20 16 postgraduate entrance examination: analysis of master of tourism management?

Tourism has risen from the traditional service industry to the national strategic pillar industry, which puts higher demands on tourism practitioners. In the development of tourism, tourism talents are always the first resource for tourism development. By 20 15, the number of tourists in China tourism market will reach 3.5 billion, and the demand for tourism talents is increasingly prominent, especially the high-end tourism talents who can meet the standards of modern service industry are extremely scarce. The cultivation and development of high-end tourism talents has become the focus of social attention. In the Outline of the National Medium-and Long-term Talent Development Plan, the guiding principles for the development of high-end talents are also clearly put forward. In this context, the State Education Commission has newly established a master's degree in tourism-Master of Tourism Management (MTA). MTA mainly recruits people who have certain practical experience and are willing to engage in the tourism industry in the future. Its goal is to cultivate advanced applied tourism management talents with social responsibility and tourism professionalism, master the basic theories, knowledge and skills of tourism management, have international vision and strategic thinking ability, and dare to challenge the transnational development of modern tourism. The establishment of MTA has opened up a brand-new road for the training of high-end tourism talents in China, which has developed the training of high-end tourism talents from the internal training of enterprises in the past to a new stage of formal professional training in colleges and universities.

:: Institutional ranking

The top three universities in tourism management are Sun Yat-sen University, Beijing Foreign Studies University and Zhejiang University.

* Application conditions

1, graduated from college with more than five years working experience.

2. Get a bachelor's degree for more than three years after graduating from university.

3, graduate degree or master's degree and have more than two years of work experience.

4. Abide by the leadership of China * * * Production Party, and be no more than 40 years old.

* examination outline and proposition requirements

I. Nature of the examination

Comprehensive ability examination is a national joint examination subject with selection nature for universities and scientific research institutes to recruit master students majoring in management. Its purpose is to scientifically, fairly and effectively test whether candidates have the basic quality, general ability and training potential necessary for studying professional degrees, and the evaluation standard is the passing level or above that undergraduate graduates can achieve, so as to help choose the best majors in universities and research institutes and ensure the enrollment quality of professional master students.

Two. Examination objectives

1, with the ability to analyze and solve problems by using basic mathematical knowledge and basic methods.

2. Have strong logical thinking ability such as analysis, reasoning and argumentation.

3. Strong ability to understand and analyze written materials and express words.

Three. Examination form and examination paper structure

I. Full marks in the examination paper and questions during the examination

The full mark of the test paper is 200, and the test time is 180 minutes.

Second, the way to answer questions

The answer methods are closed book and written test. Calculators are not allowed.

Third, the content and question structure of the test paper

75 points for basic mathematics, with the following two types of questions:

Problem solving 15 small questions, 3 points for each small question, ***45 points.

Conditional adequacy judgment 10 small questions, 3 points for each small question, ***30 points.

Logical reasoning 30 small questions, 2 points for each small question, ***60 points.

Write two small questions, including 30 points for argument validity analysis, 35 points for argumentation and 65 points for * *.

Four. Examination content

First, the foundation of mathematics

The basic part of mathematics in the comprehensive ability test mainly examines the candidates' computing ability, logical reasoning ability, spatial imagination ability and data processing ability, and tests them by solving problems and judging the adequacy of conditions.

The range of mathematical knowledge involved in the test questions is:

(1) arithmetic

1. integer

(1) Integer and Its Operation

(2) Divisibility, common multiple and common divisor

(3) Odd and even numbers

(4) prime numbers and composite numbers

2. Fractions, Decimals and Percentages

3. Ratio and proportion

4. Number axis and absolute value

(2) Algebra

1. algebraic expression

(1) algebraic expression and its operation

(2) Factorization and factorization of algebraic expressions.

2. Fraction and its operation

3. Function

(1) set

(2) One-variable quadratic function and its image

(3) Exponential function and logarithmic function

4. Algebraic equations

(1) one-dimensional linear equation

(2) One-variable quadratic equation

(3) Binary linear equation

5. Inequalities

Properties of (1) inequality

(2) Average inequality

(3) Inequality solution

One-dimensional linear inequality (group), one-dimensional quadratic inequality, simple absolute inequality, simple fractional inequality.

6. Series, arithmetic progression, geometric series

(3) Geometry

1. Plane graphics

(1) triangle

(2) Quadrilateral (rectangle, parallelogram, trapezoid)

(3) Circular and fan-shaped

2. Space geometry

(1) cuboid

(2) Cylinder

(3) Sphere

3. Plane analytic geometry

(1) plane Cartesian coordinate system

(2) Linear equation and circular equation

(3) the distance formula between two points and the distance formula from point to straight line

data analysis

Length counting principle

(1) addition principle sum multiplication principle

(2) arrangement and arrangement number

(3) Combination and combination quantity

2. Data description

(1) average

(2) Variance and standard deviation

(3) Graphical representation of data

Bar chart, pie chart, digital table.

