Traditional Culture Encyclopedia - Travel guide - National tourist attractions sign
National tourist attractions sign
5A tourist attractions identification system includes five types:
A panoramic view of the tour guide (the general plan of the scenic spot)
Including panoramic map of scenic spots, text introduction of scenic spots, tourist information, relevant information of scenic spots, telephone number of service management department, etc.
Second, the scenery (attractions) introduction card
It refers to the introduction of scenic spots and scenic spots, as well as the comprehensive introduction of relevant history and allusions.
Third, the road guide signs
Include road indication, public toilet indication, parking lot indication, etc.
Four. Warning nursing card
Remind tourists to pay attention to some warm, alert and warning signs such as safety and environmental protection.
Verb (verb abbreviation) name identification of service facilities
Signs in some public places, such as ticket offices, entrances and exits, tourist centers, medical centers, shopping centers, toilets, boarding and alighting places, etc.
From 20 10 to 20 12, the quality grade of national tourist attractions is divided into five grades, from high to low, namely AAAAA(5A-level tourist attractions), AAAA(4A-level tourist attractions), AAA(3A-level tourist attractions), AA(2A-level tourist attractions) and A-level tourist attractions. A grade is one of the quality grades of tourist attractions. A-level national tourist attractions are assessed by the National Tourist Attractions Quality Rating Committee authorized by the Provincial Tourism Bureau in accordance with the national standard "Classification and Evaluation of Tourist Attractions Quality" and awarded the national A-level tourist attractions symbol, which is an important symbol to measure the quality of scenic spots.
2. Scenic spot signs
Scenic spot identification is a service system for transmitting scenic spot information, a carrier of scenic spot use function, service function and sightseeing information, and an indispensable part of tourist scenic spot facilities. The following Meiji signs briefly introduce the common types of scenic spots signs:
1. Scenic spot signs indicate the direction and route of scenic spots, public facilities and service facilities in the scenic spot from the perspective of tourists. Comprise a direction sign and a position sign. This is mutually compatible. Marking the places that must be marked is conducive to improving the service efficiency of scenic spots.
2. Sightseeing explanation board. The scenic spot explanation board is the carrier to introduce the general situation of the scenic spot, cultural relics and historical sites and special information. It is convenient for tourists to learn about scenic spots in a short time. And it is a good way to entertain and educate.
3. Road traffic signs with traffic information signs are safety facilities that use graphic symbols and characters to transmit legal information to drivers and pedestrians, and are used to control and guide traffic. Reasonable setting of road traffic signs can alleviate traffic congestion, reduce traffic accidents and improve traffic capacity. 4. Attractive signs. Scenic spot management needs order. For the benefit of the public, necessary prohibition signs and warning signs should be set up. Attraction signs include: Attraction signs include: take care of flowers and plants, be careful of steps, etc. Signs in scenic spots prohibit smoking, photography, trampling, climbing, etc.
3. Identification signs of tourist areas
For tourist attractions, the flow of people is very large, so it is necessary to have a logo. With it, it will be more convenient for tourists to play in the scenic spot. For the standard of scenic signs, according to different levels of scenic spots, the standard will be different. Subject to local standards, you can consult the local responsible department. Let's briefly introduce the criteria for the identification of scenic spots. Scenic spot identification is the guide of tourists, guiding their visual experience, tourist routes and scenic spot distribution. At the same time, scenic spot signs are divided into two parts: urban tourism public information guidance system and scenic spot public information guidance system, among which scenic spot signs are divided into five categories.
First, the general guide map of the scenic spot and the guide map of the scenic spot area
The main contents of the general guide map of the scenic spot should include all the introduction texts and tour route maps of the scenic spot, and the scenic spot has won relevant honors, awards or titles, such as the world natural (cultural) heritage, the quality evaluation grade of related scenic spots such as 5A/4A, the world (national) geological park, the national forest park, the national scenic spot, etc. It is also necessary to correctly identify the locations of major scenic spots and tourism service facilities, including major scenic spots, major tourism activities, visitor centers, parking lots, toilets, entrances, etc.
