Traditional Culture Encyclopedia - Tourist attractions - Why are there people who are still willing to go when the price of the tour group is so low?

Why are there people who are still willing to go when the price of the tour group is so low?

1. Attract consumers at cost price. Local travel agencies only charge cost price when accepting offers from tour operators, and are even willing to rebate money to tour operators to attract price-sensitive customers.

2. Select tourists when organizing a group. In order to minimize risks, low-priced groups will consider factors such as occupation, gender, age, region, etc. to form a group. Tour guides will take advantage of the potential comparison psychology of tourists from different regions to stimulate Consumption.

3. False promises not to consume. Low-price tour groups claim that there will be no shopping items when recruiting tourists. However, most of these promises are only verbal and will not be written into the contract. Once disputes arise afterwards, tourists will easily Difficult to defend rights.

4. Reserve money. Low-price tour groups will use various reasons to ask tourists to deposit some money first and promise to return it after returning. If tourists do not spend enough money in the purchase process, this will The money will be withheld.

5. Reduce travel costs. Tour guides save money by minimizing catering, accommodation, and transportation standards.

6. Arrange for rebates during the purchase process. The local travel agency will usually cooperate with the shopping mall. Regardless of whether you are shopping or not, the shopping mall will pay a fixed head fee to the travel agency. Shopping stores give rebates to travel agencies and tour guides, providing travel agencies with zero negative group fees and profit margins.

7. Inducing tourists to spend. In order to shop, tour guides will use all kinds of skills to take advantage of tourists' trust in the tour guide. When they arrive at the shopping store, inducing consumption will be a matter of course.

8. Forcing tourists to consume. If the inducement of consumption does not go smoothly, and some people are unwilling or clearly refuse to buy, the tour guide will usually complain and threaten, or even insult and beat them.

9. Add charging items. Some low-priced tour groups will add items to the itinerary and charge fees. They even take advantage of tourists' ignorance of the market and charge admission fees for going to free attractions.

10. Hidden consumption. Tourist attractions ask tourists to pay in the name of praying to gods and Buddhas, raising funds, etc. There are also some famous tourist attractions that are rushing to grab, and most of the temporary fireworks shows or water-splashing festivals. All have problems.

For example:

A one-day trip to Suzhou, Jiangsu costs 120 yuan, a five-day round trip to Sanya and Xi’an costs 1,060 yuan, a six-day boutique trip to Phuket, Thailand costs 3,200 yuan... Yes, you didn’t read it Wrong, these low-cost tour group advertisements can be seen everywhere! Is it a "pie" or a "trap"?

Trap 1: Low-priced tours have age restrictions and require payment of surcharges

For many years, there has been an unwritten rule in the tourism industry that targets seniors over 60 years old and 18-year-olds. There is an age surcharge for teenagers below. This phenomenon mostly occurs in low-priced tours, such as domestic tours, Hong Kong, Macao and Taiwan connected tours, and travel products in Southeast Asia and other places. From the perspective of travel agencies, the elderly’s inconvenience in mobility increases travel risks, and children and students have no spending power. These are among the factors that affect recovery costs and increase commission income.

In fact, the "Travel Agency Regulations Implementation Rules" clearly stipulate that within the same travel group, differences in age or occupation cannot be grounds for differential treatment by travel agencies. If you have been cheated by "hidden rules" or are about to be cheated, you can keep relevant evidence and file a lawsuit with the local tourism administration department for compensation.

Trap 2: Visiting shopping stores frequently during travel and staying there for a long time

Friends who often travel with group tours must be very familiar with shopping stores! Such as souvenir shops, watch shops, jade shops, silk shops, let alone the quality of the goods, you will not be let out until you have been shopping for an hour. Originally, I was traveling with a happy mood, but I spent a lot of time visiting scenic spots and spending money in shopping stores. Take the 8 days and 7 nights island tour in Taiwan as an example. There can be up to 7 shopping malls and the stay time is between 1-1.5 hours!

In 2014, the "Tourism Law" implemented the requirement of "signing a supplementary agreement for shopping" for the new version of the contract. For example, if tourists have shopping itineraries during their trip, they need to form a supplementary agreement to the tourists. Strict restrictions will be placed on the time for shopping in stores while traveling. Be sure to ask the tour guide for the relevant contract agreement!

Trap 3: Some unscrupulous tour guides swear and force tourists to shop

Clearly customers are God, but there have been many cases in China where tour guides have abused customers and forced them to buy up to a specified amount, otherwise Don't let out the door of the shopping store! In order to attract people and earn commissions, some tour guides in low-price tours will slander tourists by saying, "If you don't shop when you have money, I despise you", or even threaten to close a small dark room. Some tourists spent a lot of money to buy jade jewelry, but when they come back to verify that it is not made of pure natural material as the merchant said before buying it, when they request a return, the merchant will handle the return at a low price for the tourists in the name of deducting the handling fee!

The "Tourism Law" clearly stipulates that tourists have the right to independently choose tourism products and services, and have the right to refuse forced transactions by tourism operators. If a travel agency engages in forced shopping, you can complain to the Tourism Bureau, and the maximum penalty can reach 300,000 yuan. The tour guide will directly change jobs or go out of business to protect the rights of tourists.

Trap Four: Routines in Scenic Areas

Inviting incense to tell fortunes, some unscrupulous tour guides secretly tell the fake monks in the temple area the basic information such as the name, age, approximate clothing and appearance of the tourists. . When tourists go to scenic spots, they will "happen" to meet the "eminent monk" who tells fortunes. The fortune tellers are accurate, and the fake monks quickly win the trust of tourists.

The "eminent monk" then recommended places to buy incense to tourists. There are various styles of incense and the prices are astronomical. Such incidents occur frequently in well-known domestic 5A scenic spots such as Lingyin Temple in Suzhou, Jiuhua Mountain in Anhui, and Mount Emei in Sichuan.

Coaxed and lied to all the people with compliments (for example: ethnic minority villages in Yunnan or Sichuan)

When you visit the folk custom village, you will be received by a beautiful local girl with a shining silver body and will take you there. I was a guest at her home and listened to her talk about the situation in the village. She focused on the silverware she was wearing and praised it to the best of my ability. Finally, she took out the silverware that she claimed was "purely handmade" and told everyone that she could sell it cheaply~