* * The implementation plan of the activity of "standardizing the tourism market and building a credit system" carried out by the Municipal Tourism Bureau.

In order to implement the requirements of the national tourism symposium on building an honest tourism system and strengthening the construction of morals, according to the arrangement and deployment of the Provincial Tourism Bureau, the Tourism Bureau of our city decided to carry out the theme activity of "standardizing the tourism market and building an honest system" in the whole city, and this plan is specially formulated.

I. Guiding ideology and work objectives

Guiding ideology: Guided by Scientific Outlook on Development, adhere to the government's leadership, give full play to the role of the association, rely on market players, create an honest environment, improve the honest mechanism, strengthen comprehensive management, comprehensively build an honest tourism system, and promote the overall improvement of the quality of the tourism industry.

Work objective: During the 11th Five-Year Plan period, the tourism operators will form an honest business order that operates according to law, abides by contracts, competes fairly and provides high-quality services, and create a rational consumption environment in which tourists are safe, healthy, civilized and protect their rights according to law, so that the tourism market order in Bazhou will achieve results at the beginning of the year, with results in three years and a fundamental improvement in five years.

Second, the composition of the credit system

Standardizing the tourism market and establishing a credit system is a social systematic project, which requires the coordination and linkage of government agencies, enterprises and institutions, market-related links and the public, forming a big pattern of credit tourism work.

1, government department. The responsibilities of the government and tourism authorities are to create an environment, formulate norms, establish mechanisms and strengthen supervision. The main work is to strengthen the integrity consciousness, smooth the integrity information, improve the integrity laws and regulations, improve the integrity discipline implementation system, establish the integrity reward and punishment mechanism, rectify the market order, standardize business practices, improve service quality, and create an integrity tourism environment.

2. Trade associations. Tourism industry association is a bridge and link between the government and enterprises, and its responsibility is industry self-discipline and government co-management. The main work is to closely cooperate with government departments, publicize and implement industry laws, regulations and rules, promote the construction of service standardization, formulate industry self-discipline conventions for different service categories, protect honest and trustworthy enterprises that operate legally through rules and regulations and media public opinion, and advise enterprises that violate laws and regulations and lose faith. Conduct market research to understand the wishes and needs of market operators and consumers, and promote accurate administration and effective service of government departments.

3. Enterprise units. The key to standardizing the tourism market and building a credit system lies in tourism enterprises. The main duties of tourism enterprises are to operate according to law, abide by contracts, compete fairly and provide quality services. Do not operate beyond the scope, reduce price competition, make false advertisements, vilify competitors, deceive customers, strictly abide by professional ethics, fulfill service commitments, innovate service means, improve service quality, and establish an image of integrity.

4. Tourism consumers. The construction of credit system is inseparable from the participation and concern of tourism consumers, and the improvement of consumers' market awareness and consumption concept is also an important factor to promote the construction of credit system. Through the construction of credit system, guide consumers to establish a correct consumption concept, rational consumption, civilized consumption, healthy consumption, and safeguard rights according to law.

Three. Scope, time and steps of activities

Scope of activities: travel agencies, tourist attractions (spots), star-rated hotels and business units related to tourism services within Bazhou, with emphasis on travel agencies.

Activity time: from the beginning of 2006 to the end of 20 10, running through the whole eleventh five-year plan period.

Activity steps:

The first step is to standardize the market order of travel agencies. From the introduction of this scheme to the end of March, 2006, it is the mobilization and deployment stage, mainly for ideological mobilization and basic preparation of the city's tourism system. On April 1 day, 2006, the establishment of "Integrity Travel Agency" was fully launched. The key point is to solve the problems of disorderly competition and lack of integrity in the travel agency market. For example, illegal business beyond the scope, unlicensed illegal business, illegal agency, false advertising, selling price competition, zero-negative tour fees, shopping traps, shrinking services, private retirement and other business practices that infringe on consumers' rights and interests, as well as illegal business practices that disrupt market order such as black society, black agency and black office. Through rectification, the tourism environment will be significantly improved, so that the public can clearly understand consumption and travel safely.

The second step is to create "honest tourist attractions" from the beginning of June 2006. According to the evaluation criteria and methods of "Honest Tourist Attractions" issued by the Provincial Tourism Bureau, combined with the implementation of "Quality Grade Evaluation Criteria for National Tourist Areas (Points)" and "Evaluation Criteria for Civilized Scenic Areas" jointly issued by the National Civilization Committee, the Ministry of Construction and the National Tourism Administration, the environmental construction, service functions, management level and service quality of scenic spots are mainly inspected.

Step 3: In the second half of 2006, we will start the establishment procedures of "Integrity Tourism Hotel" and other integrity tourism business units in due course.

