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Baidu products of Baidu
As the world's largest Chinese search engine company, Baidu has been committed to making it easier for netizens to obtain information and find what they want. Users can instantly find relevant search results through Baidu's homepage, which come from Baidu's tens of billions of Chinese web pages database.
vertical search
Adhering to the concept of "user experience first", in addition to web search, Baidu also provides diversified search services such as MP3, pictures, videos and maps to provide users with a more perfect search experience and meet diversified search needs.
Baidu snapshot
A brand-new way of browsing solves the problem that it is impossible to browse because of network problems, web server problems and virus problems. Its principle is to load only words, pictures and hyperlinks on the Internet. However, the quick version of Baidu Snapshot does not load pictures, so the effect of the standard version of Snapshot and the quick version of Snapshot is slightly different.
Community products
The quickest way to get information is direct communication between people. In order to let people who are interested in the same topic get together, communicate and help each other conveniently, Baidu Post Bar, Know, Encyclopedia, Space and other community-based products around keyword services also came into being, and the launch of Baidu Hi connects all the community products of Baidu in series, providing a cyberspace for people to freely express and exchange ideas.
Box computing
Box computing is a brand-new technical concept put forward by Robin Li, Chairman and CEO of Baidu Company, at the "Baidu Technology Innovation Conference" on August 18, 2009. As long as the user inputs the service requirement in the "box", the system can clearly identify this requirement, allocate it to the optimal content resource or application provider for processing, and finally return the matching result to the user accurately and efficiently. This highly intelligent Internet demand interaction mode and the "simplest and most reliable" information interaction implementation mechanism and process are called "box computing".
Developer center
On March 23rd, 20 12, at the Baidu developer conference, Baidu grandly released the developer center for developers. The service groups of the Developer Center include but are not limited to: mobile client application developers, Web App developers, webmasters, terminal manufacturers, etc.
Combining Baidu's innate advantages and rich experience in the field of cloud computing, we provide the following four service systems for developers:
1. development support: provide SDK needed for development, including API, documentation, testing and deployment tools. Provide various development conveniences and reduce the difficulty of development;
2. Operational support: make full use of real-time big data analysis capabilities and provide professional platform-wide analysis methods to help developers gain insight into various details needed for operation;
3. Channel promotion: use Baidu's traffic portal to provide developers with sustainable traffic and user growth models to achieve a win-win situation;
4. Commercial realization: Help developers to tap the commercial value behind the existing traffic, realize the classic platform mode of "traffic-realization-sharing" and win-win with Baidu.
Baidu Cloud
Baidu Cloud is a series of cloud services and products provided by Baidu for developers and end users on the basis of opening up its own core cloud capabilities (including cloud storage, cloud computing and big data intelligence). Its service targets include two groups: developers and individual users.
On March 20 12, at the Baidu developer conference, Baidu officially released the Baidu cloud strategy, launched the Baidu developer center website, and established four service systems: development service, operation service, channel promotion and realization, so as to build an equal, open and win-win ecosystem for developers.
August 20 12, Baidu cloud computing (Yangquan) center laid the foundation stone in Yangquan city, Shanxi province. After completion, cloud computing (Yangquan) will reach the first-class level in Asia in terms of data storage scale, computing power and environmental protection and energy saving. According to the plan, the data storage capacity of the completed Baidu Cloud Computing Center exceeds 4000PB, and the amount of information that can be stored is equivalent to the total collection of more than 200,000 national libraries in China. At the same time, due to the use of high-performance and low-power servers independently developed by Baidu, the total number of CPUs in the data center is as high as 700,000, and the total number of CPU cores exceeds 3 million; In addition, the data center adopts a number of high-tech technologies suitable for China's environment and regulations, which improves the energy efficiency of the overall data center and saves about 43% energy.
At the Baidu World Congress in September of 20 12, Baidu released "seven weapons" for developers, including personal cloud storage PC, multi-screen X technology, cloud application generation service site App, LBS cloud, mobile cloud test MTC, Baidu application engine BAE and browsing kernel engine.
20 12 10, Baidu announced that Baidu Cloud was launched only two months ago, and the number of individual users exceeded 100000.
On October 2012110, Baidu announced its cooperation with Qualcomm to realize and promote Baidu cloud service of Android terminal supported by Qualcomm Xiaolong processor.
Baidu mobile
In the face of the wave of Internet transformation from PC to mobile, Baidu is constantly expanding the advantages of PC to mobile.
In order to meet the search needs of netizens in the era of mobile Internet, Baidu Mobile Search provides multi-entry search methods, including web-based mobile search, Baidu Mobile Search APP and mobile search boxes embedded in mobile browsers, WAP stations and other places, so it can provide search services quickly, comprehensively and accurately.
The erection of multiple portals has also enabled Baidu Mobile Search to firmly grasp the commanding heights of the mobile Internet. With the help of Baidu mobile search, Baidu mobile map, Baidu voice assistant, etc. Baidu has formed an all-round, three-dimensional product matrix and complete layout, continuing its entrance advantage in the traditional Internet field.
With its leading technology, innovative functions and good experience, Baidu Mobile won the Best Innovative Application Award of Mobile Internet in 20 12. According to CNNIC's 2065438+02 Research Report on Internet Users' Search Behavior in China, the penetration rate of Baidu search among mobile phone users has reached 96.9%, and the user preference rate has reached 88.5%.
