Traditional Culture Encyclopedia - Travel guide - What are the benefits of Taobao group buying?
What are the benefits of Taobao group buying?
What are the benefits of Taobao group buying?
1, bringing passenger flow.
The most direct benefit of team warfare is that it can bring a lot of traffic to the store. Because this kind of group fighting activity needs a certain number of people to succeed.
In order to make the group successful, buyers will take the initiative to invite their relatives and friends to join the group, which will increase the success rate of the group and bring a lot of passengers.
But it should be noted that the price should not be set too high. Only small profits but quick turnover can attract more buyers and let them invite more people to join the group, thus bringing more traffic to the store.
This is a virtuous circle. Merchants should never be afraid of losing money or setting prices too high.
Step 2 clear inventory
Do Taobao shop will inevitably have some inventory, if the inventory is too high, we must find ways to clean up the inventory. Pintuan provides a tool for the clearance behavior of merchants.
If the product itself is of good quality, the effect will of course be better.
3. Racine
The goods diffused from the group chat channel are either detonated in the group chat, or new customers forward the group themselves, which is definitely new.
Coupled with a series of activities such as shops paying attention to collection, it can also increase the performance of other data.
Pintuan can be posted to WeChat friends circle or WeChat group chat through Taobao password, and merchants who do customer maintenance in different places can try to post Pintuan product information on WeChat.
Step 4 try new products
Pintuan is still an effective testing tool. When a new product is put on the shelves, the merchants don't know whether it will be welcomed by everyone and whether it will cause explosions. At this time, we can test the new product by putting together a group.
If the feedback effect is good, it is definitely worth putting on the shelves, and the seller can also reduce many unnecessary concerns.
5, open the popularity
Finally, group activities can also increase the visibility of the store, which is closely related to passenger flow and innovation. The more passengers there are, the more innovations there are, and the more popularity you can increase.
With the increase of the number of people participating in the group battle, the popularity of the store will expand imperceptibly. At this time, if we can do a good job in the maintenance of old customers, we will solve the problem of repeat customers in the store, killing two birds with one stone.
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