Step 4: From the beginning of 2007 to the end of 20 10, on the basis of the comprehensive launch in 2006, comprehensively promote the construction of the integrity tourism system in our city.

Four. Priorities for 2006

2006 is the basic year for the construction of tourism credit system, and the work of the basic year begins with standardizing the travel agency market. On the basis of preliminary experience, other tourism business units will be started to create integrity in the second half of the year.

1, learn to improve and self-check and correct. Comprehensively implement a series of laws and regulations on the management of travel agencies, conscientiously implement the policy documents issued by Hebei Provincial Tourism Bureau, such as "Several Opinions on Strengthening the Management of Travel Agencies and Standardizing the Order of Tourism Market" and "Notice on Strengthening the Management of the Establishment of Sales Organizations by Travel Agencies", organize travel agencies to actively promote the revised and issued two contract models for domestic and outbound tourism, actively respond to the Convention on Integrity Tourism issued by the Provincial Tourism Association, check and find problems, improve the management system, and formulate rectification measures. .

2. Strengthen contract management. Work closely with tourism associations and professional branches to promote and help travel agencies to strengthen contract awareness and standardize contract management. First, adhere to the principle that it is wrong not to sign a contract and improve the contract system. It is emphasized that three contracts should be implemented in the operation of travel agencies, namely, the "entrusted operation contract" between travel agencies and local agencies, and the contract between travel agencies and related tourism service providers (such as scenic spots, restaurants, travel companies, shopping stores, etc.). ), as well as contracts between travel agencies and travel consumers. Among them, the focus is on contracts with tourism consumers. The second is to standardize the contents of the contract. Sensitive clauses protecting the legitimate rights and interests of tourism consumers shall not be omitted in the model contract, and the relevant rights and obligations of both parties, the change of rights and responsibilities and the investigation of liability for breach of contract shall be clearly stipulated; Clearly define service standards, clearly mark prices, and implement price transparency; Specify the specific time, place and times of shopping and self-funded projects in the travel itinerary. The contents of the contract shall be consistent with the advertising, and the information provided shall be true and reliable. The third is to urge travel agencies to establish and improve travel contract files, and the contract preservation period shall not be less than 2 years.

3. Establish credit files of travel agencies and tour guides. Finish this work before the end of 2006. In the future, it should be included in daily work responsibilities as a regular work.

4. Improve the market supervision mechanism. It is necessary to adhere to the government's leadership, establish a tourism market supervision system with the participation of tourism, industry and commerce, safety supervision, transportation, health, quality supervision and other functional departments, establish a joint law enforcement discipline and supervision and inspection system, and regularly supervise and inspect the tourism market. Market supervision and inspection should take the combination of clear observation and unannounced visits, joint inspection and industry inspection, territorial inspection and cross-inspection in different places.

5. Establish a commendation and punishment mechanism. According to the evaluation method of "Integrity Travel Agency" promulgated by Provincial Tourism Bureau. Formulate commendation measures for honest travel agencies and disciplinary measures for untrustworthy travel agencies. Establish a comprehensive evaluation mechanism including government tourism departments, industry associations, the public and law enforcement units in the tourism market, so as to be open, fair and transparent; Once every six months, the year-end evaluation standard will be issued with corresponding certificates and signs to the standard units after being publicized by the society, and rewards will be given to the integrity outstanding units and outstanding organizational units; For travel agencies that damage the rights and interests of consumers or others and disrupt the market order due to lack of integrity, depending on the seriousness of the case, they will be given a warning, suspend business for rectification, adjust their qualification level, and cancel their business qualifications until they are eliminated; Establish a major violation announcement system and a violation file publicity system. Travel agencies that have been suspended for rectification (including suspension for rectification) or have major untrustworthy accidents shall make announcements and publicity through news media and administrative networks on a regular basis.

6. Give full play to the role of tourism associations. All professional branches of the Association should assist the government and tourism management departments to supervise the quality of products and services, means of competition and business style of the industry by organizing the formulation and implementation of industry self-discipline conventions, so as to promote enterprises to operate legally, be honest and trustworthy, and compete fairly, and safeguard the reputation of the industry.

7. Establish a social supervision system. Establish "Bazhou Tourism Administration Network" as soon as possible, set up a column on honest tourism, announce the complaint telephone number of honest tourism supervision to the media, and hire social supervisors of honest tourism. Establish communication channels with the news media, timely report the development of honest tourism construction activities, analyze typical cases, and expose illegal activities.

Verb (abbreviation for verb) leading agency

The members of the leading group for the theme activity of "Standardizing the Tourism Market and Building a Credit System" are as follows:

Team leader: Director of * * Municipal Tourism Bureau

Member: * * *

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The office is located in the administrative office of the institution.