Tour guide's tour guide skills (1)-relax after relaxing.

There is a jargon in tour guide circles: "There is relaxation after relaxation", which vividly reflects the three-step process for tour guides to master the rhythm of tour activities in the process of taking tours.

Tour guides should first consider the scenic spots

(1) The general rule in sightseeing activities follows the principle of "travel at a slow speed", which is in line with tourists' psychology. Tourists are often eager to reach their destinations as soon as they get on the bus, and most of the time on the way is considered redundant. After the tour guide leads the group to the scenic spot, he also adopts the method of "first general, then wonderful, and getting better", and the climax should be placed at the end.

it's like watching a movie, and the wonderful result gives people a comfortable feeling. For example, when a tour guide leads tourists to visit Nanjing, he will first visit attractions such as Zhonghua Gate, Yuhuatai and Xuanwu Lake, and then arrange three scenic spots in the eastern suburbs, namely Sun Yat-sen Mausoleum, ming tomb and Linggu Temple. When visiting scenic spots, tour guides should find a route to walk, and avoid taking repeated routes and turning back routes. You don't have to go everywhere, but of course, places that are valuable and must be visited are another matter. In a word, tour guides should depend on time and needs, and don't generalize.

In addition, tour guides should also take into account the principles of "being far before approaching" and "being high before being low". The so-called "far before near" means that during the tour, you first visit the scenic spot farthest from the tourist accommodation, and then gradually approach the tourist accommodation, so as to give the tourists a sense of security. By the end of the day's tour, the tour group is also close to the accommodation.

The so-called "high before low" means that the tour guide can arrange mountaineering events first. This is because tourists are most energetic in mental state and physical strength when they visit the first scenic spot. On the contrary, if mountaineering activities are arranged before the end of the day, there may be quite a few tourists who can only be deterred by physical strength.

(2) The art of content collocation

The tour guide is the core figure in organizing tour activities. Whether the tour guide matches the content properly and the activity rhythm is reasonable will affect the mood and psychological activities of tourists. The tour guide grasps the content collocation in the tour activities, which is essentially to grasp the initiative of the tour guide work. Generally speaking, tourists' interest in participating in tourism activities is both strong and widely curious. This provides a good premise for tour guide work. The problem is how to further develop and satisfy this interest and curiosity, so that tourists can come happily and return satisfied.

First of all, it is necessary to avoid similarities in the arrangement of scenic spots on that day. You should know that when tourists come to a foreign land, they need not only to "visit here", but to cultivate their sentiments and pursue higher spirits. This understanding is of course correct, but it seems that it is not enough to analyze and study the actual needs of tourists from a deeper level. We know that people's needs are multi-faceted and multi-layered, and the content of tourists' needs is constantly changing during the travel process. The service provided by modern tour guides is not only the scope of tour, but also reflects in meeting the needs of tourists in many aspects and levels, and adapting to the ever-changing content needs of tourists, thus making tourists feel so convenient at home.

according to the general characteristics of modern tourists' psychology, their psychological requirements are curiosity, knowledge and good expectations. Therefore, tour guides should try to avoid duplication when arranging the tour content of the day: if they arrange to visit temples in the morning, they can arrange to visit gardens or factories in the afternoon; Another example is to arrange a visit to the cave in the morning and a visit to the lake in the afternoon. Taking both sightseeing and sightseeing into consideration is a good way to avoid duplication of content.

Secondly, sightseeing should be combined with shopping and entertainment. Sightseeing is the primary "task" of tourists, but from the content of modern tourism activities, it includes six links: eating, living, traveling, shopping and entertainment. In a sense, the level of tour guides is reflected in the level of adjustment and application in these six links. If the adjustment is properly used, tourists can get great satisfaction and enjoyment. On the contrary, regret, noise, anger, etc. will continue to appear, and tourists will turn from being happy to being disappointed.

The tour is the leader in tourism, and the other five links are the dragon body and the dragon tail, which are indispensable. Sightseeing should be combined with shopping and entertainment, so as to be coordinated and meet the needs of tourists. According to the statistics of China and the major tourist resource countries in the world, about 5% of the expenses spent by a tourist are used to buy goods. Therefore, many tourist receiving countries regard tourism commodities as the most important tourism resources to develop, utilize and sell them. Many people have the experience that they always want to buy some local native products to go home every time they travel or study in a meeting. Even if they have been to this place many times, they don't want to go home empty-handed. It is true that not buying some local native products means not going out, which has become a habit of many people.

Tour guides should combine sightseeing, shopping and entertainment, which can not only meet the needs of tourists, but also be an essential activity of tourism projects. Especially when dealing with shopping problems, tour guides should not only introduce them enthusiastically, but also prevent the phenomenon of excessive abuse and avoid unnecessary misunderstanding and resentment among tourists. It must be reminded that the changes in sunny and rainy days are also what tour guides need to pay attention to from time to time. As the saying goes, "something unexpected happens in the sky". Although the tour guide works very carefully, such as forecasting the weather the next day and telling guests to prevent colds and colds caused by weather changes, sometimes God turns his face on the sunny and rainy weather. It is of course important for tour guides to make good weather forecast, but they should have a "spectrum" in mind, so that they can take the initiative and adjust tourism projects at any time.

Generally speaking, outdoor activities are the main tourist attractions in sunny days, while indoor activities are appropriate in rainy days. The purpose of this is not only to protect tourists from the rain, but also to show that the tour guides love and care for tourists.

(3) Pay attention to the explanation of precautions

Many tour guides think that it is enough to explain the precautions by choosing an opportunity to talk about it in general. Why should we talk about the word attention? In fact, just think calmly: Is there still a small number of notes that tour guides explain in the whole tour? For example, getting on and off, reminding drivers on the way, climbing mountains, dangerous areas, theft prevention, etc. The essence of introducing precautions is actually to explain safety issues. Without safety, there is no travel. Therefore, the guide's explanation of the precautions can not solve the problem at once, but is reflected everywhere. From the perspective of tour guide work, for example, how long do tourists stay in scenic spots? How to solve the inconvenience in a foreign land? How to respect local folk customs and etiquette? Tourists must know the rules they follow? In particular, domestic tour groups should tell tourists to properly handle the relationship with local businesses when purchasing local products. The consequences of tour guides' ignoring or neglecting the explanation of matters needing attention should be obvious to the tour guides and should be paid enough attention by the tour guides. Secondly, the tour guide must be clear about what has been explained and what has not been explained during the tour, but the method can be used flexibly.