The scenic spot introduction board is a necessary tour guide service facility to introduce the main tour contents of the scenic spot. Each scenic spot has its own unique characteristics and attraction. Some scenic spots have spectacular landscape introduction boards with vivid images and special shapes, which can intuitively understand the characteristics of scenic spots. There are also some scenic spots, which look ordinary, but can produce great scientific, historical and cultural value. If there is no scenic spot introduction board, or the setting is not standardized, tourists often cannot correctly and comprehensively understand the cultural connotation and characteristics of scenic spots. You can really have a comprehensive understanding of the scenic spots, so the scenic spot introduction board is particularly important.
Third, the scenic road guide signs
Road signs are important signs to guide tourists to visit scenic spots, and they are also the most important signs to guide tourists to functional areas correctly. Installed in an obvious barrier-free area, the text is clear and easy to remember and find. The visual height is moderate, avoiding improper setting to block the line of sight, and fully considering the reading habits and vision of tourists. The number of road signs should be set according to the actual situation of scenic spots. Too little will lose the function of guiding tourists, too much will increase the management cost of scenic spots and affect the aesthetic feeling of scenic spots.
Four. Warning nursing card
In the scenic spot, remind tourists to pay attention to some warm tips, warning signs and safety and environmental warning signs.
Remind tourists to pay attention to safety and protect the scenic environment, so it is necessary to remind tourists to set such signs where special attention is needed. Such signs can be divided into suggestive signs and warning signs.
4. Signs of tourist attractions
National AAA-level tourist attractions are assessed by the National Tourist Attractions Quality Rating Committee authorized by the Provincial Tourism Bureau in accordance with the national standard "Classification and Evaluation of Tourist Attractions Quality" and awarded the national AAA-level tourist attractions logo, which is an important symbol to measure the quality of scenic spots. At present, Beijing, Jiangsu, Henan, Guangdong, Hubei, Shaanxi, Ningxia, Sichuan, Xinjiang, Guangxi, Yunnan, Fujian and other provinces have a number of national AAA-level tourist attractions.
5. Logo pictures of national tourist attractions
Tourist areas (spots) (national A-level scenic spots) declaration quality rating procedures
I. Acceptance procedures
(1) Accepted object: the scenic spots in the urban area and the scenic spots under the jurisdiction of the district, flag and county tourism management departments are evaluated.
(2) Submit:
1. Apply for the evaluation report.
2. Prepare the "Evaluation Report on Quality Grade Application of Tourist Areas (spots)" (in quintuplicate) for on-site audit.
Second, the evaluation procedure
(a) within seven days after receiving the application assessment report, agree to the assessment agency to conduct on-site examination and inspection of the Tourism Bureau of the autonomous region.
(two) the evaluation agency of the Municipal Tourism Bureau shall, according to the agreed date, go to the site for evaluation and inspection according to the evaluation criteria.
(three) those who pass the on-site examination shall be reported to the National Tourism Administration after being audited by the Tourism Bureau of the autonomous region. Those who fail the on-site review will be given a notice of suspension, which will be rectified by the reviewed unit. After the completion of the rectification, the rectification report will be submitted to the Municipal Tourism Bureau.
(4) Working time: 20 working days from the agreed appraisal date.
Three. Notification procedure
(a) to declare A-level, AA-level and AAA-level tourist areas (spots), the Municipal Tourism Bureau shall report to the Tourism Bureau of the autonomous region for the record, and inform the applicant.
(two) to declare AAAA-level tourist attractions, the Tourism Bureau of the autonomous region shall declare to the National Tourism Administration and inform the applicant. The evaluation agency of the National Tourism Administration will conduct on-site evaluation and inspection of the applicant.
(three) did not pass or suspend the review and evaluation, by the Municipal Tourism Bureau to inform the reporting unit to cancel the declaration or rectification.
(4) Working time: 15 working days (excluding the on-site evaluation time of the Tourism Bureau of the Autonomous Region and the National Tourism Administration).
Four. Accepting unit: Planning and Development Section of Baotou Tourism Bureau
Verb annotation (abbreviation of verb)
(a) tourist areas (spots) to declare the quality level must be declared to the Municipal Tourism Bureau.
(5) The National Tourism Administration collects the signboard fee.
