It can be said that Hunan Satellite TV is basically at the forefront of all variety shows across the country, and has never been surpassed!

In addition to this popular variety show, Hunan Satellite TV has also done very well in slow variety shows in recent years. "Longing for Life", "Dear Inn", "Chinese Restaurant", etc. all have very, very good ratings.

In addition, Mango TV has always been able to discover programs that the audience loves, and the production is exquisite, and it can show many outstanding talents to the audience. For example, "Into the Heart" and "Dance Storm", many outstanding singers have continued to emerge. and dancers. Zhejiang Satellite TV only broadcasts software, and does not care about anything else, including safety, for better ratings.

Zhejiang Satellite TV has been chasing Hunan Satellite TV. They have also had several variety shows with very good ratings in the past. , such as "Running Brothers", but it is not an original program, but a foreign copyright purchased. Zhejiang TV has spent a lot of effort to produce variety shows. Most of them have paid for programs produced by external teams. They have no production team of their own, including the previously popular "The Voice of China". Zhejiang Satellite TV has basically become a video cutter!

In order to pursue Hunan Satellite TV, they risked the world's disapproval, paid attention to the visual effect, exaggerated the excitement, completely ignored the rationality of the program production, and did not pay attention to safety. This time in While recording "Chasing Me", star Gao Yunxiang fell down and died, eventually causing the "Chasing Me" channel to be permanently banned from broadcasting.

But even so, a young life was lost like this, and Dou Xiao, whom the audience loved, could never go back.

He used his death to reflect Zhejiang Satellite TV's attitude towards variety shows, and also reflected from the side how far Zhejiang Satellite TV is from Hunan Satellite TV!

Although Hunan Satellite TV has not received good reviews from users in recent years, it is not afraid of variety show production. It will be difficult for other satellite TVs to catch up in the short term. Even if there are some ridicules of plagiarism, it is still Copying is better than other TV stations, giants or giants!