Traditional Culture Encyclopedia - Tourist attractions - How to improve the tourism consumption experience?
How to improve the tourism consumption experience?
Theme is often regarded as the foundation and lifeline of the whole project, so doing a good job of theme is the top priority of scenic spot design, which can condense the characteristics of scenic spots and promote the arrival and consumption of tourists. Through a good theme, visitors can have associations and expectations and deepen their expectations.
2.? Shaping tourism image
Tourism image is the IP of scenic spots, and it is very important to shape the image of scenic spots. Ip of scenic spots represents this individuality and scarcity, and it is the product of image cognition of scenic spots. The IP of a scenic spot may be a myth, a story or even an animal, which endows the scenic spot with unique characteristics and vitality.
3.? Strengthen sensory stimulation
In the era of experience economy, leisure tourism has long been unable to win everyone's love, so the era of experience tourism is coming, such as bungee jumping and hot air balloon, which are the most common and highly exciting experience tourism. Of course, we must cater to the theme requirements for these means of stimulating the five senses. If they go against the theme or push too hard, the effect may be greatly reduced.
4.? Tourist participation
In order to improve the experience of tourists, scenic spots need to guide tourists to change from visitors to participants. If tourists can't participate, but watch like a cursory tour, then tourists will never get an experience. Therefore, the scenic spot needs reasonable planning, so that tourists can participate in it and deepen their perception, in order to achieve satisfactory results in the scenic spot.
5.? Constantly modify according to feedback
Scenic spots need to constantly optimize scenic spots according to the real-time situation and public opinion of scenic spots, and eliminate negative factors such as excessive passenger flow, visual pollution and inconsistent themes, so that scenic spots can be better presented to tourists. For example, using the scenic spot ticketing system can keep tourists away from the troubles of queuing.
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