: 6. The production of national tourist attractions logo
1. Forbidden City-Beijing, it is difficult to exclude the capital from this ranking. Even if it is not as good as Washington, there are many good buildings. As the largest classical palace complex in the world, the Forbidden City is famous at home and abroad for its traditional Ming and Qing styles. The most standard symbol of Beijing, even if Beijing is like new york in the future, will not change the status of the Forbidden City, which can almost be regarded as the representative building of China. However, it is not the best in China. If there is another city between Epang Palace and Guchang in Xi 'an, I will definitely choose the latter. Its grandeur is no less than the Forbidden City, and the style of Han and Tang Dynasties is undoubtedly more convincing and shocking than that of Ming and Qing Dynasties.
2. Bund-Shanghai, corresponding to Beijing, as a representative city of China in Ming and Qing Dynasties and modern American civilization, has a large number of excellent historical buildings. Compared with the modern architecture in Pudong, the Bund architecture undoubtedly embodies the spirit of Shanghai. There are dozens of classic European works here, but they are also integrated into the traditional culture of China. For example, peonies in China are carved on pillars. This is a masterpiece of experiment. Although the artistic value is not as good as the Forbidden City, it is not as good as the Forbidden City because it can fully reflect the characteristics of China.
3. City Wall-Xi 'an, it is obviously a pity to leave Xi 'an. Although Beijing and Shanghai have lost their ancient stability, the precipitation in previous years can not be ignored. Terracotta Warriors are famous, but they are not buildings. None of the other temples and pagodas seem to be big enough. China has the most intact and oldest city wall, which is magnificent and primitive. The wall of Beijing is much younger than it, but it is not beautiful enough, so it deserves the third place.
4. The Potala Palace-Lhasa, with a longer architectural history and more distinctive style than the Forbidden City, is almost unique in China and even the world, even surpassing the obvious national characteristics of the Forbidden City. Of course, in view of its limited influence, Lhasa ranks fourth.
5. Suzhou Garden-Suzhou, in fact, the garden is dominated by mountains and rivers, and there are not many buildings, which is a bit far-fetched. However, due to its special status, it is not only a world cultural heritage, but also a representative and classic of landscape architecture in Jiangnan and even China. Suzhou's unique business card is limited in scale and superior to elegance.
6. Confucius Temple-Nanjing. Half a day later, the gloomy mausoleum between Confucius Temple and Sun Yat-sen chose the former, because it can better reflect the history and temperament of Nanjing, and it is full of glitz and charm, which makes people look forward to both sides of Qinhuai River. Since Beijing and Shanghai, one of the four major temple fairs in China, have been selected, this one belongs to Nanjing. Of course, the famous and influential buildings in Ming and Qing Dynasties should be strengthened.
7. Bank of China Tower-Hong Kong should leave a place for modern buildings. Shanghai was selected, but Jin Mao, the tallest building in China, was not considered. The artistic value of the Bank of China Tower, I.M. Pei's masterpiece, is even more unusual than Jin Mao, a tall building that can be seen everywhere in Hong Kong. It is regarded as a symbol of Hong Kong with its avant-garde style and unique shape.
8. Sanba archway in Macau. March 8th archway is the relic of the front wall of St Paul's Cathedral. The church and a famous scenic spot in Macao. This church was originally designed by an Italian Jesuit priest and built with the technical help of Japanese craftsmen. Starting from the top of the archway, there is a tall cross, which is then divided into three layers. There is a bronze statue in the niche on each floor, which was cast by an early gun factory in Macao. Under the cross is a bronze statue in the shape of a dove, which is said to represent the Holy Spirit. There are stone carvings of the sun, moon and stars beside the statue, symbolizing the virgin's virginity and pregnancy. Under the bronze pigeon, there is a statue of baby Jesus. Now, the majestic Sanba archway has become one of the symbols of Macao, and it is also a must for tourists to visit Macao.
Wang Di Building, No.9 Shennan Middle Road, Shenzhen. 420 meters high, ***8 1 building. Completed on 1996. When completed, it is the tallest building in Asia and the first one.
7. Signs of national scenic spots
With the development of society, tourist attractions identification is a more refined sub-industry separated from advertising industry after specialized division of labor in scenic spots and other fields.
