Traditional Culture Encyclopedia - Tourist attractions - How to choose the place and location for the cultural tourism night tour project?
How to choose the place and location for the cultural tourism night tour project?
Keywords: suburban landscape cities of big cities are hot spots in the future
The tourism resources stipulated by the state are divided into five grades, and the top national scenic spots are generally not allowed to be developed. Some low-grade places, with low land acquisition cost and pleasant ecological environment, are more suitable for the Cultural tourism real estate Project.
In addition, the suburbs of big cities are close to the first-line densely populated areas, so the customer base can be guaranteed, and it is also suitable for cultural tourism real estate. A typical example is the success of the Happy Valley theme park model in OCT. In the future, with the consumption of tourism resources around big cities, landscape cities located around first-tier cities for about 1-2 hours will become hot spots in the tourism industry, in line with the 5+2 trend of public life.
position
Keywords: Finding the right customer base is the key.
1, city sightseeing and entertainment: city theme park+hotel. For urban sightseeing and entertainment-oriented projects, by integrating urban theme parks with different formats such as brand catering street, five-star hotels, shopping centers and large cinemas, we will create an attractive regional leisure consumption center-leisure shopping center, which will promote the development of office buildings and residential real estate. This model is generally located in the urban center or the expansion area of the central city, such as Happy Valley in OCT.
2, leisure and holiday-oriented: tourist attractions+hotels. Taking ecological villas or ancient villages as the carrier, it emphasizes the harmony with the natural environment and the integration with local culture, and enjoys fashionable holiday experience in a unique cultural artistic conception, which is suitable for short-distance leisure holidays and strengthens the functions of staying and living. ?
3. High-end living: tourist attractions+hotels+high-end houses. Attractions in the suburbs, simple sightseeing, amusement and leisure products, hotels, restaurants, shopping and so on. It will be built into a high-end residential and tourist community. Tourism function is weak, mainly living. For example, the Mission Hills Golf Project has played an extremely obvious role in promoting leisure real estate. In addition to the excellent landscape resources of the golf course itself, the main reason is that the golf course is an important platform for high-end government affairs, business and leisure exchanges, which can trigger the gathering of high-end leisure people and highlight the quality. ?
4. Compound: tourist town. Theme culture towns, mainly ancient towns, ancient blocks, or newly built towns. Its core is to build a cultural town that meets the market demand and highlights the unique theme and customs. Take the town as a carrier, build a cultural leisure platform, enhance its attraction, and then drive the leisure real estate around the town, such as Lijiang Dayan Ancient Town, Chengdu Kuanzhai Lane Ancient Town, Shanghai Zhujiajiao Ancient Town, Chengdu Furong Ancient Town, Chuxiong Yi Ancient Town, etc. This model has become the mainstream way of leisure upgrading and urbanization development in many ancient towns.
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