The significance of festival activities

Festival activities have a strong industrial linkage effect, giving tourists more opportunities to participate during their stay.

It can not only bring direct income to the city such as venue rental fees, construction fees, advertising fees, transportation fees, etc., but also create accommodation, catering, communications, shopping, trade and other related incomes.

More importantly, festival activities can gather a greater flow of customers, information, technology, commodities and talents, and promote the national economy and social progress of a city or region.

In addition to enhancing the visibility and reputation of the host country and city, expanding information exchange, strengthening foreign cooperation, promoting tourism development, accelerating urban construction, and promoting local economic development, festival activities also have rich It has special functions such as people's spiritual life, promoting national culture and expanding the tourism market, enhancing the destination's tourism image, reducing destination tourism seasonality, adjusting tourism resources, and improving management levels.