What is the ranking of travel websites in 2017?

2017 Tourism Website Ranking

With the improvement of living standards, tourism has become an indispensable part of people’s lives. This is also the root cause of such fierce competition in the tourism industry. After traditional travel agencies faced the impact of several large OTA platforms, their customer resources have become increasingly weak, and they have begun to join the Internet + travel field, hoping that our customer resources will no longer be restricted by geographical issues and other issues. However, most traditional travel agencies do not understand the scale and competitiveness of online travel platforms. They just follow the trend or join blindly. They lack investigation and analysis of the online travel market, resulting in wrong positioning of their brands or products, making their products uncompetitive and non-competitive. Differences lead to a dead end. For this reason, the author below provides the ranking of online travel websites in 2017 for the majority of tourism practitioners. I hope it will be useful to everyone when analyzing the online travel market!

Travel website ranking list

TOP1

Ctrip Travel Network

Baidu weight: 9

Alexa ranking: 1917

PR value: 7

Website development tools: self-developed

Template usage style: Situ classic portal homepage template

Introduction : Ctrip.com, as a leader among domestic travel websites, strategically invested in Taiwan's Yiyou.com and Hong Kong's Wing On Travel in 2010, marking that it took them 11 years to complete the layout of cross-strait and three places. This Internet-based tourism company has now grown to a scale of more than 30,000 people, established branches in many first- and second-tier cities, and established its own service contact center in Nantong. As early as December 2003, Ctrip.com successfully listed on Nasdaq in the United States with its stable business development and excellent profitability. On the day of listing, it set a record for the highest opening day increase in Nasdaq in three years. As China's leading comprehensive travel service company, Ctrip has successfully integrated the high-tech industry and the traditional travel industry, providing more than 250 million members with a full range of wireless applications, hotel reservations, air ticket reservations, travel vacations, business travel management and travel information. Fangfang Travel Service is known as a model of seamless integration of the Internet and traditional tourism.

TOP2

Tuniu Travel Network

Baidu weight: 9

Alexa ranking: 6280

PR value ：7

Website development tools: self-developed

Template usage style: Situ imitates Tuniu portal homepage template

Introduction: Tuniu Travel Network provides 80,000 A variety of travel products are available for consumers to choose from, covering group tours, self-guided tours, self-driving tours, cruises, hotels, visas, scenic spot tickets, corporate tours, etc., and have successfully served more than 4 million people in total. At the same time, based on Tuniu Travel Network's global Chinese attraction directory and Chinese travel community, it can better help tourists understand destination information, properly formulate travel plans, and conveniently book services during the trip.

TOP3

Mafengwo

Baidu weight: 9

Alexa ranking: 2900

PR value: 7< /p>

Website development tools: self-developed

Template usage style: Thought fresh and simple strategy homepage template

Introduction: Mafengwo was launched in 2006 and has been a registered user It continues to grow. These users are from Beijing, Shanghai, Guangzhou, and overseas. They are widely distributed. When Mafengwo organized activities, many photography enthusiasts participated, and they showed us the customs and customs of various places. We found that the number of users of Mafengwo is still growing. At present, it seems that the homepage of Mafengwo Travel Network has included many domestic and foreign tourist destinations. Mafengwo has compiled a large amount of exquisite and detailed guide information through their own first-hand travel information, providing very useful help to tourists. I hope Mafengwo will continue to provide valuable information to tourists.

TOP4

Tongcheng.com

Baidu weight: 7

Alexa ranking: 1356

PR value: 0

Website development tools: self-developed

Template usage style: Situ Green Small Clear Line Home Page Template

Introduction: Tongcheng Hotel Reservation Network is considered to be the most popular in the industry A representative website whose business volume has spread across the country and even the world. The template used by Tongcheng Hotel Reservation Network is exactly the same as the template of Situ CMS Gray Travel Hotel Online Booking Travel Website. For a website as mature as Tongcheng Hotel Reservation Network The template used has relatively excellent user experience. The layout is simple and generous, and it is easy for users to use and order. This is also a highlight of the Gray Travel Hotel online booking travel website template!

The following is the ranking of vertically segmented travel websites:

TOP1

Aike Pure Play

Baidu weight: 4

Alexa ranking: 15422

PR value: 4

Website usage system: Situ CMS

Template usage style: Situ pure play tour route Home page template

Introduction: Aike Travel focuses on self-guided tours as its product positioning, and advocates the tourism concept of having fun when you play!

The Aike brand aims to care for tourists’ freedom, convenience, safety, happiness and gain during travel, and provides package tours and individual travel booking products such as hotels, car rentals, tickets, visas, and tour guides.

