What are the Internet insurance platforms?

Abstract: What are the Internet insurance platforms? The online insurance platform is also called the third-party online insurance platform, which means that insurance companies sell insurance products by relying on the website platform provided by mature third parties, which can be the websites of insurance intermediaries and part-time agents. Online insurance, also known as online insurance or online insurance, is a new insurance marketing model based on computer internet, which is different from the traditional insurance agent marketing model. What are the Internet insurance management methods of the Internet insurance platform?

What are the Internet insurance platforms?

1, China Merchants Cigna Insurance. We have been actively researching and developing group and individual life insurance products, health insurance, high-end medical insurance, accident insurance and disability insurance products that meet the needs of the China market, and can provide customers with direct medical services from more than 500 public and private medical institutions. After the development of 13 years, the annual premium income of China Merchants Cigna in 20 15 is close to 8 billion yuan, and its business has covered Guangdong, Beijing, Shanghai, Zhejiang, Jiangsu, Sichuan, Hubei, Hunan, Shandong, Liaoning, Shaanxi, Chongqing and Henan. China Merchants Cigna has developed into a medium-sized life insurance company with distinctive features and begun to take shape.

2. China Insurance Network. Established in 2008, Zhong Min Insurance Network is one of the largest insurance websites that have passed the audit of China Insurance Regulatory Commission and obtained the qualification of Internet insurance sales. It is also the only third-party insurance website with the most comprehensive product line, covering travel insurance, accident insurance, family property insurance, health insurance and life insurance.

3. Sunflower Insurance Network. Headquartered in Guangzhou, Mantanghong Group has invested heavily in building an insurance network and is committed to building a broad network platform for insurance practitioners and insurance demanders. In the fastest and most effective form of e-commerce, we will provide a platform for outstanding domestic insurance practitioners to display and communicate, and at the same time provide professional insurance consulting services to customers, so as to achieve a win-win situation of "insurance practitioners can easily sell insurance and customers can buy insurance independently".

4. Excellent insurance. Headquartered in Xiamen, it is the first foreign-funded third-party insurance platform in China, and its parent company ehealth is the largest online insurance platform for health insurance in the United States and a Nasdaq-listed enterprise. The domestic technical support is Yihua Technology (Xiamen) Co., Ltd., and the main types of insurance are accident insurance, health insurance and life insurance. Among them, accident insurance products include visa insurance, travel insurance and maternal and child insurance. The products are sold nationwide, and the electronic insurance policy takes effect within one hour at the earliest. It supports online banking, UnionPay and Alipay payment, and has passed the China e-commerce integrity certification.

In addition, online insurance platforms include Jiebao.com, Yiju Insurance.com, Huixuan.com, Chemeng.com and Soubao.com, and then there are some insurance websites, such as Life Sky Insurance Intermediate Station and Success Insurance.com, which mainly provide a platform for insurance marketers and insurance buyers to communicate and trade through the Internet or by bidding. Basically, it does not have the characteristics of online purchase and transaction, and it can only be regarded as a half insurance e-commerce model.

How about the online insurance platform?

At present, the online insurance mall of China Merchants Cigna Life Insurance Co., Ltd. tailors insurance protection plans for customers at different stages of their lives to fully meet your insurance protection needs, mainly including children's education insurance, critical illness insurance, hospitalization insurance, global exclusive insurance and so on.

At the same time, as a new thing, the proportion of insurance on the online insurance platform in sales is relatively small, but it is growing rapidly, which will be the future development trend, because buying insurance online is not only convenient and fast, but also the later claims service is no different from the insurance purchased through traditional channels. In addition, China Insurance Network's unique claim assistance service can provide customers with a detailed list of claims materials, help customers negotiate with insurance companies more effectively, and urge them to close the case as soon as possible.

Interpretation of Internet Insurance Management Measures

1, expand business insurance

The author has contacted several Internet insurance products before, most of which are investment-linked insurance. The main mode is "insurance+trust", that is, with the endowment insurance company's qualification to handle collective endowment insurance business for multiple customers, the insured's funds are collected and then applied to the trust plan, which is equivalent to the insured's indirect purchase of trust products. The premise of this model is that the insurance company has the qualification of fund pool. According to Article 8 of the Interim Measures for the Administration of Internet Insurance Business issued by the CIRC, life insurance companies are qualified to carry out investment-linked insurance. Article 7 of the Interim Measures for Administration clearly stipulates the coverage of Internet insurance, namely, (1) personal accident insurance, term life insurance and ordinary whole life insurance; (2) Family property insurance, liability insurance, credit insurance and guarantee insurance where the applicant or the insured is an individual; (3) Property insurance business that can independently and completely realize the whole process service of sales, underwriting and claims settlement through the Internet; (4) Other types of insurance as stipulated by the China Insurance Regulatory Commission. Compared with the previous single type of Internet insurance, the Interim Measures for Administration greatly broadened the scope of insurance, and the increase of products may usher in the explosive development of Internet insurance.

2. Clarity of business entities

As early as 20 14, the CIRC publicly solicited opinions on the Interim Measures for the Administration of Internet Insurance Business (Draft for Comment). Compared with the exposure draft, the Interim Measures for the Administration clarifies the definition of insurance intermediary and the relationship among self-built platforms, third-party platforms and third-party cooperation platforms. According to the Interim Measures for Administration, insurance institutions refer to insurance companies and insurance professional intermediaries established with the approval of insurance supervision and administration institutions and registered according to law. Insurance professional intermediaries refer to insurance professional agencies, insurance brokerage companies and insurance assessment institutions whose business scope is not limited to the provinces, autonomous regions and municipalities directly under the Central Government where they are registered. Self-operated network platform refers to the network platform established by insurance institutions according to law. The third-party network platform refers to the network platform that provides network technical support and auxiliary services for insurance consumers and insurance institutions in addition to the self-operated network platform. It should be pointed out that the Interim Measures for Administration stipulates that third-party online platforms engaged in insurance business activities such as insurance sales, underwriting and claims settlement shall obtain insurance business qualifications and need to be filed. This means that the Internet insurance business has a threshold limit, and no one can carry out insurance business by building a platform, otherwise they will face administrative penalties.

3. Refinement of business behavior

The "Interim Measures for Management" mainly refines the business behavior from the aspects of business conditions, information disclosure and business rules. The Interim Measures for the Administration defines the conditions that insurance institutions need to develop internet insurance business platforms through self-operated network platforms and cooperation with third-party network platforms. As for which platform will become the mainstream channel of internet insurance, it needs market testing. The Interim Measures for the Administration has a special chapter on information disclosure, which adheres to the principle of effectively protecting the insured's right to know information, clearly stipulates that misleading descriptions such as false statements, one-sided or exaggerated propaganda of past performance, illegal promises of gains or losses, etc. are not allowed in Internet insurance business, and an information disclosure column is set up in official website to disclose the specified contents in clear and understandable language. In terms of business rules, the third-party network platform should disclose the information of cooperative insurance institutions and the filing information of the third-party network platform in a prominent position, and prompt that insurance business is provided by insurance institutions. In order to ensure the safety of funds, the insured shall, in principle, use his own account to pay the insurance premium, and the paid insurance premium shall be directly transferred to the special account for premium income of insurance institutions, and the third-party network platform shall not collect and remit the insurance premium. Whether the payment channel here must be a bank channel or a third-party payment institution can also provide it is not explained. The author believes that both should be possible, not mandatory, but should be decided by the market.