Planning Map of Jianchuan Taoyuan Reservoir_Jianchuan Tourism Resource Development and Planning and Design

Abstract: Based on the analysis of Jianchuan tourism background elements and cultural characteristics, following the three major design concepts of history and culture, natural resources, and food culture, and adopting the overall concept of circle progression, three themes were designed The spatial layout of the region has developed three major tourism products: tourism, ethnic customs culture, and food culture.

Keywords: Jianchuan Scenic Area; planning; design; history and culture.

Jianchuan is located in the northwest of Yunnan Province and the north of Dali Bai Autonomous Prefecture. It borders Heqing to the east, Eryuan to the south, Lanping and Yunlong to the west, and Lijiang to the north, with a total area of ??2,250 square kilometers. The terrain of Jianchuan is high in the northwest and low in the southeast. As long as the mountain ranges include Laojun Mountain, Jinhua Mountain, Yanlu Mountain, etc., the mountainous area covers 87,87℅; the water system belongs to the Lancang River system, and the main rivers include Jinlong River, Haiwei River, Baishi River, etc. The famous dams in the county include Jinhua, Shaxi, Madeng and Shanglan Dam; the Pearl of the Plateau, Jianhu Lake, is embedded in Jinhua Dam. The landforms in the county are complex, with an altitude difference of 2,300 meters. The climate belongs to the south temperate monsoon type, with distinct dry and wet conditions, and obvious characteristics of rain and heat in the same season. The annual average temperature is 12.30 degrees, with no severe cold in winter and no scorching heat in summer. It is an ideal place for leisure and vacation.

1. Analysis of background elements of tourist areas

1. Cultural existence

Culture is considered to be the soul of tourism. It is not only a potential tourism Products are still the core of tourism image and the vital essence of tourism activities. During the Qin and Han Dynasties, Jianchuan opened the "Ancient Tea Horse Road" and had exchanges with various countries in the Central Plains and Southeast Asia a long time ago. Jianchuan has been an important transportation thoroughfare in northwest Yunnan since ancient times. It passes through Lijiang and Zhongdian in the north and can reach Sichuan and Tibet. It is also the intersection point of the cultures of various ethnic groups in northwest Yunnan. Thousands of years of historical convergence have left a profound cultural heritage in Jianchuan, and Jianchuan has formed many cultural advantages that I have when I don't have what I have, and I have the best when I have everything.

2. Resource characteristics

Cultural and natural landscapes: Jianchuan’s lakes and mountains are gorgeous and charming. Shibaoshan is a national-level landscape and provincial-level patriotism education base. It has preserved a large number of Nanzhao and Dali national monuments. A treasure of stone carving art from the period. Shibaoshan's sculptures have grand scenes, numerous figures, delicate lines, and beautiful shapes. Among them, the Buddha statues have the highest artistic attainments. The statues of King Nanzhao vividly show the scenes of palace life in the Nanzhao period and are the main physical materials for tourists to understand the history of Nanzhao. The Pearl of the Plateau Sword Lake is embedded in the beautiful Songhua Dam; Haimenkou copper and stone cultural heritage sites are of unique value; Sideng Street area in Shaxi Town is listed as a world monumental architectural heritage; Baoxiang Temple, Jingfeng Park and other ancient buildings of Yuan, Ming and Qing Dynasties Fascinating, Manxian Forest's twin wonders in the world, Qianshi Mountain and Lion King, have become new tourism hot spots. The colorful cultural and natural landscapes complement each other, which is enough to make tourists overwhelmed.

National culture and art: Jianchuan is the county with the highest proportion of Bai people in the country. The Bai people

have profound cultural accumulation and relatively rich and concentrated cultural resources. The woodcarving craftsmanship is so exquisite that it is sold overseas. The Ministry of Culture named Jianchuan the "Hometown of Chinese Woodcarving Art"; the Shibao Mountain Song Festival, known as the "City of Bai Songs", is a concentrated display of Bai customs, with thousands of people singing "Bai Qu" in duet It has become an international singing group; the national culture is rich in connotations, the Bai costumes and Bai folk houses are rich in characteristics, the worship of "the Lord" is eye-catching, the "Azhali" music and dance are intoxicating, and the ancient Dongshan Dage, Benziqu, carpenter's story and other folk The art is as bright as stars, and Jianchuan is known as "a famous country of literature" and "a cornucopia of Bai culture".

Rich and unique food culture: Jianchuan has complex terrain and huge differences in altitude, which brings rich and unique products and an attractive food culture. There are more than 20 kinds of rare wild mushrooms in Jianchuan, including matsutake mushrooms, boletus mushrooms, etc. Wild mushrooms are delicious and popular whether cooked, boiled, fried or fried. Feta is delicious and rich in vitamins. Ground ginseng is shaped like cordyceps, sweet and crispy, and is a delicacy. Jianchuan kidney beans are of pure variety and have obtained the "AA Grade Green Food" certificate. Gelidium, asparagus, and white azalea use different workmanship to taste different flavors. The "Eight Big Bowls" combine meat and vegetables, are cooked in an orderly manner and are delicious. Demulezi soup has a unique taste and is very delicious. Different ethnic groups have different craftsmanship of different dietary materials, so the unique and delicious food has become a highlight in Jianchuan tourism to attract tourists.