With the continuous improvement of people's living standards, people's needs for material life and spiritual and cultural life are synchronous, so the development prospect of tourist attractions signs in China is very broad. Scenic spot identification system is an important service facility of scenic spots, which plays an important role in displaying the culture and image of scenic spots and facilitating tourists to complete their trips smoothly. A perfect scenic spot identification system should start with its planning and design. So what are the signs of tourist attractions and characteristic towns?
The main traffic pillar of tourist traffic sign system
2 signboard a) signboard showing the local customs and characteristics of the village entrance b) Panoramic signboard (panorama) The main contents of the general plan of the scenic spot tour should include all the introduction texts and tour route maps of the scenic spot, as well as relevant honors, awards or titles won by the scenic spot c) Image signboard of the village entrance d) Scenic spot introduction signboard is a necessary tour service facility to introduce the essence and main tour contents of the scenic spot. Each scenic spot has its own unique characteristics and attraction. Some scenic spots have spectacular landscape introduction boards with vivid images and special shapes, which can intuitively understand the characteristics of scenic spots. E) visitor center logo f) toilet logo g) warm reminder logo reveals the rules and regulations of the scenic spot and regulates the behavior of tourists. Set up rest points and main entrances and exits in places where tourists are concentrated and difficult to avoid. Through these signs, tourists are reminded of their responsibilities and their behavior conforms to the principles of eco-tourism. The content of the logo is clear, the wording is clear and clear at a glance. H) Safety warning signs shall be set up in areas where there may be dangers and potential safety hazards in the scenic spot, or in places where tourists are reminded to pay special attention. Such signs can be divided into suggestive signs and warning signs.
3 signs a) guide signs (guide map) b) road signs guide signs are important signs that correctly guide tourists to scenic spots, and are the most important signs that can correctly guide tourists to places they want to reach and guide tourists to functional areas. C) As an important part of the environment of tourist attractions, the public service facilities identification system is an indispensable part of guiding tourists during the whole tour, which plays a vital role in creating a harmonious sightseeing and leisure environment and providing humanized services for tourists.
8. Attraction signs
Classification of logo design of A-level tourist attractions
1. Panoramic signs of scenic spots (or panoramic guide maps) indicate (or mark) the location, orientation, area, main scenic spots, service points and tour routes (including barrier-free tour routes) of scenic spots; Information such as telephone numbers for consultation and emergency rescue (and night duty). Scenic signs (or regional guide maps) should be explained (or marked).
Such as name, content, background and best access method. 3. Landscape introduction cards should be scientific, focused and easy to understand.
Design of tourist signs in scenic spots. The landscape introduction boards of scenic spots, forest parks and geological parks shall explain the geological characteristics, structural characteristics, formation time, scientific value and environmental value.
River, lake, ice and snow landscape introduction cards should highlight the artistry and aesthetic feeling of language, and create and contrast the artistic conception of artistic enjoyment.
The introduction board of the observation deck should explain the environment, landform, flora and fauna, and astronomical characteristics. Attraction sign design The introduction card of animal and plant landscape should explain the family and genus, appearance characteristics, living habits, cherish degree and protection level of the attraction.
The site landscape introduction card should indicate the age, background, development process, cultural connotation and protection level.
The introduction board of architectural religious landscape should explain the basic information such as building age, structural characteristics, national cultural connotation and builder.
The introduction board of amusement facilities shall explain the operation mode, operation time and possible sensory effects of the facilities, and remind those who are not suitable to participate.
Service signs, parking lot signs
The sign of the ticket office should clearly indicate the starting and ending time of business, fare and reduction policy. Scenic spot logo sign production
9. Logo design of national tourist attractions
For the convenience of tourists, the signs in 5a scenic spot are written in five languages. The main reason is that apart from Chinese, English is widely used all over the world, while Japanese and Korean tourists come to China relatively more, and the other is French. These five languages are made into signboards.
With the continuous development of China, on the basis of appropriately increasing signboards, we will also use the platform of big data and smart scenic spots to provide a tour guide system that is more convenient for tourists to operate and identify. Panorama, guide map, signs and landscape explanation boards will be used together, and even some scenic spots will introduce intelligent voice guide equipment. Visitors use the Bluetooth headset provided by the scenic spot, and every time they visit a scenic spot, they will automatically receive the introduction of the scenic spot.
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