3. Possibility

(1) event and its simple operation

(2) Addition formula

(3) Multiplication formula

(4) Classical probability

(5) Bernoulli probability type

Second, logical reasoning.

The logical reasoning part of the comprehensive ability test mainly examines the examinee's understanding, analysis, judgment and synthesis of various information, as well as the corresponding logical thinking ability such as reasoning, argumentation, comparison and evaluation, without examining the professional knowledge of logic. The content of the test questions involves many fields such as nature, society and humanities, but it does not examine the professional knowledge in related fields.

Third, writing.

The writing part of the comprehensive ability test mainly examines the candidates' ability of analysis and demonstration and their ability of writing expression, and tests them by analyzing the validity of demonstration and discussing the text.

1.

The analysis of argument validity is a flawed argument, which requires candidates to analyze the existing problems, select some key points and comment on the validity of the argument.

The analysis points of this kind of test questions are: whether the concepts in the argument are clear, whether the judgment is accurate, whether the reasoning is rigorous, whether the arguments are sufficient, etc.

The article requires proper analysis, sufficient reasons, rigorous structure and appropriate language.

2. On Prose

There are two forms of composition examination: propositional composition and free propositional composition based on written materials. Every exam is one of the forms. Candidates are required to analyze the opinions given in the proposition or materials, show their own opinions and demonstrate them on the basis of accurately understanding the meaning of the questions.

The article requires healthy thinking, clear views, sufficient arguments, rigorous argumentation, reasonable structure and fluent language.

* Papers/awards

The paper should be closely combined with the practice of tourism management, reflecting students' ability to analyze and solve practical problems of tourism management by using the theories, knowledge and methods of tourism management and related disciplines. The types of papers can be thematic studies, investigation and analysis reports, case studies, policy studies or project design studies. The forms of thesis defense can be varied, and the defense members must have experts with professional and technical positions in the field of tourism management practice.

Those who have completed the required credits, completed the professional practice of tourism management and passed the thesis defense will be awarded the master's degree in tourism management.

Actively promote the effective connection between the professional degree of master of tourism management and the professional qualification examination of tourism management.

The master's degree in tourism management is awarded by the state-approved postgraduate training unit for tourism management.

The professional degree certificate of Master of Tourism Management is uniformly printed by the office of the State Council Academic Degrees Committee.

* Personnel training objectives

Cultivate senior professionals in tourism management who meet the needs of China's socialist modernization and are fully developed morally, intellectually and physically. The basic requirements are:

1, can better master Marxism–Leninism, Mao Zedong Thought, Deng Xiaoping Theory and Theory of Three Represents, support the party's basic line, principles and policies, love the motherland, abide by the law, have a high moral quality, have a strong sense of professionalism and unity and cooperation, and become innovative talents who can devote themselves to scientific undertakings and actively serve socialist modernization.

2. Master the basic theory, systematic professional knowledge and skills of tourism management discipline; Understand the development level of modern theory and technology in this discipline, as well as the development trends of research directions at home and abroad; Proficient in reading foreign language books and periodicals of this major, with good foreign language listening and speaking and scientific paper writing skills; Have the ability to independently engage in scientific research, teaching or management of tourism management disciplines; Have good comprehensive quality, rigorous scientific attitude and work style of integrating theory with practice.

3, physical and mental health, hard work, hard work.

* Employment direction

First, with large-scale scenic spots as the leader, Haobo has formed an overall system and forms of participation in work, covering accommodation, reception, catering, entertainment, tourism and shopping, and labor services.

Second, in tourist cities, transportation centers and distribution bases, with accommodation and entertainment as the core, a comprehensive overall system of tourism services will be formed, and high-density work areas such as hotel concentration areas will be formed.

Thirdly, it mainly meets the needs of citizens' leisure vacation. The holiday belt around the city has become the focus of tourism participation, and a corresponding overall system of leisure services for citizens has been established, covering tourist resorts, theme parks, country music, industrial tourism and so on.

Four, along the main tourist traffic trunk lines and airports, railway stations, traffic stations and other stations to form a close axis, improve tourism participation. There are three main ways to improve the overall system of participating in the work along the traffic line; Tourism transportation services along the route, such as catering, automobile maintenance, commodity sales, etc. Research and development of tourist resort resources along the route; The progress of towns along the assistance belt and the formation of the overall participation system.

Five, the overall system of small towns and rural tourism participation. In recent years, ancient town tourism and rural tourism have appeared in China. Compared with ordinary tourist attractions, the overall system of participation initiated by this tourism standard style has a higher degree of participation.

Six, relying on industrial tourism bands to participate in the standardization of cultural and sports work. With the continuous development of tourism, many new tourism hotspots have emerged, such as industrial tourism, agricultural tourism, sports tourism, festival tourism and educational tourism. The uniqueness of the standard pattern of industrial tourism participation lies in that tourism depends on other industries, which are often not the main business, and those engaged in tourism are often part-time.

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