3. Market requirements

Today, due to the increasing scale of cities and the proliferation of high-rise buildings, population agglomeration and environmental deterioration have followed. At the same time, with the development of the economy, the pace of urban residents is getting faster and faster, and their spirits are becoming increasingly tense and concentrated. "Urban diseases" are filling people's eardrums. In order to escape the daily tense pace of city life and temporarily relieve the pressure caused by the noisy environment, many urban residents urgently pursue a return to nature. Quiet and beautiful tourist attractions have become the resorts they yearn for. Therefore, Jianchuan, rich in beautiful environment and colorful ethnic customs and culture, has undoubtedly become a dream destination for tourists.

2. Planning and design concept and overall concept

1. Planning and design concept

First of all, promote the national history and culture.

Jianchuan has a long history, splendid culture and outstanding people. It is known as the "hometown of the Bai people" and a country with famous literature. It is the hometown of A Peng in the movie "Five Golden Flowers". The ancient "Shan Hai Jing" has a special description of Jianhu. In the Ming Dynasty, Yang Sheng'an, Li Yuanyang and Xu Xiake praised and inspected the scenery, customs and customs of Jianchuan; Italian traveler Marco Polo once visited Jianchuan. Secondly, he advocated the combination of tourism and study, so that everyone can come to Jianchuan. Tourists can indulge in its long history and splendid culture while admiring the wonderland-like natural and cultural scenery, which complement each other. Again, Jianchuan must pay attention to the true nature and fullness when designing the tourist landscape. Make use of the unique humanities, nature and national history to achieve the appreciation and enjoyment of nature, and the harmonious development of man and nature.

2. Overall concept

Overall spatial layout: Jianchuan tourist area planning and design. The three major design concepts of humanities and nature, national culture, and food culture should be followed, and the overall concept of step-by-step advancement should be adopted, which is divided into three levels of layout: ① The humanities and natural layer, with the Shibaoshan Grottoes as the core part, and the Haimenkou copper and stone cultural site - Sideng Street "Tea Horse Culture" - Jingfeng Pavilion, Manxian Forest, and Baoxiang Temple are the main axis, integrating humanities and nature. This layer constitutes the humanities and natural layer. ② National customs layer: This layer is between the humanities and natural layers. In addition, with the rich and colorful culture of the Bai people as the main body, tourists can experience the unique oral culture, folk song culture, ancient music culture, folk musical instrument culture, folk dance culture, folk folk art culture and opera culture, folk arts and crafts culture, Festival culture, this layer deepens tourists’ understanding of ethnic culture, allowing them to integrate into ethnic minority culture and enjoy leisurely travel; at the same time, it promotes the spread of Bai culture and the sale of handicrafts. ③Food culture layer: connected with the above two layers. After continuous sightseeing, choose a hotel or restaurant with unique ethnic customs and taste tempting food amidst the elegant sound of cucurbit silk. You can not only relax from the fatigue of the day, but also taste sweet and delicious food. It can be said that it kills two birds with one stone. .

Overall landscape design: Jianchuan tourist area is the intersection of India, Myanmar and other countries with my country's Han culture, Tibetan culture, and the culture of northwest ethnic minorities. It is also the intersection of the cultures of various ethnic groups in northwest Yunnan. Jianchuan Sideng Street has formed a unique transition zone culture that connects the plateau and the plains, that is, the attractive "Tea Horse Culture". Therefore, the overall design should not only reflect Han culture, but also showcase national culture and tea. Horse culture. The design of the scenic area should be elegant, unpretentious and unique, reflecting the characteristics of the integration of national culture, Southeast Asian culture and Chinese culture. The natural landscape of the scenic area should be designed based on the original ecological principles, highlighting the protection of nature, humanity and ecology. The principle is to not only demonstrate the profoundness of Han culture, but also the splendor of national culture, and resolutely avoid purely commercial tourism dumping

3. Tourism product design

According to Jian. From the perspective of the design of Sichuan Scenic Area, three major categories of tourism products can be developed, including tourism products, ethnic customs products, and special food and craft cultural products. ① Tourism products, as urban residents pursue returning to nature and looking for unique tourist attractions. , Jianchuan has great potential for tourism development. Jianchuan should vigorously develop cultural, natural, historical and other projects to meet market demand. ② Ethnic customs and cultural products: "Fifty-six ethnic groups and fifty-six flowers". Each ethnic minority has its own magnificent and unique historical and cultural customs. Its beautiful dances, gorgeous costumes and classic legends will intoxicate tourists. ③ Food culture products: Urban residents who are accustomed to dealing with fast food every day may already hate fast food in their hearts. Therefore, Jianchuan should focus on promoting its unique ethnic food culture and attract tourists with delicious food and unique cooking techniques. appetite. Traditional ethnic handicrafts have a simple, elegant and varied style, and have long been loved by tourists. Therefore, Jianchuan should make full use of this unique advantage to meet the needs of tourists.