20 12, 10 In June, Baidu formally established LBS (Location-Based Services) Division, which is responsible for mobile Internet projects including Baidu map, road conditions around Baidu and road conditions of Baidu that will be launched soon, connecting the upstream and downstream of the industrial chain, realizing data interoperability, * * * enjoying users and information markets, and helping service partners meet personalized, customized and timely marketing. At the same time, it has a two-pronged approach with Baidu Mobile Cloud Division to form a strategic layout of cloud+mobile.
Baidu promotion
Baidu promotion is a pay-per-effect network promotion method. With a small amount of investment, a large number of potential customers can be brought to the enterprise, and the sales volume and brand awareness of the enterprise can be effectively improved. Baidu promotion charges according to the number of potential customer visits brought to enterprises, and enterprises can flexibly control the investment in network promotion and get the maximum return.
Three advantages: wide customer coverage, pay by effect and strong pertinence.
Value-added service: my marketing center, business opportunity center and network alliance promotion.
HIVE BOX system
"HIVE BOX" is the internal development code of a brand-new Baidu search promotion service management platform. Through this brand-new platform, customers can manage and optimize Baidu search promotion information more efficiently and evaluate the promotion effect more scientifically.
On April 20th, 2009, Baidu, the world's largest Chinese search engine, officially launched the professional version of search promotion, which was the "HIVE BOX Promotion System" that had been widely concerned by the industry. Baidu said that search marketing professional edition, as a new generation of search promotion management platform, can help enterprises capture more business opportunities, win more customers and effectively improve the promotion effect. Experts pointed out that Baidu's move is of great significance to users, enterprises, marketing environment and Baidu's own development.
June 5438+February 2009 1, with the switching of Baidu HIVE BOX system, Baidu gradually replaced the "bidding" system with "HIVE BOX". All the functions and data of the new system will effectively improve the promotion effect of enterprise customers and bring more business opportunities to enterprises. However, in the face of new challenges, more customers are still in the exploration stage, especially when the phoenix nest is switched, which has caused repeated fluctuations. How to adapt to the new system and ensure the smooth transition of enterprises has become a more concerned issue for advertisers.
brand marketing
As the world's largest Chinese search engine, Baidu, with its powerful netizen search database, can gain a clear insight into netizens' consumption wishes and consumption patterns, and become the "best consumer-aware" ROI media platform in China.
Baidu brand marketing, relying on this unique advantage of Baidu marketing platform, always takes consumers as the center in the process of serving customers, and makes the best online marketing solutions for customers, striving to make advertising marketing demands directly reach consumers' minds and maximize marketing ROI.
Diversified marketing products: brand area, related advertisements, precision advertisements, community marketing, search and promotion. ...
Efficient and professional Baidu brand customer marketing team is helping partners to make "simpler but more effective" advertisements. Because we know consumers better, we can win the return on marketing investment with you.
Baidu alliance
Baidu Alliance has always been committed to helping partners tap the promotion value of professional traffic and help customers promote the most valuable delivery channels. It is one of the most powerful Internet alliance systems in China. The mission of Baidu Alliance is to build an honest, professional and reliable pan-media platform for China Internet, and help its partners to succeed in their respective fields.
Today, Baidu Alliance has successfully expanded and operated search promotion cooperation, online alliance promotion cooperation, content cooperation, Baidu TV, CPA/CPL/CPS and other businesses.
baidu videos
Baidu Video focuses on the construction of PGC content platform, while continuing to provide web-wide video search and aggregation services for netizens. PGC content ecology with Baidu video as the core, online movie entertainment content ecology with iQiyi as the core, and offline movie+performance ecology with glutinous rice movie as the core constitute three main lines of Baidu cultural entertainment content ecology.
Baidu Zhong Bai
Baidu Zhong Bai is an Internet private equity investment and financing platform dedicated to serving entrepreneurs and investors under Baidu, focusing on entrepreneurial ecology. Being affiliated to Baidu New Business Group, it has started four financing projects. Search service web page video music map news picture dictionary common search navigation service hao 123 website navigation Baidu group purchase community service library space encyclopedia post bar Zhihu search Baidu read Baidu around Baidu travel Baidu Xinzhi Baidu photo album Baidu campus game entertainment Baidu game. Baidu Application Webmaster and Developer Service Search Open Platform Webmaster Platform Baidu Statistics Baidu Alliance baidu promotion Advertising Butler Data Research Center Billboard Baidu Index Baidu Share Baidu Developer Center Baidu Mobile Statistics Software Tool Baidu Browser Baidu Audio and Video Baidu hi Baidu Toolbar Baidu Reader Baidu Input Method Thousands of people listen to Baidu. Anti-virus Baidu Guardian Other Services Baidu Translation Baidu Tracing Baidu Public Welfare Baidu Foundation Blind Road Old Search Patent Search Baifubao Baidu Marketing University Sky Software Baidu Real Estate New Online Baidu Certification Baidu Wallpaper Baidu Desktop Baidu Magic Map Baidu One-click Root Baidu Mobile Product Baidu Mobile Search Baidu Mobile Application Baidu Map Baidu Mobile Browser Baidu Mobile Input Method Baidu Desktop Pocket Baidu Cloud Intelligent Terminal Platform Baidu Video hao 1 23 Baidu News Baidu Wallpaper Baidu Cloud Baidu Magic Map Baidu Address Book Baidu Post Bar (Mobile Phone) Baidu Know (Mobile Phone) Baidu Encyclopedia (Mobile Phone) Baidu Travel (Mobile Phone) Baidu Library (Mobile Phone) Baidu Music (Mobile Phone) Novel Search Baidu Cloud ROM
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