Aike website uses the marketing guidance technology and services provided by Situ CMS, focusing on the strategic positioning of the company, building a Sichuan tourism portal, optimizing Sichuan's key tourism routes in the form of destination sub-sites, and opening Jiuzhaigou Tourism website, Emeishan Tourism, Daocheng Yading Tourism Network, Xiling Snow Mountain and other dozens of destination tourism websites. At the same time, Aike integrates various tourist source markets in Sichuan to cooperate and open stores in third- and fourth-tier cities to build Mianyang Departure, Guangyuan Departure, Suining Departure and other departure destination travel websites.

After three years of strategic layout and continuous investment, Aike is currently accelerating its development and entering the fast lane of growth!

TOP2

Westward Journey to Sichuan and Tibet

Baidu weight: 4

Alexa: 14122

PR value: 3

Website system used: Situ CMS

Template style: Situ fashionable route homepage template style

Introduction: Westward Sichuan-Tibet self-driving tour along the Sichuan-Tibet line Self-guided tours are the focus of product positioning, providing the most comprehensive road condition information and travel consulting services for tourists traveling on the Sichuan-Tibet line, and striving to build the first brand of Sichuan-Tibet line tourism!

Westbound Sichuan-Tibet aims to provide the most comprehensive road condition information and the safest way to travel along the Sichuan-Tibet line, and provides packaged tours and individual travel booking products such as hotels, car rentals, tickets, and tour guides.

The Westbound Sichuan-Tibet website uses the SEO tourism website optimization technology and services provided by Situ CMS, focusing on the strategic positioning of the company, building a Sichuan-Tibet line self-driving travel portal, and optimizing Sichuan-Tibet in the form of destination sub-sites. It has opened dozens of destination tourism websites such as Daocheng Yading, Siguniang Mountain, Hailuogou, Jiuzhaigou and other key tourist attractions. After 10 years of strategic layout and continuous investment, Westbound Sichuan and Tibet has accelerated its development and entered the fast lane of growth!

TOP3

Xingshexingshe

Baidu weight: 3

Alexa ranking: 16244

PR value ：2

Website system: Situ CMS

Template usage style: Situ simple and atmospheric photography homepage template

Introduction: Xingxingshe Travel Network The main business is outbound photography and tourism business. The homepage template it uses is the same as the Situ Korean fashion travel website template. The website uses this template to well express the style (photography) of the website and perfectly reflects the website's style. The brand theme conveys what the website wants to express to users in the first place! Let users understand the theme of this website in the first place!

TOP4

Charming Tengchong

Baidu weight: 3

Alexa ranking: 25997

PR value: 2

Website usage system: Situ CMS

Template usage style: Situ Selected Route Template

Introduction: Charming Tengchong Tourism Network is Charming Network of Tengchong County, Yunnan Website owned by Technology Co., Ltd. Its main business is to provide tourism products in the Tengchong area of ??Yunnan, including tickets, routes, hotel reservations, etc. The website is built using Situ CMS system. The front-end navigation is very well designed, not only clear and orderly but also greatly increasing the user experience. The data displayed in the sub-navigation on the left side of the page is displayed in the form of name plus price. Users can see the prices corresponding to different products without clicking in, which is convenient and intuitive. The overall style of the website is relatively fashionable, and the color tone of the page gives people a refreshing feeling. Each major category on the page is displayed in the form of pictures and texts, which is convenient for search engines to crawl and is conducive to search engine marketing.

TOP5

Peanut Tour

Baidu weight: 3

Alexa ranking: 38219

PR value: 2

Website usage system: Situ CMS

Template usage style: Situ Exquisite Self-guided Tour Home Page Template

Introduction: Peanut Tour is a company focusing on sports tourism Platform, the theme color of the website is mainly yellow. The yellow tone can catch the attention of tourists. The navigation column classification names are displayed in the form of pictures and texts, giving people a lively and informative feeling.

The second major feature of the Peanut Travel website is the sub-navigation on the banner below the navigation, which can be switched according to the mouse click navigation. The content includes search, WeChat ID promotion, etc.! The sub-navigations of many travel websites are quite satisfactory. Are such sub-navigations rare? The only shortcoming of this feature is that it requires a mouse click to switch. If you point the mouse to switch, I think it should be better!

Peanut Games has done a good job in handling the sections and sections from the middle to the bottom. The sequence and formatting method are also very good. This type of layout is very suitable for search engine optimization (SEO). ).

Based on the product presentation on the left, the small section on the right side of the website implicitly increases the order volume of website products and improves the conversion rate of the website.

This travel website design and marketing concept reflects the strength of Situ!

Note:

This ranking list distinguishes between portal travel websites and vertical travel websites. Please pay attention to the distinction when browsing