Traditional Culture Encyclopedia - Travel guide - How do travel websites attract customers?
How do travel websites attract customers?
1, source of visitors (how to expose and show yourself where potential customers appear)
If it is aimed at search engine customers, including baidu promotion advertising attraction, online advertising attraction, naturally optimize the title and description attraction of the ranking;
2. After visitors enter the webpage (mainly in three aspects: 1 the opening speed of the website; 2. The credibility and beauty of the webpage; 3 product advantages and attractiveness)
(1) The slow opening speed of the website, the slow server and the large webpage all easily lead to high bounce rate;
(2) The user experience of web pages should highlight the advantages and characteristics of products, and be credible and true. This is also very important. If you do it with your heart, customers can feel it; Don't be ambiguous, the advertisement is vague;
(3) What tourists ultimately choose is your product advantages, service attitude, and whether your product is exactly what users need. This demand-oriented product is very important;
In addition, the program code should also pay attention to the standard specification. There are several companies in China that have done a good job in tourism CMS system. You can refer to them, for example, Tourcom and Situ Tourism CMS, all of which have done a good job and can learn from them.
I hope it helps you.
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